Webflow | A new era of no-code
Webflow redefines the no-code category with a cinematic brand film that feels more like a manifesto than a product demo. The video avoids showing any UI. Instead, it uses breathtaking 3D animation to visualize the act of creation itself—with glowing spheres, abstract glass panels, and interconnected structures symbolizing limitless potential. A powerful voiceover and epic […]
Air | Meet Air
Air uses vibrant, character-driven 2D animation to turn the abstract challenge of digital asset management into a fun and relatable story. Colorful, blocky characters face the “chaos of creativity” as they navigate piles of photos, videos, and design files. Air’s clean UI is woven seamlessly into this animated world, showing how it organizes, shares, and […]
Squarespace | The Next Brilliant Idea
A man and woman are playing chess inside a dimly lit sauna. The man is dripping with sweat and conviction—he’s just had a brilliant idea: “ThermoChess.” It’s chess… but in a sauna. He excitedly wonders aloud how to make it famous. The people around him, all overheated and unimpressed, answer one by one: “Squarespace it.” […]
Zendesk | AI that knows it’s all about YOU
A narrator introduces “Snake Eyes,” a serious-looking heavy metal musician, who’s “trying to change his tune” by playing a delicate mandolin. We learn that Snake Eyes’ favorite guitar brand uses Zendesk AI. It helped him get a personalized guitar pick and update his preferences to match his new persona. A single tear rolls down his […]
Squarespace | Make It Real | Garage
A man sits alone in a dark room, building something on his laptop. Suddenly, his dream comes to life: a spotless car restoration garage, complete with mechanics and machinery. He unveils a restored red convertible under a glowing “Paradise Motors” sign. The ad ends by showing his Squarespace website, with the message: “A website makes […]
Squarespace | All You Need to Launch A Meditation School
The ad opens with a calming voiceover stating you need “nothing” to start a meditation school—while showing serene visuals. But the narrator keeps adding more items: “a Squarespace website,” “a gong maybe,” “some visual metaphors,” and “stressed-out students.” Each is shown with clever, surreal imagery: a dog staring at a gong, a floating laptop, and […]
Squarespace | You Were Born to Perform, Not Manage a Schedule
The ad is set inside a dramatic theater. On stage, a performer in a frantic, oversized white suit acts out his business struggles—he needs help with scheduling, ticketing, and promoting his shows. Another performer, dressed in a calm, geometric costume, responds with quiet, confident gestures. An audience member whispers the translation: “He’s telling him to […]
Squarespace | Everything to Sell Something New
The ad opens in a coffee shop where a woman is building her website. A fast-paced montage follows, showcasing entrepreneurs selling everything from abstract ideas—like “a blank slate” and “a breath of fresh air” (at an oxygen bar)—to services like fashion shoot bookings, festival registrations, and physical products like perfume and vintage goods. Each scene […]
Fiverr | The Fiverr Journey
The ad moves fast through four success stories, each tied to a Fiverr freelancer. It starts with a gamer brand, “TMX Games,” showcasing a sleek new logo and color system. Next is “CAKE:05 Patisserie,” with a beautiful website delivered after four rounds of revisions—credited to “freelance brilliance.” Then a fashion brand explodes online, with headlines […]
Cloudbeds | No More Rate Shenanigans
We open on a man and a mannequin sitting at office desks, both hooked up to bright red puppet strings. The man types on an outdated computer, and the mannequin copies him. The screen shows hotel room rates — including one mistakenly listed at $90,000. When the boss walks in, the man proudly introduces the […]