1Password | What not to do

Kenny lines up a golf shot from a water hazard. Before he swings, his friend notices Kenny’s “system” for storing passwords: a giant notebook labeled “KENNY’S PASSWORDS – PRIVATE.” The others confess their own bad habits—one keeps passwords in the Notes app, another relies on the browser’s built-in saver. Their friend steps in with a […]

Paychex | SECURE Act 2.0 Tax Credits

Three small-business owners share a simple goal: do right by their teams. An office manager, a restaurant owner, and a woodworker explain how Paychex—already their payroll partner—helped them add retirement plans and take advantage of Secure Act 2.0 tax credits. The spot highlights Paychex as the #1 401(k) provider and reframes the brand as an […]

Ruby | Live Virtual Receptionists and Chat Specialists

A quick-fire montage calls out the target: small business owners chained to a desk phone. The pain is immediate—every ring forces you to drop your work. The spot then shows the opposite nightmare: an indifferent receptionist letting leads slip away. Ruby steps in as the fix. A live, professional team answers calls and website chats, […]

Process Street | Workflow Automation Software

A lone employee sits at a desk in a vast, empty space, ready to onboard new hires. Her computer explodes into chaos: countless windows stack on top of each other, then a towering, scrolling wall of text lists hundreds of company processes. She introduces Process.st and the mess collapses into clear, shareable checklists. Tasks route […]

Loom | What is Loom? Video messaging for work

A woman in a coffee shop stares at a calendar crammed with back-to-back meetings. A confident version of herself appears on screen and suggests a fix: replace meetings with Loom. She’s whisked into a surreal, dreamlike space where her guide explains that static documents “lack you.” Loom adds voice, face, and context. Back in the […]

Postman | We did this

Inside a high-stakes Mission Control room, an engineer works on an API for a satellite. She calls a remote colleague and, with one invite, shares her entire project in a Postman workspace. The colleague’s reaction—“This is so much better than the way I’ve been doing it”—captures the shift from friction to flow. A real request […]

Postman | I’m gonna push some buttons

Inside a sleek, intelligence-style command center, two developers finish what they call “the best API work we’ve ever done.” Their manager appears on a video call, assumes a long night ahead, and orders pizza for the team. The devs surprise her: they’re nearly done because Postman lets them build, test, document, debug, and publish from […]

Postman Flows | Build API Applications Visually

The story jumps between three settings. In a catering kitchen, a team automates recipes, ordering, and invoicing. In an office, a marketer pulls live data from multiple sources to build a presentation. In a classroom, teachers generate hyper-personalized book picks for students. In every scene, a non-developer uses Postman Flows’ visual, drag-and-drop canvas to connect […]

Calendly | Easy Ahead.

The ad begins with a frazzled professional drowning in emails while trying to set up a meeting. The screen fills with overlapping messages, missed connections, and growing frustration. The mood is tense, the pace is fast, and the visuals feel cluttered. Then, everything changes. The same professional switches to Calendly, and the chaos instantly fades […]

Atlassian | It starts with Jira!

A team of innovators stands proudly in a high-tech workshop with a futuristic, egg-shaped vehicle. The ad then flashes back to show how they got there. Through a fast-paced montage, engineers, designers, and managers collaborate across locations. They constantly reference Jira to track progress, fix code, and update designs. Simple animated icons—code, lightbulbs, checkmarks—visualize their […]

Atlassian | Jira Service Management

A calm man sits in a coffee shop. He tells a colleague how well his teams work with Jira Service Management. His colleague arrives late, looking stressed. She has a pen stuck in her hair and suddenly gets a nosebleed. Outside, her angry team protests. They throw paintballs and hold signs asking for faster approvals. […]

Atlassian | Rovo

In a modern office, employees are baffled by a new hire called the “newbie,” who is impossibly brilliant and fast. He instantly completes tasks for colleagues—writing a blog post, drafting a job description with interview questions, and generating a marketing campaign. His work is so good that the company launches a project three months ahead […]

Atlassian | Unstuck your team with Loom

A man called the “Unstucker” walks through an office, explaining how many teams feel stuck. He collects comment boxes filled with employee frustrations like too many meetings and slow approvals. He reveals Loom as the solution. The ad shows how video messages help: an engineer skips writing a long email, a woman avoids a 4 […]

Wynter | Doctor

A distraught woman stops a doctor outside a hospital, desperate to hear her father’s last words. In the first scenario, the doctor plays a horrifying recording of chaotic screaming from his phone. Then, casually mentioning his “12 o’clock tee time,” he leaves the woman stunned and devastated. After a brief explanation of Wynter’s message-testing service, […]

Contra | Portfolio Magic by Contra

Contra introduces Portfolio Magic, an AI-powered feature designed to help creative freelancers build client-ready portfolios effortlessly. Rather than showing a technical demo, the video uses a dreamy, music-video aesthetic with glowing 3D shapes and an indie-pop soundtrack. It transforms the dreaded task of portfolio creation into something quick, beautiful, and inspiring. The result is a […]

Salesforce | Say Hello to Einstein Copilot

Salesforce launches Einstein Copilot with a high-energy, rapid montage that feels more like a tech hype reel than a standard product demo. The video uses the familiar visual language of chat apps—bubbles, emojis, and notifications—to show how the AI assistant handles requests instantly. By resolving a stream of work tasks in seconds, Einstein Copilot is […]

Pitch | How do you pitch an idea?

Pitch delivers a cinematic and abstract vision of what presentation software can be. Instead of showing a typical product walkthrough, it uses premium 3D animation to illustrate the creative journey—from inspiration to collaboration. Floating panels, soft 3D shapes, and sleek UI animations move to the beat of an electronic score. The result is a brand […]

Microsoft | Understand Your Business with Microsoft 365 Copilot Chat

A new employee struggles during a meeting as his boss speaks in an endless stream of corporate acronyms—BXD, PXP, GDC. The acronyms literally swirl around his head, creating a chaotic visual of confusion. He quietly types a prompt into Microsoft Copilot, asking it to decode the terms and summarize his action items from a notes […]

Microsoft | Analyze Content Quickly and Securely with Microsoft 365 Copilot Chat

A young employee works late when his boss asks him to create a gluten-free version of their company’s top-secret sauce recipe. He uses Microsoft Copilot to generate it instantly. Suddenly, a life-sized burger mascot—the embodiment of the company’s brand—appears, looking worried about the safety of the recipe. The employee reassures it, “It’s all good. I’m […]

Microsoft | Enterprise Data Protection Included with Microsoft 365 Copilot Chat

A man opens the office fridge and spots a perfect cupcake with a note: “Do Not Touch! – CAROL.” As dramatic opera music swells, he reaches for it anyway. Suddenly, a disembodied hand slaps his away, followed by another wagging a finger in warning. The screen fades to the tagline: “Your business is your business. […]

Microsoft | Smarter Meeting Prep with Microsoft 365 Copilot Chat

A team scrambles to prepare for a critical meeting in a dimly lit conference room. Their boss asks them to predict tough questions they might face, but they have no answers—one even jokes about faking a power outage. In desperation, a teammate uses Microsoft Copilot to analyze their budget report. Copilot instantly lists potential risks, […]

Microsoft | Find Insights Fast with Microsoft 365 Copilot Chat

A frustrated team sits in a conference room with a massive haystack covering the table. They need to find one key piece of information. A man enters, calmly assesses the situation, and pulls out his phone. He types into Copilot: “help find the needle in this haystack,” attaching an Excel file. He waves a metal […]

Microsoft | Complete Tasks with Help from Microsoft 365 Copilot Chat

A woman walks through a colorful office wearing a single blue bowler hat. Every time a colleague gives her a new task—social posts, audience analysis, talking points—another hat magically stacks on her head. The pile grows tall and wobbly, showing how overwhelmed she feels. She sits at her desk, opens Microsoft 365 Copilot, and delegates […]

Microsoft | Crush Writer’s Block with Microsoft Copilot

A writer sits at a bare desk, staring at a giant concrete block. It blocks his laptop and his view—his literal writer’s block. He types a prompt: “Copilot, help me start chapter 3. Writer’s block!!” With one click, the block explodes into pieces. The writer smiles as Copilot generates a full chapter outline. Music kicks […]

MNTN | Out-Of-This-World Targeting

The commercial looks like a scene from an old 1980s sitcom. ALF, the well-known alien character, calls MNTN to complain. He praises the platform for its speed and 80,000 targeting options. Yet, he is upset because “Melmacians” (his alien species) are not an audience demographic. With perfect comedic timing, ALF asks how he can sell […]

MNTN | No Pitch Necessary

Ryan Reynolds claims that MNTN’s Performance TV is so good it “requires no pitch.” He walks off-screen, leaving a silent shot of the MNTN logo on a TV. The awkward silence stretches until Reynolds rushes back in, flustered, admitting the product is “a bit sophisticated.” He launches into a rapid, jargon-filled explanation, only to be […]

Dialpad | The Ai-Powered Customer Intelligence Platform

woman sits at a desk, overwhelmed by a chaotic screen crammed with glitching apps and sticky notes. She swipes it all away in one motion, revealing the clean, unified Dialpad interface. Instantly, she’s transported from the messy office to a serene, modern lounge. As she explains how Dialpad combines calls, messages, meetings, and support, her […]

Dialpad | Close Deals, Faster

A sales leader walks calmly through her office while chaos swirls around her—calls, notes, and objections flying in every direction. The background is a frantic blur of activity, but she stays composed as pop-up graphics reveal Dialpad AI handling tasks in real time, from live coaching to objection handling. The storm subsides as she effortlessly […]

Dialpad | Superbowl 2024

A narrator walks through a modern office, explaining what Dialpad AI can and can’t do. The ad cuts between humorous vignettes: it can’t make a bad joke funny, but it can instantly give support agents the right answers. It can’t clone your top salesperson, but it can coach the entire sales team in real time. […]

UKG | Back to the office

UKG uses humor and contrast to show how chaotic people management can feel. During a casual lunch, a woman asks her coworker how returning to the office is going. While he says everything is “hectic but under control,” the ad cuts to his internal reality: employees mobbing him with questions, his desk collapsing under sticky […]

37signals | Get somewhere with Basecamp.

A man with a backpack rushes up a moving escalator while trying to work on a device. He looks frantic and inefficient. Around him, other passengers stand still and ride up effortlessly. The scene ends with the message: “Get somewhere.” Basecamp positions itself as the tool that helps you progress without unnecessary hustle. The Formula […]

CAKE.com | Stop burning your money

A woman in an office looks directly at the camera and tells viewers that low productivity is costing their business money. To prove her point, she lights a novelty banknote labeled “YOUR MONEY” on fire. The situation escalates as she grabs entire stacks of cash from a drawer and sets them ablaze on her desk. […]

HubSpot CRM | ‘Coffee’

Two cowboys sit by a campfire. One uses a laptop to quickly run reports with HubSpot CRM. The other, Devo, struggles with a huge, steam-powered espresso machine. While the laptop cowboy finds a new café lead in minutes, Devo is still trying to make a “flat white.” When he hears they might buy a café […]

HubSpot CRM | ‘Beans’

The cowgirl CEO sits at a saloon bar, praising value. That’s why her “outlaw business” uses HubSpot CRM—and why she always orders beans. Behind her, a chalkboard menu reads:“BEANS – 2¢”“HUBSPOT CRM – FREE TO GET STARTED.”She spoons up the beans, happily declaring: “So much bang for your buck.” The Formula (That Works at Any […]

HubSpot CRM | ‘Holler’

A woman on horseback, the “CEO of a fast-growing outlaw enterprise,” asks her team for a status update. But her team is across a massive canyon. They try yelling back business jargon like “quarterly train acquisition campaign,” only for the echo to garble it. She introduces HubSpot to bring teams and data together—so no one […]

Vidico x Toggl | Toggl Track

The scene opens on three men dressed as ancient Greek philosophers trying to log time for “1 Philosophy.” They fumble with a quill, parchment, and hourglass. A narrator calls the process “inaccurate, inefficient, insanely slow.” A modern woman enters, takes the hourglass, and transitions the scene into a bright modern office. She opens Toggl Track […]

Zendesk | AI agents help you resolve problems instantly

A woman named Cal wakes up early for a final job interview as a game designer. But her coffee machine is broken. She panics. She messages the manufacturer. A Zendesk AI Agent instantly reads the error code and offers a quick fix. Coffee made, nerves calmed, Cal aces the interview. The narrator explains the ripple […]

Zendesk | AI agents help your team get back on track fast

Raj, an employee, faces a last-minute crisis—his email crashes just as he’s about to send a critical report. He contacts IT, and Zendesk’s AI Agent jumps in. It flags the issue as urgent, completes security checks, and restores his access. The crisis is averted. But the story doesn’t stop there. His relief spreads to his […]

Zendesk | Help my AI! presents: Serenit-E

Zendesk stages a mock therapy session with a dysfunctional competitor AI named “Serenit-E.” The AI is portrayed as a glam, caterpillar-like robot lying on a therapy couch, refusing to work and declaring itself “too fabulous.” As a calm therapist questions it, the AI complains about its working conditions. The ad ends with Zendesk’s clear contrast: […]

ServiceNow | Put AI To Work for People

A spokesperson walks through a typical office, acknowledging the audience’s “AI fatigue.” She introduces employees dealing with slow, manual work—each smiling through gritted teeth. We meet a developer waiting months for code, a support agent digging through case files, a pregnant HR worker confused by policies, and an IT manager barely holding it together during […]

Intuit Mailchimp | Mailchimp Your Marketing

The ad takes place in a modern office where employees brag about how they “Mailchimped” their marketing. Each claim is backed by Mailchimp’s real features—AI-generated campaigns, predictive segmentation, and abandoned cart automation. As their results grow, the visuals get absurd. One marketer floats through the ceiling thanks to record-breaking ROI. Another makes her CFO cry […]

Xero Accounting Software | CashFlow

A construction worker finishes building a playground rocket and tells a colleague, “All done, Ash.” He then shows her Xero on his laptop, explaining that with Xero, he’s sorted his numbers and keeps his cash flow “flying.” He jumps onto a jackhammer that transforms into a flying machine. As he soars through the air, he […]

Xero Accounting Software | Freedom

Inside Sue’s Salon, a hairdresser finishes styling a client’s hair and casually mentions she’s “sorted my numbers too” with Xero. She then declares, “Now, I can take my business anywhere!” and crashes through the wall—flying off on her styling chair. Other business owners follow suit. A gym owner lifts off on a spin bike. A […]

Monday.com | Expect more from your CRM with monday CRM

An office worker stands up—literally—on his desk, shouting about how much he hates their slow, clunky CRM. He demands a faster system that actually helps him do his job. His team cheers. But another colleague calmly chimes in: they already use monday CRM. He shows off its clean dashboard, sales pipelines, quote generator, and email […]

Monday.com | Give your team a platform they’ll love

A woman sits at her desk, venting that all work platforms are the same—hard to learn, no one uses them. Suddenly, a confident purple alpaca appears and claims monday.com is different: the one platform she’ll actually love to use. The alpaca shows how she can build her own workflows—no admin, no approval chains. When she […]

Fiverr | The Fiverr Journey

The ad moves fast through four success stories, each tied to a Fiverr freelancer. It starts with a gamer brand, “TMX Games,” showcasing a sleek new logo and color system. Next is “CAKE:05 Patisserie,” with a beautiful website delivered after four rounds of revisions—credited to “freelance brilliance.” Then a fashion brand explodes online, with headlines […]

Fiverr | Wearable Tents

A woman in an office explains that Fiverr helps you find high-quality freelancers for many services. She talks about getting a business plan for a unique product — “wearable tents.” We see a screen showing the business plan presentation. She also mentions hiring an AI expert on Fiverr to create design prototypes. The camera shows […]

Fiverr | Not Just Another AI

A man plays “Artificial Intelligence.” He shows a marketing team four sunglasses images. They all look exactly the same. He admits that before Fiverr Go, he was just a basic AI—fast but boring and repetitive. He shows a huge pile of identical printouts. Then he meets Jane, an illustrator on Fiverr, who teaches him her […]

Cloudbeds | No More Rate Shenanigans

We open on a man and a mannequin sitting at office desks, both hooked up to bright red puppet strings. The man types on an outdated computer, and the mannequin copies him. The screen shows hotel room rates — including one mistakenly listed at $90,000. When the boss walks in, the man proudly introduces the […]

Cloudbeds | Life Before Cloudbeds

The narrator sits on a hotel bed and says that before Cloudbeds, there were “a few embarrassing mix-ups.” We cut to a couple entering their romantic suite — only to find a naked man stepping out of the bathroom. It’s a painfully awkward double-booking. The scene cuts back to the narrator, who introduces Cloudbeds as […]

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