Pie Insurance | PetalExpress Blooms Workers’ Comp

A woman meticulously suits up in full medieval armor—breastplate, gauntlets, and helmet—in a bright, modern room. Once her armor is complete, she straps on a simple leather gardening belt. The reveal: she’s not preparing for battle, but for work at a flower shop. She arranges bouquets, trims thorny roses with metal gloves, and eventually climbs […]

Pie Insurance | Pet Salon

This ad unfolds like a lighthearted folk tale. Told through playful animation and a folksy ballad, it follows two pet groomers running a “slippery” business where chaos never stops. They get distracted by a poodle’s sky-high hairdo and a mischievous cat climbing through the window—until disaster strikes. One of the groomers slips on a wet […]

Pie Insurance | Hard Working Wheels

A heartfelt folk song about “hardworking wheels” plays over a cinematic montage of small business owners and their work vans. A landscaper in a full football uniform loads a lawnmower into her van. A plumber, dressed in a vintage deep-sea diving suit and flippers, carefully unloads pipes from his truck. The song’s warm, steady rhythm […]

Pie Insurance | Hard Working Boots

A heartfelt folk song plays over a cinematic montage of small business owners — a plumber, a mechanic, a chef, and a landscaper — all wearing absurdly over-the-top safety gear for their everyday jobs. Over these surreal visuals, the narrator explains that Pie Insurance protects hardworking people like these — so they can focus on […]

Pie Insurance | Hard Working Minds

A heartfelt folk song plays over a montage of small business owners — a chef, an auto mechanic, and a plumber — each wearing absurdly over-the-top protective gear for their everyday jobs. The chef dons a full silver fire-proximity suit just to bake a pie.The mechanic wears a hazmat suit to work on a car.And […]

Pie Insurance | Hard Working Hands

A heartfelt country-folk song plays over a cinematic montage of hardworking small business owners — a plasterer, a plumber, and a chef — each facing the daily dangers of their jobs. The song praises their “rugged and worn hands that persevere,” as we see exaggerated depictions of their work: a plumber wearing a cracked deep-sea […]

Vector | Hedge-Level Targeting

A woman is raking leaves in her yard when someone in a ghillie suit suddenly leaps out of a bush. It’s not a prankster — it’s a marketer. The marketer cheerfully explains that the woman is an “in-market, director-level, perfect ICP match” who’s been researching SaaS tools. She proudly points to her shirt, which reads […]

Vector | Carry On Outreach

A man returns home from the airport, unzips a large duffel bag, and out pops a woman — a marketer who’s been physically retargeting him because he fits her company’s Ideal Customer Profile (ICP). She cheerfully explains she’s been following him all day — on his flight, through baggage claim, even inside his luggage. With […]

Bigin by Zoho CRM | Streamline scheduling

A dentist calmly sets up for the day—everything seems under control. Suddenly, he freezes as a horrifying vision appears: a waiting room packed with patients, all sitting with their mouths wide open, waiting for him at once. On-screen text asks: “Overlapping appointments?” The nightmare instantly cuts to the solution: Bigin’s built-in Booking Pages. A clean, […]

Zoho CRM | Who said CRMs can’t be easy?

A man works late in a dark, empty office, surrounded by hundreds of floating digital task boxes hovering above his head. A voiceover explains he has to update them all—one by one. Overwhelmed, he sighs… then snaps his fingers. Instantly, every task completes itself. The oppressive cloud disappears. As he packs up to leave, he […]