Flux | a better way to make hardware

Flux’s ad showcases how their technology transforms hardware design and production. It targets engineers and product designers, highlighting how Flux simplifies and streamlines the process of creating and manufacturing hardware by leveraging modern tools and methodologies. The Formula (That Works at Any Budget): Clear Problem + Innovative Solution = Instant Connection – The ad starts […]
WeTransfer | Doubt. Create. Repeat.

WeTransfer’s film “Doubt. Create. Repeat.” isn’t a typical B2B ad—it’s a poetic manifesto. Stripped of product demos or punchlines, the spot dives deep into the raw, often messy emotional experience of creating. It acknowledges the self-doubt, the imposter syndrome, the creative block—and then gently reminds creators to keep going anyway. The Formula (That Works at […]
Adobe | The Heist

Adobe flips the typical high-stakes heist story on its head with a hilarious twist: in a world of cutting-edge security, the real challenge isn’t cracking a safe—it’s opening a simple PDF. The ad leans into spy-movie tropes before delivering a perfectly absurd punchline, making Adobe Acrobat the unexpected hero of the mission. The Formula (That […]
Zoho | Excitement meets Zoho One

Zoho One’s ad leans into absurd humor and exaggerated enthusiasm to make business software—usually a dry topic—feel like the most exciting thing on the planet. The spot plays on over-the-top excitement, treating Zoho’s integrated business software suite like a life-changing revelation. The Formula (That Works at Any Budget): Exaggerated Reactions = Immediate Engagement – The […]
LinkedIn | Find Your In | Laundromat

LinkedIn’s “Find Your In” campaign takes an unexpected, lighthearted approach to networking by setting the scene in a laundromat—a place where you’d never expect to make a career connection. The ad cleverly challenges traditional ideas of networking, showing that opportunities can pop up anywhere—but LinkedIn makes them happen more intentionally. The Formula (That Works at […]
Slack | “So Yeah, We Tried Slack…”

Slack’s ad, “So Yeah, We Tried Slack…”, brilliantly captures the before-and-after chaos of workplace communication. It plays out like a mockumentary, featuring employees trapped in a productivity nightmare—endless email threads, lost messages, and confusion—until Slack swoops in to save the day. The Formula (That Works at Any Budget): Exaggerate the Pain Points – The ad […]
Oracle | Oracle Commercial

Oracle’s “Oracle Commercial” dives into the world of advanced data solutions with a sense of high-tech sophistication. The commercial emphasizes Oracle’s role as a leader in helping businesses make smarter, more informed decisions by harnessing the power of cloud technology and data analytics. The ad captures the essence of cutting-edge innovation, offering viewers a glimpse […]
IBM | Innovation Man Yelling

IBM’s “Innovation Man Yelling” ad delivers a fast-paced, humorous portrayal of the chaos that comes with tech innovation. With an overly enthusiastic and dramatic “Innovation Man,” the ad showcases how IBM can help companies tame this whirlwind of excitement and transform creative chaos into effective solutions. The Formula (That Works at Any Budget): Exaggerated Character […]
Splunk | Cloud Fact: Splunk Takes the Turbulence Out of Your Cloud Journey

Discover how Splunk creatively tackled Business & Work in their latest video Cloud Fact: Splunk Takes the Turbulence Out of Your Cloud Journey within the Software Development industry. Get ready for a Inspirational journey that’s sure to inspire and captivate. Don’t miss out on this engaging content that’s making waves!
Monday.com | Achieve Even Your Wildest Work Ideas

Discover how Monday.com creatively tackled Productivity in their latest video Achieve even your wildest work ideas with monday.com Work OS within the Software Development industry. Get ready for a Inspirational journey that’s sure to inspire and captivate. Don’t miss out on this engaging content that’s making waves!