Postman | I’m gonna push some buttons
Inside a sleek, intelligence-style command center, two developers finish what they call “the best API work we’ve ever done.” Their manager appears on a video call, assumes a long night ahead, and orders pizza for the team. The devs surprise her: they’re nearly done because Postman lets them build, test, document, debug, and publish from […]
Postman Flows | Build API Applications Visually
The story jumps between three settings. In a catering kitchen, a team automates recipes, ordering, and invoicing. In an office, a marketer pulls live data from multiple sources to build a presentation. In a classroom, teachers generate hyper-personalized book picks for students. In every scene, a non-developer uses Postman Flows’ visual, drag-and-drop canvas to connect […]
Calendly | Easy Ahead.
The ad begins with a frazzled professional drowning in emails while trying to set up a meeting. The screen fills with overlapping messages, missed connections, and growing frustration. The mood is tense, the pace is fast, and the visuals feel cluttered. Then, everything changes. The same professional switches to Calendly, and the chaos instantly fades […]
Livestorm | Experience an end-to-end video engagement platform
The video opens with a sleek, fast-paced montage of professionals hosting and joining online events. Product demos, webinars, and team meetings unfold seamlessly inside Livestorm’s browser-based platform. The smooth transitions showcase branded registration pages, live audience polls, real-time analytics dashboards, and automated post-event follow-ups. The narration reinforces three clear benefits: no downloads are required, the […]
Atlassian | It starts with Jira!
A team of innovators stands proudly in a high-tech workshop with a futuristic, egg-shaped vehicle. The ad then flashes back to show how they got there. Through a fast-paced montage, engineers, designers, and managers collaborate across locations. They constantly reference Jira to track progress, fix code, and update designs. Simple animated icons—code, lightbulbs, checkmarks—visualize their […]
Atlassian | Rovo
In a modern office, employees are baffled by a new hire called the “newbie,” who is impossibly brilliant and fast. He instantly completes tasks for colleagues—writing a blog post, drafting a job description with interview questions, and generating a marketing campaign. His work is so good that the company launches a project three months ahead […]
Atlassian | Unstuck your team with Loom
A man called the “Unstucker” walks through an office, explaining how many teams feel stuck. He collects comment boxes filled with employee frustrations like too many meetings and slow approvals. He reveals Loom as the solution. The ad shows how video messages help: an engineer skips writing a long email, a woman avoids a 4 […]
Wake | Design collaboration for teams
Wake uses a charming, hand-drawn 2D animation style to tackle a specific problem: design teams working in silos. The video visualizes the chaos caused by inconsistent assets and poor communication through quirky, isolated characters. Wake is positioned not as another tool to learn, but as a seamless, integrated layer that works with the software designers […]
SurveyMonkey | Analyzing Your Survey Results
SurveyMonkey skips complex technical demos for a simple, small-business focus.This 2D animated video uses colorful, cartoon-style visuals—coffee shops, laptops, and charts—to show customer feedback and actionable insights. The result is a clean and approachable pitch. SurveyMonkey comes across as an easy, essential tool for small businesses making data-driven decisions. The Explainer Formula (That Converts) Problem-first […]
Price&Cost | Track project Costs and Profits without spreadsheets
Price&Cost delivers a clear and practical demo. It shows how the platform helps project-based businesses. Using simple 2D animations, real-life scenarios, and a clear voiceover, the video highlights budgeting, forecasting, and tracking profitability. It targets project managers and business owners. Price&Cost is positioned as a must-have tool for financial clarity. The Explainer Formula (That Converts) […]
SurveyMonkey | Collect survey data online or offline
In this video, SurveyMonkey Anywhere delivers a clear, practical product demo that focuses on functionality over flashy visuals.It uses clean 2D animations, real-world scenarios, and a professional voiceover to highlight the app’s offline data collection capabilities. The goal is simple: show market researchers and businesses how SurveyMonkey can be a trusted, flexible solution for collecting […]
Hootsuite | What Is Hootsuite?
Hootsuite turns social media into an exclusive party—and your brand is waiting outside. Instead of showing dashboards, it uses playful, abstract animation: a velvet rope, a secret doorway, and a flowing stream of content. The message is clear—Hootsuite is your all-access pass to social media success. The Explainer Formula (That Converts) Problem-first storytelling – Locked […]
Asana | Introducing Asana Timeline
Asana turns a dry feature—a Gantt chart—into a vibrant, animated journey. High-end character animation and abstract visuals show the chaos of project management and the clarity the Timeline feature brings. By focusing on emotion and metaphor instead of menus and buttons, the video positions Asana as intuitive, creative, and design-led. The Explainer Formula (That Converts) […]
Wufoo | Online Forms Made Simple
Wufoo turns the boring task of building forms into something simple and fun. Using bright, friendly 2D motion graphics, it compares form-building to putting together a puzzle. Different “pieces” (form elements) snap together easily. Instead of diving into a complex interface, the video quickly jumps through common uses—like payments, event signups, and job applications—to show […]
Pipedrive | We Make Sales Easy
Pipedrive shares its “by salespeople, for salespeople” idea with fast, energetic animation. The video uses simple line drawings and animated characters to show who uses the product. It also shows easy-to-understand animated mockups of the software. Instead of listing every feature, it focuses on how Pipedrive helps sales teams stay clear, focused, and organized. The […]
Lattice | Performance Management Employees Love
Lattice takes on one of the most universally disliked workplace rituals: the annual performance review. Through a mix of friendly 2D animation and a sleek product demo, it proposes a better, continuous approach to employee feedback. The video begins from the employee’s perspective—highlighting the emotional need for regular recognition, growth, and alignment with company goals. […]
Wynter | Doctor
A distraught woman stops a doctor outside a hospital, desperate to hear her father’s last words. In the first scenario, the doctor plays a horrifying recording of chaotic screaming from his phone. Then, casually mentioning his “12 o’clock tee time,” he leaves the woman stunned and devastated. After a brief explanation of Wynter’s message-testing service, […]
Briza | Briza in Action
Briza uses clean, minimalist 2D animation to tackle a big B2B challenge: the inefficiency of serving small business insurance clients. Through smart visual metaphors like a draining hourglass and a cityscape of businesses, it highlights how manual underwriting wastes time and resources. By showing a smooth digital workflow from application to payment, the video positions […]
Google | Digital marketing, generated by AI
A marketer builds an entire campaign for “SOSA” cat food using Google AI. They start with a basic product photo, enhance it with AI to remove the background, upscale the image, and generate a new scene with a simple text prompt: “cat in front of a plant.” The AI writes multiple ad copy options, refines […]
IBM | Introducing the new IBM Security QRadar Suite
IBM showcases QRadar Suite with a clean, abstract style. Instead of a traditional demo, the video uses minimal 3D shapes—lines, circles, and grids—to show cybersecurity concepts like detection and unification. The story moves from a bright abstract world to a sleek dark-mode UI, positioning QRadar as a modern and intelligent security solution for large organizations. […]
Contra | Portfolio Magic by Contra
Contra introduces Portfolio Magic, an AI-powered feature designed to help creative freelancers build client-ready portfolios effortlessly. Rather than showing a technical demo, the video uses a dreamy, music-video aesthetic with glowing 3D shapes and an indie-pop soundtrack. It transforms the dreaded task of portfolio creation into something quick, beautiful, and inspiring. The result is a […]
Salesforce | Say Hello to Einstein Copilot
Salesforce launches Einstein Copilot with a high-energy, rapid montage that feels more like a tech hype reel than a standard product demo. The video uses the familiar visual language of chat apps—bubbles, emojis, and notifications—to show how the AI assistant handles requests instantly. By resolving a stream of work tasks in seconds, Einstein Copilot is […]
Pitch | How do you pitch an idea?
Pitch delivers a cinematic and abstract vision of what presentation software can be. Instead of showing a typical product walkthrough, it uses premium 3D animation to illustrate the creative journey—from inspiration to collaboration. Floating panels, soft 3D shapes, and sleek UI animations move to the beat of an electronic score. The result is a brand […]
Microsoft | Understand Your Business with Microsoft 365 Copilot Chat
A new employee struggles during a meeting as his boss speaks in an endless stream of corporate acronyms—BXD, PXP, GDC. The acronyms literally swirl around his head, creating a chaotic visual of confusion. He quietly types a prompt into Microsoft Copilot, asking it to decode the terms and summarize his action items from a notes […]
Microsoft | Analyze Content Quickly and Securely with Microsoft 365 Copilot Chat
A young employee works late when his boss asks him to create a gluten-free version of their company’s top-secret sauce recipe. He uses Microsoft Copilot to generate it instantly. Suddenly, a life-sized burger mascot—the embodiment of the company’s brand—appears, looking worried about the safety of the recipe. The employee reassures it, “It’s all good. I’m […]
Microsoft | Smarter Meeting Prep with Microsoft 365 Copilot Chat
A team scrambles to prepare for a critical meeting in a dimly lit conference room. Their boss asks them to predict tough questions they might face, but they have no answers—one even jokes about faking a power outage. In desperation, a teammate uses Microsoft Copilot to analyze their budget report. Copilot instantly lists potential risks, […]
Microsoft | Find Insights Fast with Microsoft 365 Copilot Chat
A frustrated team sits in a conference room with a massive haystack covering the table. They need to find one key piece of information. A man enters, calmly assesses the situation, and pulls out his phone. He types into Copilot: “help find the needle in this haystack,” attaching an Excel file. He waves a metal […]
Microsoft | Complete Tasks with Help from Microsoft 365 Copilot Chat
A woman walks through a colorful office wearing a single blue bowler hat. Every time a colleague gives her a new task—social posts, audience analysis, talking points—another hat magically stacks on her head. The pile grows tall and wobbly, showing how overwhelmed she feels. She sits at her desk, opens Microsoft 365 Copilot, and delegates […]
Microsoft | Crush Writer’s Block with Microsoft Copilot
A writer sits at a bare desk, staring at a giant concrete block. It blocks his laptop and his view—his literal writer’s block. He types a prompt: “Copilot, help me start chapter 3. Writer’s block!!” With one click, the block explodes into pieces. The writer smiles as Copilot generates a full chapter outline. Music kicks […]
MNTN |MNTN’s Fastest Demo with BWT Alpine F1 Team
Ryan Reynolds’ voiceover sets up a dramatic premise: to prove MNTN is the fastest way to advertise on TV, he’ll demo the platform while driving a Formula 1 car. The suspense is immediately cut short when he admits, “Then, I got scared.” Instead, he sends in his body double, Nathan—who also backs out of the […]
Atera | Still doing IT like it’s 1995?! You need Atera
The spot opens in a dreary 1995 office where an IT professional struggles with bulky CRT monitors, a Rolodex, and endless manual tasks. Quick cuts highlight outdated tools—clunky workflows, endless clicking, and even a cringe-worthy VHS workout tape titled Reboot That Booty. The scene then shifts to today: a modern IT pro uses Atera’s sleek, […]
Atera | Atera’s AI explainer
Atera takes a bold approach, opening with the statement: “IT is broken.” The video uses a dark, minimalist line-art animation to show the frustrations IT teams face—forgotten passwords, faulty devices, and endless support tickets. Midway, it introduces Atera’s AI-powered platform as the solution. Instead of reacting to problems, IT can finally work proactively. The sleek […]
Dialpad | The Ai-Powered Customer Intelligence Platform
woman sits at a desk, overwhelmed by a chaotic screen crammed with glitching apps and sticky notes. She swipes it all away in one motion, revealing the clean, unified Dialpad interface. Instantly, she’s transported from the messy office to a serene, modern lounge. As she explains how Dialpad combines calls, messages, meetings, and support, her […]
Dialpad | Close Deals, Faster
A sales leader walks calmly through her office while chaos swirls around her—calls, notes, and objections flying in every direction. The background is a frantic blur of activity, but she stays composed as pop-up graphics reveal Dialpad AI handling tasks in real time, from live coaching to objection handling. The storm subsides as she effortlessly […]
Dialpad | Superbowl 2024
A narrator walks through a modern office, explaining what Dialpad AI can and can’t do. The ad cuts between humorous vignettes: it can’t make a bad joke funny, but it can instantly give support agents the right answers. It can’t clone your top salesperson, but it can coach the entire sales team in real time. […]
Spendesk | Automated Invoice Management
Spendesk turns expense management into a frictionless experience. The ad follows a single invoice as it flows through the approval process with ease. It begins with a man on a rooftop submitting the invoice on his laptop. A woman instantly approves it on her phone, another teammate tracks it on a dashboard, and with one […]
UKG | Back to the office
UKG uses humor and contrast to show how chaotic people management can feel. During a casual lunch, a woman asks her coworker how returning to the office is going. While he says everything is “hectic but under control,” the ad cuts to his internal reality: employees mobbing him with questions, his desk collapsing under sticky […]
Spendesk | The all-in-one company spending solution for modern finance teams
Spendesk turns the stress of financial admin into a cartoonish tidal wave of paperwork. Using a quirky, hand-drawn 2D animation style, the video shows a finance professional literally drowning in receipts and chasing runaway company cards. Then, Spendesk appears as a surfboard—transforming chaos into control. The result is a fun, energetic, and memorable ad that […]
Webflow | A new era of no-code
Webflow redefines the no-code category with a cinematic brand film that feels more like a manifesto than a product demo. The video avoids showing any UI. Instead, it uses breathtaking 3D animation to visualize the act of creation itself—with glowing spheres, abstract glass panels, and interconnected structures symbolizing limitless potential. A powerful voiceover and epic […]
Air | Meet Air
Air uses vibrant, character-driven 2D animation to turn the abstract challenge of digital asset management into a fun and relatable story. Colorful, blocky characters face the “chaos of creativity” as they navigate piles of photos, videos, and design files. Air’s clean UI is woven seamlessly into this animated world, showing how it organizes, shares, and […]
Wordtune | Introducing Wordtune Spices
Wordtune takes a bold step away from the typical software demo with handcrafted stop-motion animation. The video follows a felt cat character struggling with writer’s block. Instead of listing features, it introduces Wordtune Spices as a magical, creative partner. By showing how the tool adds facts, jokes, and counterarguments directly in the cat’s miniature world, […]
Pipedrive | We Make Sales Easy
Pipedrive uses minimalist 2D character animation and a clean line-art style to highlight its philosophy: a CRM built by salespeople, for salespeople. The video avoids feature overload and focuses on clarity and action. Abstract metaphors, like a puzzle cube representing goals, break into simple, daily blocks. Combined with a clean UI demo, the video positions […]
Logitech | Video Conferencing Device Management Software to Support Hybrid Workplaces
Logitech targets IT managers with a clean, professional 2D animation. The video moves from the pain of managing countless video devices to showing how Logitech Sync centralizes control. Abstract ideas like device management and room analytics are visualized with clear UI mockups and a futuristic control center. The message: Sync makes large-scale video collaboration seamless […]
Slack | What is Slack?
Slack reintroduces itself not as a chat app, but as an AI-powered work operating system. The video begins with vibrant, shape-based motion graphics to show the chaos of modern work—siloed knowledge and fragmented data. It then transitions to a high-fidelity UI demo, showcasing how Slack centralizes everything: Salesforce data, AI agents, project management, and automated […]
LinkedIn | Interview
A woman enters an elevator and sees her reflection turn into a second version of herself. She steps into a waiting room filled with identical clones—same hair, outfit, expressions. It’s a literal representation of job-hunting dread: the fear of being just another face in the crowd. She opens LinkedIn Premium and types, “How can I […]
LinkedIn | Build your network
A man heads to a job interview, but as the elevator doors open, something strange happens—he shrinks. Everyone else around him becomes a towering giant. He stumbles out, now doll-sized, nearly crushed underfoot in a giant-scale corporate world. In the oversized waiting room, he checks his phone and sees a supportive LinkedIn message from a […]
HubSpot CRM | ‘Coffee’
Two cowboys sit by a campfire. One uses a laptop to quickly run reports with HubSpot CRM. The other, Devo, struggles with a huge, steam-powered espresso machine. While the laptop cowboy finds a new café lead in minutes, Devo is still trying to make a “flat white.” When he hears they might buy a café […]
Quickbook | Eggs
The scene opens in a chaotic diner where customers frantically eat eggs. A stressed waitress struggles to manage a kitchen overwhelmed with overdue invoices stamped “FINAL REMINDER.” Suddenly, giant, menacing roosters wearing “SUPPLIER” name tags terrorize the staff and customers. The tension builds until the scene abruptly shifts to a calm, clean diner. The waitress […]
HubSpot | Increase Your Leads
A phone shows a “Lead Tracker” with zero qualified leads out of 85. A woman and her team stand stressed in a dark, ominous elevator. A voiceover says, “Marketing leads shouldn’t lead to a dead end.” The elevator clangs like a horror film. Suddenly, the scene shifts to a bright, modern office with HubSpot dashboards […]
HubSpot | Close More Deals
A woman sits in a dark, spy thriller-style office, sweating over a cluttered software interface. A dramatic voiceover lists admin tasks like “data entry” and “updating records.” Her eyes widen. The tension builds—until the voiceover declares: “These tasks have nothing to do with closing deals.” Suddenly, the scene cuts to a bright, calm office. A […]
