Microsoft | Smarter Meeting Prep with Microsoft 365 Copilot Chat

A team scrambles to prepare for a critical meeting in a dimly lit conference room. Their boss asks them to predict tough questions they might face, but they have no answers—one even jokes about faking a power outage. In desperation, a teammate uses Microsoft Copilot to analyze their budget report. Copilot instantly lists potential risks, […]
Microsoft | Find Insights Fast with Microsoft 365 Copilot Chat

A frustrated team sits in a conference room with a massive haystack covering the table. They need to find one key piece of information. A man enters, calmly assesses the situation, and pulls out his phone. He types into Copilot: “help find the needle in this haystack,” attaching an Excel file. He waves a metal […]
Microsoft | Complete Tasks with Help from Microsoft 365 Copilot Chat

A woman walks through a colorful office wearing a single blue bowler hat. Every time a colleague gives her a new task—social posts, audience analysis, talking points—another hat magically stacks on her head. The pile grows tall and wobbly, showing how overwhelmed she feels. She sits at her desk, opens Microsoft 365 Copilot, and delegates […]
Microsoft | Crush Writer’s Block with Microsoft Copilot

A writer sits at a bare desk, staring at a giant concrete block. It blocks his laptop and his view—his literal writer’s block. He types a prompt: “Copilot, help me start chapter 3. Writer’s block!!” With one click, the block explodes into pieces. The writer smiles as Copilot generates a full chapter outline. Music kicks […]
MNTN | Out-Of-This-World Targeting

The commercial looks like a scene from an old 1980s sitcom. ALF, the well-known alien character, calls MNTN to complain. He praises the platform for its speed and 80,000 targeting options. Yet, he is upset because “Melmacians” (his alien species) are not an audience demographic. With perfect comedic timing, ALF asks how he can sell […]
MNTN | No Pitch Necessary

Ryan Reynolds claims that MNTN’s Performance TV is so good it “requires no pitch.” He walks off-screen, leaving a silent shot of the MNTN logo on a TV. The awkward silence stretches until Reynolds rushes back in, flustered, admitting the product is “a bit sophisticated.” He launches into a rapid, jargon-filled explanation, only to be […]
Dialpad | The Ai-Powered Customer Intelligence Platform

woman sits at a desk, overwhelmed by a chaotic screen crammed with glitching apps and sticky notes. She swipes it all away in one motion, revealing the clean, unified Dialpad interface. Instantly, she’s transported from the messy office to a serene, modern lounge. As she explains how Dialpad combines calls, messages, meetings, and support, her […]
Dialpad | Close Deals, Faster

A sales leader walks calmly through her office while chaos swirls around her—calls, notes, and objections flying in every direction. The background is a frantic blur of activity, but she stays composed as pop-up graphics reveal Dialpad AI handling tasks in real time, from live coaching to objection handling. The storm subsides as she effortlessly […]
Dialpad | Superbowl 2024

A narrator walks through a modern office, explaining what Dialpad AI can and can’t do. The ad cuts between humorous vignettes: it can’t make a bad joke funny, but it can instantly give support agents the right answers. It can’t clone your top salesperson, but it can coach the entire sales team in real time. […]
UKG | Back to the office

UKG uses humor and contrast to show how chaotic people management can feel. During a casual lunch, a woman asks her coworker how returning to the office is going. While he says everything is “hectic but under control,” the ad cuts to his internal reality: employees mobbing him with questions, his desk collapsing under sticky […]