Salesforce | Big Game Ad: @MrBeast’s Vault
YouTube superstar MrBeast walks through a cinematic, high-tech vault filled with $1 million in cash. The opening feels more like a global game show than a traditional software launch. He announces a worldwide challenge. Viewers must solve a series of complex puzzles to win the money. To do that, contestants are introduced to Slackbot, Salesforce’s […]
ServiceNow | What is ServiceNow’s AI Control Tower?
Two colleagues, Patty and her coworker, walk through a pristine, high-end office discussing the impact of ServiceNow’s AI Control Tower. What sounds like casual workplace banter quickly turns into a list of concrete wins. They mention a 53% reduction in customer service queues and explain how AI agents can now be actively “steered” toward high-impact […]
Rippling | The Mastermind ft. Tim Robinson
A cinematic supervillain gathers his team to finally execute a long-awaited revenge plot. His secret weapon is revealed: Baby Breck, a pink, slimy monster. The plan immediately falls apart when the henchmen explain that Baby Breck hasn’t been onboarded yet—he’s still waiting for a laptop and health benefits. To make matters worse, the harness needed […]
Atera | It’s what IT ought to be 2
Tom, a relatable and slightly smug IT professional, explains how Atera has transformed his once-chaotic job into something that feels almost “magical.” As he walks through the all-in-one platform—covering RMM, helpdesk, automation, and predictive alerts—he casually celebrates his new “Employee of the Month” status. He also calls out the cost advantage of Atera’s per-technician pricing […]
Atera | It’s what IT ought to be 1
Tom, an IT professional, explains how Atera has made his job so efficient that it’s actually become “boring.” He performs a mock smoke cleanse in the office while reflecting on the “bad old days” of ticket overloads and literal laptops on fire. He walks through Atera’s feature suite—RMM, remote access, helpdesk, and predictive alerts—while enjoying […]
Squarespace | Skydive
A woman sits alone in her quiet kitchen and opens her laptop to search for a domain. As she types into the “find your dream domain” field, the world around her begins to react. Wind fills the room. Furniture slides. The ceiling starts to rip apart. When she enters skydiving.school, the kitchen completely explodes into […]
Perk | Less This More That: The CFO’s Revelation
A CFO named Tom is scrambling to prepare final numbers for a board report. His screen fills with chaos: spreadsheets labeled Final, Final_v2, and Final_FINAL, alongside frantic chat messages debating mismatched totals and duplicate expenses. The pressure escalates as more notifications pile up. In parallel, another CFO, Joy, receives the same request. Instead of panic, […]
Perk | Breakthroughs…almost
Iconic historical figures are shown on the verge of world-changing breakthroughs—only to be derailed by mundane travel and expense admin. Isaac Newton is moments away from discovering gravity when a coachman interrupts him with a Horse and Groom bill. Marie Curie is seconds from discovering radium when an assistant drops a stack of invoices due […]
IBM | Let’s put smart to work
A team of IBM consultants takes “attention to detail” to a comical extreme while working with a furniture retailer. They measure air velocity inside ventilation shafts, use tape measures on warehouse shelving, and physically jump onto sofas to test firmness. One consultant is even buried up to his neck in packing peanuts to confirm the […]
SAP Concur | Hair Cut
A small business manager calmly explains why efficiency matters. To save time, she cuts her own hair while mining cryptocurrency on a server rack and playing a game of chess against herself. She casually mentions that SAP Concur handles all her business finances, keeping expenses and invoices under control without slowing her down. The ad […]