Microsoft 365 | Turn Data into Insights
A businesswoman is negotiating a contract when the client pushes for a lower price. Instead of guessing, she turns to Copilot in Excel for guidance. Using her company’s data, Copilot calculates her minimum acceptable price and suggests alternative deal structures. Armed with those insights, she proposes a revised offer that satisfies both sides. The deal […]
Microsoft 365 | A classic Excel ad just got a 2026 upgrade
A group of employees ride a crowded elevator on the way to an important meeting. One employee is stressed because his boss needs a pricing comparison and market analysis immediately. Standing beside him, a colleague opens Excel with Copilot and completes the work in real time. She fixes formulas, organizes data, researches competitors, and builds […]
Microsoft 365 | Simplify data with Copilot in Excel
An NFL scout stands on a foggy football field watching prospects run drills. Instead of manually sorting through player data, he uses Copilot in Excel to analyze a large spreadsheet. By typing simple prompts, he quickly narrows down the best linebacker prospects, compares leadership qualities, and identifies top performers. Within seconds, Copilot delivers the insights […]
Microsoft 365 | Hank knows pizza. Copilot knows Excel.
Hank owns a small pizza shop and knows how to make great pizza. Spreadsheets, however, are a different story. When business slows down, he wants to bring back his famous $1 pizza slice. To see if it’s possible, he turns to Copilot in Excel. After asking Copilot to analyze his costs, the AI quickly creates […]
Zapier | Meet Al
A woman thanks her coworker for helping her automate tasks with Zapier. She asks him for his name. Instead of answering normally, the man suddenly breaks into a full dance routine to Paul Simon’s “You Can Call Me Al.” He dances through the office, jumps on desks, slides through hallways, and even steals a coworker’s […]
HubSpot | Is Your Brand Showing Up in AI?
A business owner checks his company’s AI visibility score and realizes almost nobody can find his brand through AI search tools. His visibility score sits at just 12%. Using HubSpot AEO (AI Experience Optimization), he tracks how often his business appears across platforms like ChatGPT, Gemini, and Perplexity. The software highlights gaps in his content […]
Zapier | unlocks builders from out of left field.
Two coworkers walk through a modern office discussing how the entire team is adopting AI and automation tools. One employee casually says that with Zapier, “anyone with half a brain” can safely build across different AI models. He is immediately interrupted by a nearby coworker dressed as a literal scarecrow—straw hat, burlap face paint, and […]
Zapier | Even GamGam can bring her ideas to life.
Two coworkers walk through a busy modern office discussing how “everyone is automating now.” They stop at the desk of an elderly employee named Gam-Gam. Her workspace is filled with yarn, knitting supplies, and freshly baked cookies. Gam-Gam proudly explains that she connected all the company’s apps using Zapier so quickly that she had extra […]
Zapier | AI made safe for anyone with hands. Or paws.
Two coworkers walk through a bright office discussing how AI and automation are changing every team. One employee confidently says Zapier allows “anyone with hands” to build with AI. Mid-sentence, he suddenly notices a Golden Retriever named Rex sitting at a desk like a full-time employee. Rex wears glasses and a bandana while calmly working […]
Nationwide | Specialized Protection Plays
Peyton Manning sits in a modern conference room with an insurance professional. The setup feels like a coaching session rather than a traditional business meeting. Using a tablet and projector, Manning breaks down a client scenario like a football play. He draws routes, circles key “players,” and explains how Nationwide creates “protection plays” for complex […]
Twilio | Builders don’t just dream, they deploy.
A group of developers stands in a modern office. Blue and red neon lights fill the space. They speak directly to the camera. Short lines. Confident tone. “Some build with bricks. I build with bytes.” “Builders don’t just dream. They deploy.” The message builds like a rhythm. They talk about turning ideas into real products. […]
Toast, Inc. | Built For Busy.
A chef in a yellow beanie works in a fast-moving kitchen. Orders fly in. Staff rush past. Flames rise. Everything around him moves in a blur. He stays calm. Focused. Precise. A narrator reframes what “busy” means. It’s not stress. It’s success. It means people want what you’re making. The chef taps a Toast POS […]
Brex | Things just got real AF.
A cinematic boardroom dinner sets the tone. Two business leaders sit at opposite ends of a long table. The conversation is styled like a prestige drama. They discuss a $5.15B acquisition involving Brex and Capital One. The dialogue moves fast. Stock structure. IPO strategy. Scaling potential. The woman lists major companies using Brex, including TikTok […]
SurveyMonkey | Jeff discovers Build with AI
A man finishes his workday. He’s excited for a 6 PM show. He logs out, shuts his laptop, and happily leaves the office. He dances to his car. Just before driving off, he gets a message: “Before you head out…” It’s a request to create a survey. He pauses. Then runs back into the building. […]
Rippling | Get Out, Bryan! (IT)
A businessman sits in a dark office. He is on the phone with IT. He says a former employee, Bryan, is still “inside his computer.” On screen, windows pop up with Bryan’s name. Passwords change in real time. The businessman loses control of his system. He admits he doesn’t want to call Bryan to fix […]
Riverside | Podcasts are taking over. Your turn
A creator sets up in her home studio. She’s ready to record a podcast. Headlines and stats about the podcast boom are projected on her face, clothes, and walls. Highlights include Joe Rogan’s $200M deal and Taylor Swift’s podcast record. Every action she takes—opening her laptop, drinking water, adjusting her mic—triggers new data overlays. A […]
Splunk | Hidden Value
Everyday business moments are transformed with magical realism. A man pours coffee that turns into liquid gold. Warehouse workers open a truck and find colorful butterflies instead of boxes. A simple payment transaction sets off fireworks, and a lab scientist watches a drop of liquid become a pile of diamonds. The ad explains that this […]
Anaplan, Inc. | Finance Analyst
A narrator contrasts two finance departments. First, we see “their” team. They work late into the night in a dim office. Spreadsheets stack up. Coffee goes cold. The environment feels tense and reactive. Then we meet “this” team, powered by Anaplan. The lighting is bright. The workspace is calm and organized. When a senior manager […]
Anaplan, Inc. | Anaplan AI Supply Chain Analyst
A narrator walks through a bright, modern office and contrasts two supply chain teams. First, we see “their” team. That team operates in a dark, frantic environment. Employees spin in their chairs. Phones ring. Weather delays and demand swings create chaos. Everyone reacts in real time. Then the camera shifts to “this” team, powered by […]
Base44 | Nina Saw the Big Game
Nina is trapped in the office kitchen with an awkward colleague. He rambles about a sports game and a party she did not attend. The conversation drags on. Looking for an exit, Nina opens Base 44 on her phone. She types a simple prompt: “Fake call from my mom.” Immediately, her screen lights up with […]
Base44 | “It’s App to You”
Nina sits in an open-plan office and casually announces that she has built a budgeting app. Her colleagues are stunned. One immediately says it is impossible because “Nina can’t code.” Instead of arguing, Nina demonstrates the platform. She types a simple text prompt requesting “financial reports.” Instantly, the system generates a polished, visual dashboard. The […]
Wix | The New Way to Create
A furniture designer sits at her computer and describes her vision out loud. She types: “I need a website for my handmade furniture business. Each piece is unique, colorful, and ready to sell.” Instantly, Wix Harmony generates a complete site structure. Sections appear. Layouts form. The design looks polished and professional. She refines the mood […]
ADP | Assist Agents
A woman sitting at a coffee shop receives a push notification from ADP Mobile. It reads: “David Smith may be at risk of leaving.” She opens the alert and sees that David, a high performer, is below the salary benchmark and carries a 73% turnover risk. The data suggests he could leave soon. Instead of […]
CAKE.com | The one with the chopsticks
A man lies flat on the floor trying to retrieve a lost earbud from under a heavy dresser. Instead of using a practical solution, he grabs a pair of wooden chopsticks. As he strains to reach the earbud, he chants motivational affirmations about “overcoming obstacles.” The effort becomes dramatic and intense. Sweat builds. Frustration rises. […]
Ramp | Complete the mission in a faction of the time
A stressed businessman sprints through a dark parking garage to meet a mysterious operative in sunglasses. He is panicked. He needs more time to close the books. The operative calmly explains that he does not need more time. He needs more of himself. The trunk of a car opens to reveal a high-tech “Accounting Agent.” […]
Ramp | Multiply What’s Possible
An accountant, played by Brian Baumgartner from The Office, sits buried under a mountain of paper receipts and spreadsheets. The office feels cramped and chaotic. He looks overwhelmed. He discovers Ramp and clicks “Get Started.” Immediately, something changes. He is multiplied. Dozens of clones appear across the office. One scans receipts with a phone. Another […]
UKG | WFM Demo
Robert Abara, the COO of a hotel group, opens with a simple insight. Data is useless if it does not provide clarity. The ad then flashes back to the “old way” of managing schedules. A wall covered in sticky notes represents the chaos. Managers scramble to cover shifts. Employees call out for reasons like a […]
Snowflake Inc. | Snowflake Powers Team USA
A young boy sits in his bedroom carefully tracking weather data from a TV report. He writes down snow depth, wind speed, and temperature in a notebook. His curiosity feels intense and methodical. He heads outside to a snowy hill with a small sled labeled “Snowflake.” Using a stopwatch, he times a teddy bear’s descent […]
Zapier | Making your AI transformation real
A manager explains that his company set out to launch an ambitious AI transformation. However, instead of groundbreaking automation, they ended up with “Al” — a regular guy with a mustache and a tie. While the company’s official AI pilot programs stall, Al casually eats sandwiches and wanders the office. The strategy sounds impressive. The […]
Webflow | Why AI Can’t Find Your Brand
A man sits alone in a stark red room while a loud “Intruder” alarm blares around him. He urgently turns to an “AI Answer Engine” for help. The AI is personified as a calm man sitting behind a desk, completely unfazed by the chaos. The man asks a simple question: how do I turn off […]
Intuit QuickBooks | Get tailored answers for your business
A global crisis erupts when the Tooth Fairy suddenly stops collecting teeth. Children around the world wake up to empty pillows and respond with outrage. News reports cover the meltdown. Social media trends with #ToothGate. Even a mock legal meeting shows children in business suits discussing a lawsuit for breach of contract. The reveal shifts […]
Rippling | Tim Robinson: I have to be paid?
A menacing businessman, played by Tim Robinson, delivers a dark, cinematic monologue that feels ripped from a prestige revenge thriller. The tone is intense. The stakes feel high. Then the performance abruptly stops. He pulls his manager aside, drops the villain act, and complains that he didn’t get paid this week. The manager explains the […]
Squarespace | Unavailable
Emma Stone stars in a surreal, black-and-white cinematic sequence set inside a solitary house on a rocky island. Alone with her laptop, she repeatedly attempts to register the domain emmastone.com, only to be met with the same cold response: “unavailable.” Her frustration escalates through a series of avant-garde vignettes. She roller-skates frantically through the house. […]
Squarespace | The Negotiation
Emma Stone sits in a production trailer with her assistant, negotiating over the phone with the person who owns the domain emmastone.com. The owner plays dumb, pretending he doesn’t know who she is in an obvious attempt to inflate the price. As the conversation drags on, it becomes clear he wants more than money. He […]
Salesforce | Big Game Ad: @MrBeast’s Vault
YouTube superstar MrBeast walks through a cinematic, high-tech vault filled with $1 million in cash. The opening feels more like a global game show than a traditional software launch. He announces a worldwide challenge. Viewers must solve a series of complex puzzles to win the money. To do that, contestants are introduced to Slackbot, Salesforce’s […]
ServiceNow | What is ServiceNow’s AI Control Tower?
Two colleagues, Patty and her coworker, walk through a pristine, high-end office discussing the impact of ServiceNow’s AI Control Tower. What sounds like casual workplace banter quickly turns into a list of concrete wins. They mention a 53% reduction in customer service queues and explain how AI agents can now be actively “steered” toward high-impact […]
Rippling | The Mastermind ft. Tim Robinson
A cinematic supervillain gathers his team to finally execute a long-awaited revenge plot. His secret weapon is revealed: Baby Breck, a pink, slimy monster. The plan immediately falls apart when the henchmen explain that Baby Breck hasn’t been onboarded yet—he’s still waiting for a laptop and health benefits. To make matters worse, the harness needed […]
Intuit TurboTax | Now Taxes is Done For You
In this B2B video ad example, a small business owner runs a futuristic food truck called Intergalactic Pizza. He’s visibly stressed, staring at an inbox full of unanswered tax questions. Unsure what qualifies as a deduction, he connects via video chat with a TurboTax expert who specializes in his industry. The expert confirms that not […]
Perk | Breakthroughs…almost
Iconic historical figures are shown on the verge of world-changing breakthroughs—only to be derailed by mundane travel and expense admin. Isaac Newton is moments away from discovering gravity when a coachman interrupts him with a Horse and Groom bill. Marie Curie is seconds from discovering radium when an assistant drops a stack of invoices due […]
SAP Concur | keeps you ahead of problems
A man wearing a black T-shirt with a warning icon represents the everyday “problems” of traditional expense management. He appears across offices and travel moments, quietly disrupting work. He scatters physical receipts with a fan, invades coworkers’ personal space to show disconnected systems, flips airport boards to “Cancelled,” and even steals a lobster tail from […]
Check Point | Exposure Management, Protecting You From Exposures
A woman in a modern office watches her boss walk past wearing a bright yellow blazer.She sends a sarcastic message to a colleague about it — and instantly realizes she hit Reply All. The situation escalates into a futuristic Security Operations Center.Digital analysts flag the email as a threat and race against the clock.Seconds before […]
