Briza | Briza in Action
Briza uses clean, minimalist 2D animation to tackle a big B2B challenge: the inefficiency of serving small business insurance clients. Through smart visual metaphors like a draining hourglass and a cityscape of businesses, it highlights how manual underwriting wastes time and resources. By showing a smooth digital workflow from application to payment, the video positions […]
Microsoft | Understand Your Business with Microsoft 365 Copilot Chat
A new employee struggles during a meeting as his boss speaks in an endless stream of corporate acronyms—BXD, PXP, GDC. The acronyms literally swirl around his head, creating a chaotic visual of confusion. He quietly types a prompt into Microsoft Copilot, asking it to decode the terms and summarize his action items from a notes […]
Dialpad | The Ai-Powered Customer Intelligence Platform
woman sits at a desk, overwhelmed by a chaotic screen crammed with glitching apps and sticky notes. She swipes it all away in one motion, revealing the clean, unified Dialpad interface. Instantly, she’s transported from the messy office to a serene, modern lounge. As she explains how Dialpad combines calls, messages, meetings, and support, her […]
Dialpad | Close Deals, Faster
A sales leader walks calmly through her office while chaos swirls around her—calls, notes, and objections flying in every direction. The background is a frantic blur of activity, but she stays composed as pop-up graphics reveal Dialpad AI handling tasks in real time, from live coaching to objection handling. The storm subsides as she effortlessly […]
37signals | Get somewhere with Basecamp.
A man with a backpack rushes up a moving escalator while trying to work on a device. He looks frantic and inefficient. Around him, other passengers stand still and ride up effortlessly. The scene ends with the message: “Get somewhere.” Basecamp positions itself as the tool that helps you progress without unnecessary hustle. The Formula […]
CAKE.com | Vampire Influencer Shows You How He Keeps His Network Alive
The scene is set in a dark, spooky room. Count Vlad, a vampire, works on his laptop while standing inside an upright coffin. He opens the Pumble app, scrolls through standard work statuses, and cheekily selects “Food time.” After flashing a fanged grin at the camera, he closes his laptop. The ad ends with the […]
CAKE.com | I now pronounce you inefficient
The scene begins at a lavish wedding reception, where guests applaud as dramatic opera music swells. Suddenly, chaos erupts in slow motion as chunks of wedding cake and frosting explode through the air, splattering horrified guests. The source is revealed: the bride and groom are gleefully hacking their wedding cake apart with a running chainsaw. […]
CAKE.com | Unproductive work is expensive work
The ad opens in a chaotic office where employees are wasting time—juggling, sleeping, and playing games. A woman walks in with purpose, receives a briefcase full of cash, and addresses the viewer directly. She explains that unproductivity is like what she’s about to do. She walks to an open window, opens the briefcase, and dumps […]
CAKE.com | Stop burning your money
A woman in an office looks directly at the camera and tells viewers that low productivity is costing their business money. To prove her point, she lights a novelty banknote labeled “YOUR MONEY” on fire. The situation escalates as she grabs entire stacks of cash from a drawer and sets them ablaze on her desk. […]
LinkedIn | Interview
A woman enters an elevator and sees her reflection turn into a second version of herself. She steps into a waiting room filled with identical clones—same hair, outfit, expressions. It’s a literal representation of job-hunting dread: the fear of being just another face in the crowd. She opens LinkedIn Premium and types, “How can I […]