Client Showcase · RX Global Reel 03 · Events & Exhibitions · 16:9 · 4K

RX Global — the energy of
live events, on film.

Black Camel partners with RX Global to produce event promotional videos for major international shows — capturing the energy, scale and value delivered to exhibitors, sponsors and attendees across four flagship events.

— ClientRX Global
— FocusEvents & Exhibitions
— CampaignsBCB · IBTM · Infosecurity · ATM
— DistributionMeta · LinkedIn · YouTube · Programmatic
Free concepts · Script · Storyboards
01Campaign · A

BCB London Bar Convent London

A pre-event marketing campaign for BCB London — serving the bar, beverage and hospitality industry — designed to maximise reach and engagement across digital platforms.

Concept DevelopmentLive Action · Pro ActorScriptwritingPost-Production
— Deliverables
  • 1 hero video
  • Live action with pro actor
  • 7 cut-downs for reels & stories
  • Static ad & banner design
— Timeline
  • 2 weeks, concept to sign-off
— Results
  • Most-engaged post on Instagram
  • Multi-platform distribution
  • Drove significant registrations
— Platforms
  • Facebook · Instagram
  • LinkedIn · X
  • YouTube
TK 01 · Hero Film
BCB London Hero Video
Live Action · Hero

BCB London — Hero Video

A live-action hero film with a professional actor, built to maximise reach across paid and organic social.

02Campaign · B

IBTM World eight films

Pre-event campaigns for IBTM World, the global MICE industry event — highlighting networking and business insight for event professionals, venues, destinations and technology providers, across three editions.

Hero VideosAI / Stock / MotionVoice OverScriptwritingEvent Footage EditPost-Production
— Headline results · IBTM 2023
4.5M+
Impressions via paid campaign across Meta, LinkedIn & programmatic
35,000+
Clicks across all creative assets
91%
Video completion rate on paid media — proving creative engagement
1.06%
CTR — an industry-beating average
1,339
Conversions attributed via PPC
Gen Z
Biggest spike in first-time Gen Z attendees in show history
TK 01 · 2025
IBTM 2025 Event Promotion
IBTM 2025

Event Promotion

TK 02 · 2025
IBTM 2025 Event Promotion
IBTM 2025

Event Promotion II

TK 03 · 2025
IBTM 2025 The Event Organiser
IBTM 2025

The Event Organiser

TK 04 · 2025
IBTM 2025 Ignite
IBTM 2025 · Ignite

Calling All Start-Ups

TK 05 · 2024
IBTM 2024 Event Promotion
IBTM 2024

Event Promotion Video

TK 06 · 2025
IBTM 2025 The Event Organiser
IBTM 2025

The Event Organiser II

TK 07 · 2023
IBTM 2023 Event Promotion
IBTM 2023

Event Promotion

TK 08 · 2023
IBTM 2023 Event Promotion
IBTM 2023

Event Promotion II

03Campaign · C

Infosecurity two films

Promotional videos for Infosecurity, Europe's leading IT and cybersecurity event — communicating the importance of cybersecurity and the cutting-edge solutions showcased at the show.

Concept DevelopmentAI / Stock / MotionVoice OverScriptwritingProduction & Post
TK 01 · 2025
Infosecurity Europe 2025 Video
Infosecurity · Europe 2025

Europe 2025 Video

TK 02 · Promo
Infosecurity Event Promo Video
Infosecurity

Event Promo Video

04Campaign · D

Arabian Travel Market three films

A pre-event campaign for Arabian Travel Market Dubai (ATM) — highlighting networking, industry trends and sustainable tourism across the global travel sector.

Concept DevelopmentAI / Stock / MotionVoice OverScriptwritingProduction & Post
— Deliverables
  • 3 hero videos
  • AI / Stock / Motion / VO videos
  • Live event video screen
  • Static ad & banner design
— Timeline
  • 12 weeks total
  • First content batch in 6 weeks
— Sector
  • Global travel & tourism
  • MICE & destinations
— Region
  • Dubai · Middle East
TK 01 · General
Arabian Travel Market General
ATM Dubai

General

TK 02 · Travel Tech
Arabian Travel Market Travel Tech
ATM Dubai

Travel Tech

TK 03 · IBTM
Arabian Travel Market IBTM
ATM Dubai

IBTM

On the record · Partnership
Capturing the energy of live events — turning event energy into measurable results, one tailored campaign at a time.
— Black Camel Agency × RX Global
Final Scene · Start a film

Give us 15 minutes.Get 5 concepts.

See our script and storyboard before you spend a dime. No smoke, no mirrors. Pick your favourite and we'll build it.

Black Camel Agency mascot