Reckon | like an accountant in your pocket II
A café worker is inside a laundromat when a tiny, suit-wearing accountant suddenly emerges from her laundry basket. He’s covered in shredded tissue pieces and immediately starts pitching Reckon’s “fair” pricing model—flat rates, no hidden fees, and flexible plans that can be changed anytime. The moment escalates when the laundromat owner spots the mess, holds […]
ServiceNow | Butterfly
In a colorful chocolate factory, Willy Wonka spots a mechanical butterfly he believes is a spy. He panics about someone stealing his secret recipes. Next to him, a ServiceNow representative stays calm. She uses a tablet to create a “Custom Digital Workflow” for “Insect Spy Detection” in real time. Wonka’s chaos is solved instantly with […]
Justworks | What All-In-One HR Looks Like
Justworks shows exactly what all-in-one HR looks like — benefits, payroll, onboarding and compliance handled seamlessly in one platform. A clean, confident 33-second B2B product explainer.
QuickBooks | Get Yours with Danny de Vito
Danny DeVito appears in a bright blue tracksuit and neon green glasses. He plays a high-energy business coach for a gym trainer named Jody. He reminds her that she didn’t get a degree in taxation. Her job is building bodies, not studying tax code. As Jody trains clients, DeVito follows her around the gym. He […]
Globant | New Computers
Two enthusiastic managers walk through a busy office. They announce that the “new computers have arrived.” They call the machines a game changer. The camera reveals the upgrade. Each laptop has only two massive keys: “Copy” and “Paste.” An employee pounds the buttons without thinking. Meanwhile, a manager proudly explains that it’s the “same solution […]
Globant | 1000 Slides
A man sits at his desk in a packed office. He is racing to finish a presentation. His coworkers surround him in tense silence. They count out loud as he clicks through slides: “995… 996… 997…”. One colleague wipes his forehead with a towel. Another fans him like an athlete in overtime. He asks for […]
ZOOM | More than Zoom
Legendary soccer commentator Andrés Cantor opens the ad with his iconic call. However, instead of shouting “Goal,” he stretches out “ZOOOOOOM!” The dramatic delivery immediately sets the tone. From there, the ad shifts into a fast-paced walkthrough of Zoom’s expanded platform. First, it highlights Zoom Team Chat for cross-channel communication. Then, it shows Zoom AI […]
Scribe | The Binder
A manager slams a thick, dusty binder onto an employee’s desk. The label reads: “Manuals from 1999.” A cloud of dust explodes into the air. He demands to know if it’s up to date. The employee coughs. Then he calmly says they’ve switched to Scribe. He opens his computer and starts building a spreadsheet. He […]
Scribe | Politely Telling Your Boss
It’s 5:33 PM on a Friday. An employee is packing up to leave when his manager stops him with a “quick” request: “Can you turn this document into a PDF?” Instead of staying late to do it manually, he opens Scribe. He clicks “Start Capture,” exports the file, and Scribe instantly generates a step-by-step guide […]
Scribe | Race to the Finish
A boss gathers his team and offers $1,000 to the first person who can create a Standard Operating Procedure for a new hire. They have one hour. The screen splits in two: “Without Scribe” and “With Scribe.” On one side, the manual worker types, adjusts fonts, resizes screenshots, and fixes formatting while the clock keeps […]