ADP | Assist Agents

A woman sitting at a coffee shop receives a push notification from ADP Mobile. It reads: “David Smith may be at risk of leaving.” She opens the alert and sees that David, a high performer, is below the salary benchmark and carries a 73% turnover risk. The data suggests he could leave soon. Instead of […]
NinjaOne | Beat IT Misery with Autonomous Patching

A new IT specialist arrives for his first day, already anxious about “Patch Tuesday.” He expects chaos, late nights, and endless support tickets. When he mentions the usual fire drills, his colleague calmly explains that this company uses NinjaOne. The ad suddenly shifts into a nightmare sequence. Employees scream. Blue screens flash. Hardware smashes against […]
UKG | When Work Works, Everything Works

“Work” is personified as a clingy, boundary-crossing partner. The ad opens with people waking up to alarms that literally say “WORK.” Email notifications float across breakfast tables. Commutes are interrupted. Work admits it has boundary issues. It texts employees “You up?” at 3:39 AM. It constantly demands attention. The relationship feels unhealthy and exhausting. Then […]
UKG | WFM Demo

Robert Abara, the COO of a hotel group, opens with a simple insight. Data is useless if it does not provide clarity. The ad then flashes back to the “old way” of managing schedules. A wall covered in sticky notes represents the chaos. Managers scramble to cover shifts. Employees call out for reasons like a […]
Atlassian | Teamwork Collection: It’s a Team Changer

A company hires actor Zach Woods as a “Celebrity Team Changer” to transform the organization. He arrives with confidence and theatrical energy, promising to “rip up the status quo.” At first, his tactics seem bold. He builds a detective-style string board filled with abstract “visions.” He loudly announces that he has “defeated meetings.” However, the […]
Island | The Enterprise Browser

First, a narrator explains a simple point. Web browsers were built for consumers. They were not built for enterprise work. Over time, however, browsers became the main place people work. As a result, problems started to appear. Next, the ad shows office workers struggling. Security pop-ups appear constantly. VPN alerts interrupt them. Virtual machines slow […]
Squarespace | Unavailable

Emma Stone stars in a surreal, black-and-white cinematic sequence set inside a solitary house on a rocky island. Alone with her laptop, she repeatedly attempts to register the domain emmastone.com, only to be met with the same cold response: “unavailable.” Her frustration escalates through a series of avant-garde vignettes. She roller-skates frantically through the house. […]
Squarespace | The Negotiation

Emma Stone sits in a production trailer with her assistant, negotiating over the phone with the person who owns the domain emmastone.com. The owner plays dumb, pretending he doesn’t know who she is in an obvious attempt to inflate the price. As the conversation drags on, it becomes clear he wants more than money. He […]
Atera | It’s what IT ought to be 2

Tom, a relatable and slightly smug IT professional, explains how Atera has transformed his once-chaotic job into something that feels almost “magical.” As he walks through the all-in-one platform—covering RMM, helpdesk, automation, and predictive alerts—he casually celebrates his new “Employee of the Month” status. He also calls out the cost advantage of Atera’s per-technician pricing […]
Atera | It’s what IT ought to be 1

Tom, an IT professional, explains how Atera has made his job so efficient that it’s actually become “boring.” He performs a mock smoke cleanse in the office while reflecting on the “bad old days” of ticket overloads and literal laptops on fire. He walks through Atera’s feature suite—RMM, remote access, helpdesk, and predictive alerts—while enjoying […]