Amazon Business | Bo Peep Finds Success
Bo Peep runs a growing sheep management business. Her challenge? Buying supplies for her team while keeping costs low. She turns to Amazon Business for fast delivery, bulk discounts, and smarter purchasing tools. The ad blends animation with a business message. It reimagines a well-known character in a modern role, managing a team and scaling […]
Horbito | Welcome to the new Cloud
Horbito introduces its browser-based cloud workspace from inside a cluttered garage workshop. The host, surrounded by wires, power tools, and workbenches, gives a hands-on demo of Horbito, emphasizing how it brings all your apps and cloud tools into a single, efficient browser environment. The space is messy but functional—just like your workflow before Horbito. The […]
Fiverr | Turn Nothing Into Something
Fiverr delivers a slick, stylized narrative that captures the emotional and practical journey of building something from scratch. We open on an empty room—literally nothing. From there, the video shows a startup founder transforming that nothing into a vibrant business, piece by piece, with the help of Fiverr freelancers. No words. No dialogue. Just dynamic […]
DigitalOcean | King of the Ocean
DigitalOcean drops a high-energy, startup-friendly anthem that positions developers as bold visionaries—no longer stuck in the shadows, but ruling the tech seas. The video opens with a confident voiceover: “You’re not just building an app. You’re building a business.” It sets the tone early—this is about empowerment. Visually, it’s fast-paced: devs typing, ideas launching, clouds […]
Monday.com | Your team’s future depends on monday.com
Monday.com launches a high-stakes workplace parody that feels more like a Hollywood disaster trailer than a typical B2B commercial. The setting? A project spiraling into chaos. The tone? Urgent, dramatic, and over-the-top. From doomsday voiceovers to slow-motion collapses, the ad uses action movie tropes to dramatize what happens when your team doesn’t use Monday.com. Instead […]
Adobe Acrobat | Acrobat’s Got It: Big Idea
In this fast-paced office comedy, Adobe Acrobat turns one employee’s “Big Idea” into a chaotic group effort—until Acrobat saves the day. It starts with a man proudly announcing he has a big idea. Immediately, his coworkers swarm, eager to help, tossing around buzzwords, whiteboards, and conflicting edits. The momentum spirals. The idea gets buried under […]
Wix | Build a Professional Bookings Website
In this ad, Wix delivers a sharp, upbeat product demo that walks service professionals through how to create a bookings website—from adding services to syncing calendars. But here’s the twist: it’s not just functional. It’s fun. While the video focuses on clear UI walkthroughs and screen recordings, it also sprinkles in playful, fictional business names […]
Mailchimp | Taking Stock | Original Series
In this original short-form comedy series, Mailchimp Presents offers a satirical glimpse into the world of stock photography. Taking Stock follows Hannah, a photographer navigating the absurdities of a quirky stock photo agency. The series delves into the challenges of creative work, highlighting the humorous and often bizarre scenarios that arise in the pursuit of […]
Vividly | Escape Spreadsheet Hell
In this ad, Vividly takes a bold, theatrical approach to showcase the chaos of spreadsheet-driven trade promotion management. The video opens with a sinister narrator—set in a dimly lit office—speaking directly to the audience like a haunted guide through “spreadsheet hell.” He paints a vivid picture of the confusion, errors, and frustration marketers face every […]
Walkme | Walkme in real life
In this ad, WalkMe humorously imagines how its digital adoption platform could make life outside of work easier. The ad exaggerates real-life scenarios—like dealing with a smoking car engine, burning food, playing poker, and even helping a stranger give birth in a park—to show how WalkMe’s guidance could simplify even the most chaotic situations. The […]
Zendesk | “I like it when he gives me the business”
In this ad, Zendesk humorously personifies the relationship between a business and its customers. The narrative unfolds as a woman recounts her frustrations with her partner—who is revealed to be the business itself. She shares how the business’s poor customer service led her to publicly vent on social media, causing embarrassment. The ad emphasizes the […]
Zendesk | The Zendesk AI Effect
In this ad, Zendesk showcases how their AI-powered customer service platform transforms the customer experience. The video highlights real-world examples of businesses leveraging Zendesk AI to enhance productivity, improve service quality, and achieve measurable business results. The Formula (That Works at Any Budget): Real-World Examples = Credible ImpactThe ad features authentic testimonials from businesses that […]
Capterra | All in a Weeks Work
Capterra takes us inside a whirlwind week at a small business—where HR, finance, and operations collide in chaos. The twist? Every issue could’ve been avoided with the right software. From dance breaks to mild meltdowns, the ad shows how fast things unravel without the right tools—and how Capterra helps teams find them fast. The Formula […]
Squarespace | G Suite x Squarespace Present: Kombucha Dog
What happens when a kombucha brewer decides to use his product to help rescue dogs get adopted? You get Kombucha Dog: a real company with a real mission. This brand story is brought to life by Squarespace and G Suite, showing how sleek websites and integrated tools can fuel purpose-driven businesses. The Formula (That Works […]
Adobe | Click, Baby, Click
In this brilliantly over-the-top ad, Adobe pokes fun at marketing gone rogue. A team celebrates a sudden explosion in clicks—only to realize their campaign is targeting babies. The result? A hilarious takedown of vanity metrics and a smart pitch for Adobe’s real-time analytics tools that actually make sense of the chaos. The Formula (That Works […]
MailChimp | JailBlimp
Mailchimp’s JailBlimp is delightfully absurd, hilariously meta, and surprisingly strategic. It follows a bizarre narrative involving a mysterious blimp-shaped prison—yes, really—but it all circles back to a clear message: Mailchimp helps businesses escape the “marketing traps” they didn’t know they were in. The Formula (That Works at Any Budget): Absurdist Storytelling = Maximum MemorabilityFrom the […]
TurboTax | Matchmaker × Jason Sudeikis
TurboTax’s “Matchmaker” ad starring Jason Sudeikis delivers a charming and quick-witted metaphor: finding the right tax expert is like finding the perfect match. With all the energy of a dating app and the polish of a premium rom-com trailer, the spot elevates a mundane tax task into a feel-good, human-centered experience. The Formula (That Works […]
Thinkbox | Happily Ever After
Thinkbox’s “Happily Ever After” flips the script on fairy tales with a hilarious twist: a love-struck, fire-breathing dragon discovers the power of TV advertising to win over his princess. This ad isn’t just a pitch for TV—it’s a story about storytelling itself. And in the process, it becomes a brilliant meta-ad for why TV works. […]
DHL | Keep Up With the Clicks
DHL’s high-speed ad dramatizes the world of e-commerce, where every click sets off a chain reaction that businesses must keep up with. Set to a cinematic, fast-paced rhythm, the ad showcases DHL’s ability to move as quickly as online shoppers do—delivering behind the scenes while the world shops in real time. The Formula (That Works […]
Squarespace | Sally’s Seashells × Zendaya
Zendaya stars in this modern twist on the classic tongue twister, “Sally sells seashells by the seashore,” reimagined as a story of entrepreneurial ambition powered by Squarespace. The ad traces Sally’s journey from beachside stand to e-commerce empire, all thanks to one thing: building her brand online. The Formula (That Works at Any Budget): Familiar […]
Adobe | Billion Dolla
Adobe’s “Billion Dolla” ad is a wild, fast-paced creative fever dream that follows a young entrepreneur with an idea so big, even she can’t explain it—yet everyone wants in. The twist? She hasn’t built the product. She’s just got the deck. And it was made in Adobe. The Formula (That Works at Any Budget): Big […]
Microsoft | #OriginalByDesign × Kiana Clay
Microsoft’s #OriginalByDesign campaign profiles Kiana Clay—adaptive athlete, entrepreneur, and a force of resilience—showcasing how Microsoft technology helps her defy limits, design her path, and keep pushing forward. It’s a stirring portrait of purpose, passion, and empowerment through tech. The Formula (That Works at Any Budget): 1. Personal Storytelling = Deep Emotional EngagementThe ad zeroes in […]
Squarespace | Dream It × Idris Elba
Idris Elba returns in this poetic, visually rich ad that turns dreams into digital reality. With rhythm and flow, he walks us through abstract ambition—dreaming of launching something—and how Squarespace makes those dreams real with clean, professional websites built to elevate any idea. The Formula (That Works at Any Budget): Poetry + Star Power = […]
Zendesk | The Zendesk Sales Suite
Zendesk’s “Sales Suite” ad blends mock-serious corporate tone with sharp humor to poke fun at outdated, overcomplicated sales tech. It positions Zendesk as the refreshingly simple, human-centered alternative that understands how sales actually works—chaotic, emotional, and sometimes awkward. The Formula (That Works at Any Budget): Corporate Satire = Instant DifferentiationThe ad mimics the style of […]
Mailchimp | Now What, That’s What
Mailchimp’s “Now What, That’s What” ad tackles the all-too-familiar moment in business where you’ve just launched something… and then realize you have no clue what comes next. It’s a stylish, clever ride through the “messy middle” of marketing, offering Mailchimp as the clear next step when the excitement of launching fades into a fog of […]
Dayforce | Do the work you’re meant to do
Dayforce delivers a poetic, cinematic ode to workers everywhere—pairing sweeping visuals with emotionally resonant narration to show how it helps people focus on what really matters. Whether you’re running a hotel, leading a factory team, or helping customers one-on-one, Dayforce positions itself as the software that frees you from the noise, so you can do […]
Okta | That’s Not the Father
Okta flips daytime TV drama into IT comedy gold in this identity-first security spot. Set on a spoof of a Maury-style show, an emotional employee is shocked to discover—live on stage—that the man who logged into her system is not her actual coworker. Enter: the punchline, and the problem—your company’s security is only as strong […]
Okta | “That’s My IT Guy.”
Okta’s ad spins the usually invisible world of IT into the spotlight—with a twist of spy drama. When a cyberattack threatens a company, one employee proudly proclaims, “That’s my IT guy!” as their identity security expert pulls off the ultimate digital rescue. It’s sleek, dramatic, and glorifies the unsung heroes of the digital age. The […]
Monday.com | Back to the office (or not)
This Monday.com ad captures the awkward limbo of hybrid work culture by following one employee’s very literal and very funny attempt to “return to the office.” As the camera follows her through parks, stairwells, and near-empty conference rooms, it becomes clear: the workplace isn’t one place anymore—and that’s exactly why Monday.com exists. The Formula (That […]
WalkMe | Employee Frustration can be Difficult to Diagnose
WalkMe’s ad takes a humorous and insightful approach to highlighting employee frustrations in the workplace. The ad features a comical “diagnosis” of a worker’s frustration with technology. The scenario uses a doctor-patient dynamic, where the employee’s frustrations are misinterpreted and treated as something far more complex than they are. Ultimately, WalkMe positions itself as the […]
WalkMe | Imagine a couples therapy session with your software! #2
In WalkMe’s second ad in the therapy series, the focus shifts to a hilarious and relatable couples therapy session—this time between a software and its user. The user voices all their frustrations with the software, while the software gets a chance to defend itself. The comedic portrayal highlights the miscommunications and unmet expectations that occur […]
Monday.com | for whatever you run
Monday.com’s latest ad takes a creative leap by portraying a business being run inside an orca. This imaginative setting underscores the platform’s versatility, emphasizing that no matter how unconventional or unique your business environment might be—even inside a giant marine mammal—Monday.com can adapt to your needs. The Formula (That Works at Any Budget): Unconventional Setting […]
Monday.com | The platform where everyone manages work, their way
Monday.com’s ad presents the flexibility of its platform, emphasizing how it allows teams to manage work in a way that suits their unique needs and workflows. It showcases how the platform adapts to various industries, allowing businesses to streamline tasks and collaborate effectively, no matter their specific processes. The Formula (That Works at Any Budget): […]
AppsFlyer |Return to Growth With Data You Can Trust
This sleek, cinematic ad from AppsFlyer leans into the existential crisis of modern marketing: how do you grow when you can’t trust your data? Set against dramatic music and high-contrast visuals, “Return to Growth” positions AppsFlyer as the north star in a chaotic, privacy-regulated landscape. The Formula (That Works at Any Budget): Big Stakes Language […]
Motion Array | So Easy
Motion Array’s “So Easy” is a playful and simple ad that emphasizes the ease of use and accessibility of their video creation tools. With a direct appeal to creators and editors, the ad highlights how Motion Array streamlines the video production process, making it quick and effortless for users to create professional-grade content. The Formula […]
FactSet | “Not Just the Facts” Part II
FactSet continues its tongue-in-cheek takedown of outdated financial analysis, proving that data without context is useless. The ad leans into dry, deadpan humor, contrasting old-school, robotic number crunching with FactSet’s ability to provide actionable insights, not just raw facts. The Formula (That Works at Any Budget): Deadpan Humor = Instant Differentiation – The delivery is […]
HappySignals | IT is Emotions
HappySignals takes a refreshingly human approach to IT, flipping the script on the typical tech-focused, jargon-heavy messaging. Instead of showcasing software features, the ad reminds us that IT decisions impact real people’s emotions—from frustration to relief. The Formula (That Works at Any Budget): Empathy Over Specs = Deeper Connection – Instead of talking about uptime, […]
Adobe | The Heist
Adobe flips the typical high-stakes heist story on its head with a hilarious twist: in a world of cutting-edge security, the real challenge isn’t cracking a safe—it’s opening a simple PDF. The ad leans into spy-movie tropes before delivering a perfectly absurd punchline, making Adobe Acrobat the unexpected hero of the mission. The Formula (That […]
Zoho | Excitement meets Zoho One
Zoho One’s ad leans into absurd humor and exaggerated enthusiasm to make business software—usually a dry topic—feel like the most exciting thing on the planet. The spot plays on over-the-top excitement, treating Zoho’s integrated business software suite like a life-changing revelation. The Formula (That Works at Any Budget): Exaggerated Reactions = Immediate Engagement – The […]
Slack | “So Yeah, We Tried Slack…”
Slack’s ad, “So Yeah, We Tried Slack…”, brilliantly captures the before-and-after chaos of workplace communication. It plays out like a mockumentary, featuring employees trapped in a productivity nightmare—endless email threads, lost messages, and confusion—until Slack swoops in to save the day. The Formula (That Works at Any Budget): Exaggerate the Pain Points – The ad […]
Figma | Figma Slides: All hands on deck
Figma’s ad for Figma Slides transforms a dull, predictable corporate meeting into a chaotic, high-stakes naval operation. With a full-blown war room atmosphere, flashing alerts, and a captain barking orders, the ad turns last-minute slide edits into a dramatic crisis—until Figma Slides swoops in to restore order. The Formula (That Works at Any Budget): High-Stakes […]
MNTN | Seymour Roas at MNTN
MNTN’s “Seymour ROAS” ad brings back Ryan Reynolds’ signature ad style—deadpan humor, self-awareness, and a marketing term turned into a quirky character. This time, we meet Seymour ROAS (Return on Ad Spend), a literal embodiment of every marketer’s dream: an ad that actually delivers results. The concept is simple but hilarious—why chase better ad performance […]
Expensify | 2 Chainz x Adam Scott | Expensify This FULL Super Bowl Commercial 2019
Let’s be real—nobody wakes up excited to file an expense report. But Expensify turned that snooze-fest of a task into a full-blown, diamond-covered, money-cannon-firing rap video. Sure, they had 2 Chainz (Grammy-winning rapper, “It’s a Vibe”) and Adam Scott (Parks and Recreation, Severance), plus a Super Bowl-sized budget to play with. But take away the […]
Wrike | AL – 70s Full – 0:52 – EN
Wrike goes full retro with this 70s-inspired workplace nightmare, where chaotic project management is a relic of the past—or at least, it should be. The ad leans into exaggerated office inefficiencies, complete with outdated processes, overcomplicated workflows, and a dramatically overwhelmed employee drowning in paperwork. It’s a playful but pointed way to show why modern […]
Wix | New York Yankees Start Promoting Themselves
This Wix commercial cleverly plays on the slightly absurd nature of celebrity endorsements. By featuring MLB stars Didi Gregorius and manager Aaron Boone, the ad directly acknowledges that it would be “weird” for them to promote themselves. This self-aware humor gives the commercial an engaging, meta quality, rather than a straight-faced product pitch. The Formula […]
Slack | Teams Do Amazing Things — “Animals!”
This Slack commercial embraces the bizarre, imagining an office staffed by anthropomorphic animals. Instead of a straightforward pitch about productivity, the ad uses playful surrealism to suggest that even the most diverse (and, frankly, absurd) teams can come together seamlessly using Slack. This isn’t just about features; it’s about a company that embraces the unexpected. […]
Squarespace | The Singularity
Squarespace just dropped one of the most surreal (and oddly poetic) B2B ads in recent memory. Instead of the usual “build your website easily” pitch, The Singularity takes a more cinematic approach—posing a mind-bending question: What if AI, upon gaining consciousness, just wanted to make a website? With sleek visuals, a hypnotic voiceover, and a […]
Malwarebytes | Ms. Clicks on Sh!t
We all know someone like Ms. Clicks on Sh!t—reckless with emails, oblivious to phishing scams, and a walking IT nightmare. Malwarebytes takes this universal office character and runs with it, turning cybersecurity awareness into pure entertainment. Instead of a dry explainer about malware protection, this ad delivers a full-on sitcom scenario, complete with dramatic music, […]
Comcast Business | Impossible Shot
Globant | Taste ID Ad
What if AI could decode your personal taste? Globant’s latest ad imagines a future where technology understands your preferences better than you do. By blending sleek futurism with a hint of satire, this ad paints a world where personalization is pushed to its limits—raising both excitement and just a little bit of unease. The Formula […]
