Deloitte | The real MVPs of business

Professional walking out of an elevator for Deloitte commercial

Three office workers react like die-hard sports fans when female executives walk through the building. They whisper excitedly about a CTO’s cybersecurity skills and celebrate another executive’s finance achievements like they are championship stats. When CEO Lucy Carter steps out of the elevator, the group completely loses control. One employee proudly reveals a custom hoodie […]

PacBio | Weird Ideas for a DNA Sequencer

A PacBio marketing team sits in a boardroom trying to figure out how to advertise their new benchtop HiFi sequencer, Vega. They test several ad concepts. One is a straightforward technical pitch. Another is an emotional campfire scene featuring the real CEO singing about genomics. A third idea turns into a dramatic black-and-white art film. […]

Aligned | The Rushed Proposal

A couple on a romantic date for Aligned Commercial

A couple sits at a romantic candlelit dinner. The mood quickly shifts when the man suddenly starts treating the relationship like a sales deal. He pressures the woman to “reach alignment” before the end of the month and talks about combining finances immediately. His desperate energy becomes more intense as he pushes for commitment without […]

Okta | Keeping it simple

lady sitting in an office for okta commercial

A woman in a modern office interrupts a deep-voiced narrator. He is explaining security using complex jargon. She stops him and says no one understands that. Then she takes over. She explains Okta in simple terms. As she speaks, she jumps through different real-world scenes. A restaurant. A doctor’s office. A shopping moment on a […]

Globant | 1000 Slides

Stressed office worker being handed a tissue while working at computer in Globant commercial

A man sits at his desk in a packed office. He is racing to finish a presentation. His coworkers surround him in tense silence. They count out loud as he clicks through slides: “995… 996… 997…”. One colleague wipes his forehead with a towel. Another fans him like an athlete in overtime. He asks for […]

ZOOM | More than Zoom

Man speaking into microphone during Zoom commercial interview scene

Legendary soccer commentator Andrés Cantor opens the ad with his iconic call. However, instead of shouting “Goal,” he stretches out “ZOOOOOOM!” The dramatic delivery immediately sets the tone. From there, the ad shifts into a fast-paced walkthrough of Zoom’s expanded platform. First, it highlights Zoom Team Chat for cross-channel communication. Then, it shows Zoom AI […]

Asignet | top tech companies save millions each year with Expense Management.

An enthusiastic employee walks her skeptical colleague through Asignet’s AI-powered invoice verification tool. She highlights a small discrepancy first. A contractor has been overcharging by 40 cents per unit. Then she uncovers something bigger. The company has been paying for a former employee’s cell phone plan for three years after he left. With one click, […]

Adverity | Make Data Extraordinary

A man named Alan walks through a quiet office while coworkers whisper in awe, wondering if he is “a myth.” It’s revealed that Alan manages all of the company’s marketing data. Everyone relies on him. Campaigns don’t launch without him. The worship escalates.Coworkers claim they’ve named dogs and children after Alan. One even has a […]

VistaPrint | We Print That

The ad opens by acknowledging what everyone already associates with Vistaprint: business cards. Then it immediately flips that perception. Through a fast, high-energy montage, we see a wide range of branded products—T-shirts, banners, table tents, tote bags, and laser-engraved water bottles. The story moves through different small businesses, including a poke shop, a gym, a […]

Navan | Are you a strong CFO?

A CFO sits at his desk attempting to meditate, repeating the mantra, “I am a strong CFO.” A calm voiceover reassures him that he is in control of company travel expenses — until he breaks character and admits he’s completely overwhelmed. As he spirals, chaotic expense examples appear on screen: Sarah flying economy plus, Mikey […]

Zapier | Commercial with David Banks

The ad opens with a boss congratulating two employees for results so impressive he assumes they must be magicians. The pair hesitates, then starts explaining the automations they built with Zapier. As they speak, simple animated workflow elements float beside them. Their calm explanation quickly escalates into a surreal, spell-casting style duel made of hand […]

Workvivo | Internal communicators, this one’s for you!

A team is mid-meeting when a knock on the conference room door interrupts them. Outside stands a man in a staged winter scene—fake snow, holiday lights, and a boombox—carrying a stack of handwritten cue cards. Without speaking, he flips through the cards. They highlight how frustrating internal communications can be: low visibility, constant pressure, and […]

Pie Insurance | Bubble Craft Masonry

A construction worker methodically inflates a giant, transparent plastic suit—turning himself into a literal human bubble. Air hisses as he seals his legs and arms, attaches a compressed air hose, and completes the look with gloves and a helmet resting over his plastic head covering. The scene cuts to a busy construction site. Still encased […]

Pie Insurance | Pizzeria

A man, dressed as a firefighter, gears up in a dark locker room—jacket, helmet, and boots. The tone is urgent and cinematic. A voiceover states, “There’s no sure-fire way to prevent accidents at work.” He opens a door and steps not into danger, but into a bustling pizzeria kitchen. Flames roar from the wood-fired oven […]

Pie Insurance | PetalExpress Blooms Workers’ Comp

A woman meticulously suits up in full medieval armor—breastplate, gauntlets, and helmet—in a bright, modern room. Once her armor is complete, she straps on a simple leather gardening belt. The reveal: she’s not preparing for battle, but for work at a flower shop. She arranges bouquets, trims thorny roses with metal gloves, and eventually climbs […]

Pie Insurance | Pet Salon

This ad unfolds like a lighthearted folk tale. Told through playful animation and a folksy ballad, it follows two pet groomers running a “slippery” business where chaos never stops. They get distracted by a poodle’s sky-high hairdo and a mischievous cat climbing through the window—until disaster strikes. One of the groomers slips on a wet […]

Pie Insurance | Cosmic Woodworking

A woman in a full astronaut suit prepares for what seems like a space mission. The lighting, the music, the slow-motion shots—all pure sci-fi. Then the twist: instead of boarding a rocket, she steps out of a van at a residential construction site. She’s a carpenter. She sands wood, cuts lumber, and chats with her […]

Bigin by Zoho CRM | The CRM choice for anybody

Told as a Western folk ballad, this ad follows Alma, a dedicated tutor trapped in the chaos of manual communication. In a dimly lit, vintage classroom, she’s surrounded by stacks of books and endless lists of phone numbers, spending “days and nights” calling parents one by one. A solemn narrator sings her struggle: “Business is […]

Bigin by Zoho CRM | The CRM choice for every enterprise

Told as a Western folk ballad, this ad follows Clara, the overwhelmed owner of a busy carwash. Her office is a whirlwind of chaos — sticky notes flying, phones ringing nonstop, and appointments slipping through the cracks. A gravelly-voiced narrator sings that her business has become “a nightmare.” Then, the tone shifts: “One day, Clara […]

Bigin by Zoho CRM | The CRM choice for every executive

Told as a Western folk ballad, this ad follows Marla, the overworked CEO of a small business. Her office is chaos — phones ringing nonstop, cords tangled everywhere, and her team scrambling to keep up. A somber narrator sings her story: a leader buried under the noise of her own success. The line “Business is […]

Bigin by Zoho CRM | Bigin, the CRM choice for every realtor

Told as a Western folk ballad, this ad follows Olsen the Realtor, a man hosting the world’s saddest open house. His only guest? A single mouse. A gravelly-voiced narrator sings about Olsen’s struggles while the line “Business is hard” appears on screen. Then, everything changes: “One day, Olsen found Bigin.” Suddenly, the open house is […]

Bigin by Zoho CRM | Bigin, a CRM choice for every recruiter

Told like a Western folk song, this ad follows Ravi the recruiter, a man drowning in a sea of paper resumes. A deep-voiced narrator sings about Ravi’s struggle to keep up with his workload as stacks of paper pile higher and higher. One day, Ravi discovers Bigin by Zoho CRM. Instantly, the chaos disappears. The […]

Zoho CRM | Who said CRMs can’t be easy?

A man works late in a dark, empty office, surrounded by hundreds of floating digital task boxes hovering above his head. A voiceover explains he has to update them all—one by one. Overwhelmed, he sighs… then snaps his fingers. Instantly, every task completes itself. The oppressive cloud disappears. As he packs up to leave, he […]

Zoho CRM | Who said CRMs can’t be beautiful?

A woman walks through a bustling office holding a crying baby, desperate for help. The noise is unbearable. She turns to her calm coworker, Brandon, who simply spins his laptop around. The baby sees Brandon’s custom Zoho CRM dashboard—and immediately stops crying. The office falls silent. The mother stares in disbelief as Brandon, smugly pointing […]

Zoho CRM | Save time on tasks

In a seemingly normal office, no one is actually working. Employees are playing bingo, taking a life-drawing class, and doing group yoga on their desks. A narrator wonders how they have so much free time. One worker casually explains that their new CRM, Zoho, automates their work so efficiently that everything gets done faster. The […]

Zoho CRM | Befriend your customers

The spot plays as a joyful montage of genuine, feel-good customer moments. A saleswoman receives a surprise cheesecake from a grateful client. Another employee casually plans to attend a football game with a customer over the phone. A third proudly presents a “Customer of the Year” award before everyone gathers for a celebratory selfie. It […]

Zoho CRM | Work can be Smooth, Easy and Cool

An office worker sighs, wondering aloud if work could just be “smooth.” In a flash of sparkles, his drab office transforms into a stylish jazz club. A charismatic host appears on stage, introducing Zoho CRM as the key to making work flow effortlessly. Suddenly, his coworkers become musicians: Sales on sax, Marketing on piano, Operations […]

Loxo | Your search ends here. Bigfoot.

A couple is camping deep in the woods. The man, dressed head-to-toe in a ghillie suit, is obsessed with finding Bigfoot. He scans the trees with binoculars and blows a bear call, convinced he’s close to catching the legendary creature. His partner—a recruiter—is calmly working on her laptop. She tells him she can find Bigfoot […]

Loxo | Your search ends here

A couple sits in a car at night, parked in a field, scanning the skies for aliens. The man, a paranoid conspiracy theorist wrapped in a tinfoil hat, monitors his clunky homemade gadgets. Beside him, his partner—a recruiter—is calmly working on her laptop. When a UFO suddenly appears, she opens Loxo and instantly pulls up […]

Cardata | Mileage tracking used to be… questionable.

Jake, a Vehicle Program Manager, recalls how chaotic life was before his company switched to Cardata. In a flashback, a stressed-out, disheveled Jake straps a bizarre, smoking contraption into an employee’s car to “track mileage for tax-free reimbursements.” The machine sputters, fills the car with smoke, and looks like it might explode. Trying to stay […]

Cardata | Tax waste on car allowance? Questionable.

Jake, a Vehicle Program Manager, explains that before switching to Cardata, eliminating tax on their car allowance program was “impossible.” We flash back to a frazzled Jake sitting at a makeshift desk in a parking lot, drowning in receipts. The scene spirals into total chaos: one employee opens his car door, unleashing a mountain of […]

Cardata | Are your company cars a fleet of beaten-up RVs?

Jake, a Vehicle Program Manager, recalls life before his company switched to Cardata. Their company cars, he admits, were “four-wheeled money pits.” In a flashback, we see a frazzled, stressed-out Jake dealing with yet another fleet disaster—a broken-down company car. Forced to improvise, he hands an employee a loaner vehicle: a run-down RV… complete with […]

SHI | AI Anywhere has arrived at SHI with Snapdragon X Elite

A group of friends is deep in the woods, enjoying a rare, peaceful camping trip—no meetings, no emails, no deadlines. Just as they celebrate being “off the grid,” a frantic colleague bursts out of the trees, gasping about an emergency board meeting and a Q1 performance analysis due tonight. The campers’ serenity vanishes. Then, out […]

SHI | Santa’s IT wishlist

A young girl sits on Santa’s lap, rattling off her Christmas list at lightning speed. Santa, visibly stressed, tries to keep up while radioing his elf “mission control.” Inside the control room, another elf frantically types, struggling to process the endless data stream. The system overloads with a high-pitched whine, sparks flying as everything crashes. […]

SHI | North Pole tech support

In a sleek, high-tech version of Santa’s workshop, an elf in a tracksuit stares at a pile of old, useless laptops. Frustrated, he sighs and suggests using them as firewood. At a nearby mission control desk, another elf quickly calls for SHI. Within seconds, an SHI representative appears—seemingly out of thin air—carrying a recycling bin […]

Docusign | The Agreement Trap

Styled like a cosmic documentary, the ad opens with a serious, professorial narrator describing a “black hole”—a swirling, mysterious void that devours everything in its path. Then, with a straight face, he reveals the truth: it’s not a black hole at all, but an “Agreement Trap.” We cut to an office worker and her client, […]

Docusign | Drag. Drop. Send.

A woman sits at her desk and receives a notification for an agreement. With one smooth motion, she drags and drops names on her screen to set the signing order. Suddenly, the scene transforms into a sleek, surreal space where the signers appear on illuminated pedestals, each representing a step in the workflow. When she […]

Act! | Stop the Chaos. Start Organizing.

Two detectives step into a dimly lit room that looks like a crime scene. Papers are scattered everywhere, binders lie open, and a “crazy wall” of charts and sticky notes covers the walls. At the center of the chaos, they find the “victim”—a frazzled small business owner, buried head-first in paperwork, groaning, “I’m so overwhelmed!” […]

PayPal | Everywhere

A woman pays for her items in-store using PayPal on her phone. Standing behind her, Will Ferrell is stunned to discover that PayPal can be used for in-person payments. His shock turns into pure joy. What follows is a full-blown, surreal musical number. The store transforms into a colorful, high-energy performance as Will sings, “I […]

Melio Payments | Pay vendors within minutes with Melio

A pizza shop owner receives an invoice from a supplier—due today. The relaxed scene instantly transforms into a high-stakes action movie. A ticking clock starts. Dramatic music swells. The owner panics, realizing his standard online payment will take five business days, meaning it’ll be marked “LATE.” The tension builds until a voiceover asks: “Wanna be […]

Gusto | elevator music or payroll compliance?

Two women stand in an elevator when a voice asks one of them: “Would you rather listen to elevator music all day or deal with payroll compliance?” Without hesitation, she answers, “Payroll compliance.” Her colleague looks horrified. Calmly, she explains that with Gusto, compliance is easy because it automates payroll and tax filing. Instantly relieved, […]

Gusto | watch paint dry or compare benefits plans?

A painter is hard at work when someone asks him a classic question:“Would you rather watch paint dry or compare benefits plans?” Without missing a beat, he answers, “Compare benefits.” He explains that with Gusto, finding great medical, dental, and vision plans for his team is incredibly easy. Just then, his coworker gets paint splattered […]

Gusto | get a root canal or run payroll?

A man sits nervously in a dentist’s chair as his dentist prepares her tools. Trying to distract himself, he asks,“Would you rather give yourself a root canal or run payroll?” Without hesitation, she replies, “Payroll.” The patient looks shocked, but she calmly explains that with Gusto, payroll is simple—featuring automatic tax filing and unlimited payroll […]

Gusto | wax your own brows or figure out payroll compliance?

A man sits nervously in a salon chair as an esthetician prepares to wax his eyebrows. Trying to distract himself, he asks:“Would you rather wax your own eyebrows or figure out payroll compliance?” Without hesitation, she says she’d rather handle compliance—because with Gusto, it’s easy. The platform automatically files all her federal, state, and local […]

AT&T | SLEEP WITH RAIN

Rainn Wilson stars as the eccentric Founder & CEO of a startup called “Sleep with Rainn.” His company’s big idea? A smart pillow that plays his soothing voice to help people fall asleep. His team—a chaotic ensemble of his former The Office co-stars—fumbles through an increasingly disastrous product launch day. From botched shipments to security […]

Basis Technologies | Welcome to the New Golden Age of Advertising

Set in a stylish, retro ad agency, an executive explains that the glamorous ideal of her industry is a myth. The reality is a mess of “wildly inefficient processes” and manual spreadsheets burning out her team. After introducing Basis, she tosses the old files as the office transforms. Basis is presented as a central operating […]

Skedda | Book Any Space in the Modern Workplace

Sam arrives at a busy office only to find his favorite desk already taken. What follows is a silent, dramatic standoff with his coworker, ending when she smugly holds up a sign that reads, “I GOT HERE FIRST.” Defeated, Sam leaves. The ad then introduces Skedda. With the platform, Sam can book a desk from […]

Reckon | Payroll

A donut shop owner is working late, looking stressed as she struggles with payroll on her laptop. A voiceover introduces Reckon, and her expression immediately shifts from frustration to a confident smile as she says, “I’ve got this.” The ad then uses a slick split-screen format, showing the clean and simple Reckon software interface on […]

Apple | Writing Tools

Warren, a weary office worker, struggles to draft an important email to his boss. His message is clumsy and loaded with awkward slang like “zhuzhing” and “big enchilada.” With a single tap of Apple Intelligence “Writing Tools” on his iPhone, the draft instantly transforms into a polished, professional email. His boss reads it and looks […]

Superside | Find Your Perfect Creative Partner

The ad is staged as a retro TV dating game show called “Find Your Creative Partner.” A Director of Marketing is the contestant, tasked with finding help for a surprise, last-minute design project. She presents the challenge to three contestants: a traditional creative agency, an overworked internal creative team, and Superside, represented by a glowing […]

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