Steadfast | Dirty Money

The ad opens in a cramped, noisy backroom where a cricket match plays on a small TV. A wealthy man covered in gold jewelry takes cash bets from a crowd. He tries to count thick bundles of rupee notes by hand—wetting his fingers, losing track, and slowing down under pressure. The environment is hot, loud, […]

Datarails | Get Sheet Done

A CFO looks straight into the camera and proudly announces, “I like getting sheet done.” From that moment on, the entire ad revolves around the running “sheet” pun—his “sheet,” his team’s “sheet,” and how Datarails helps him “keep his sheet together.” He explains that he used to spend hours fixing Excel mistakes and cleaning up […]

Pie Insurance | Wake-up Call

Two mechanics work in a cluttered auto repair shop. One of them holds a renewal notice and casually asks, “Should we renew our workers’ comp insurance?” The other barely looks up—“Yeah, sure.” At that exact moment, a pie suddenly flies across the room and hits him square in the face. Cream everywhere. A calm voiceover […]

Acro Commerce | The Beyond Assembly Roadshow

An eccentric, long-haired museum curator leads two teenagers through an eerie exhibit of “relics” that once powered B2B sales—objects like a Rolodex and a CD-ROM. He solemnly warns that these items, and the businesses that depended on them, are now “frozen in time.” Suddenly, a loud thud interrupts the tour. The group turns to see […]

SHI | Santa’s IT wishlist

A young girl sits on Santa’s lap, rattling off her Christmas list at lightning speed. Santa, visibly stressed, tries to keep up while radioing his elf “mission control.” Inside the control room, another elf frantically types, struggling to process the endless data stream. The system overloads with a high-pitched whine, sparks flying as everything crashes. […]

SHI | North Pole tech support

In a sleek, high-tech version of Santa’s workshop, an elf in a tracksuit stares at a pile of old, useless laptops. Frustrated, he sighs and suggests using them as firewood. At a nearby mission control desk, another elf quickly calls for SHI. Within seconds, an SHI representative appears—seemingly out of thin air—carrying a recycling bin […]

Melio Payments | Pay vendors within minutes with Melio

A pizza shop owner receives an invoice from a supplier—due today. The relaxed scene instantly transforms into a high-stakes action movie. A ticking clock starts. Dramatic music swells. The owner panics, realizing his standard online payment will take five business days, meaning it’ll be marked “LATE.” The tension builds until a voiceover asks: “Wanna be […]

Crazy Domains | Bring Your Website Live in Minutes with .au Direct

Jack, the owner of Jack’s Pies, is busy serving customers when he takes a phone call. The caller asks how to order online. Jack awkwardly admits he doesn’t have a website and suggests ordering through his social media instead. The customer is unimpressed. A blunt, deadpan voiceover cuts in: “That’s a bad look.” The ad […]

ClickUp | How Software Engineers Feel When They’ve Had It!

Two software engineers sit at their desk, visibly frustrated. The man groans, “Oh, come on!” while the woman throws her drink in anger. The action freezes and bold text appears: “We’re Software Engineers” and “WE’VE HAD IT with Outdated, Overly Complex Tools.” When the scene resumes, the man flips the entire desk as both cheer […]

ClickUp | David BEFORE ClickUp vs AFTER ClickUp

The spot opens on David, a developer focused on coding. The screen reads: “How it started (before ClickUp).” Suddenly, three colleagues rush in with conflicting demands: fix a critical bug, scope a new feature, and center a button on the homepage. The requests pile up fast. David’s stress mounts until he slumps over in defeat. […]

ClickUp | Monica BEFORE ClickUp vs AFTER ClickUp

We open on Monica, a marketing professional drowning in the “before ClickUp” world. She sits at her desk as a storm of notifications, video calls, and overlapping colleague requests swarm her. Floating apps and voices bombard her from every direction. The stress builds until she can barely keep up. Then, the ad cuts to the […]

ClickUp | Too Many Work Apps Giving You Nightmares?

A woman sits at her laptop late at night when an urgent email from her boss sets off a chain reaction. Her screen begins to glitch, then spirals into chaos. Notifications, calendar alerts, and countless app icons flood the display, all speaking in ominous, overlapping voices. It turns into a full-blown horror scene—her workday made […]

KlientBoost | Ready to Shed One of Your Marketing Hats?

Marketing manager Amy talks about the challenges of her role while wearing a ridiculous tower of hats. Each hat represents a responsibility—“Social Media,” “PPC,” “SEO,” “Strategy,” and more. The pile keeps growing: a sombrero, a disco ball, even a drink umbrella. Simple tasks like walking or taking a call become impossible. Eventually, Amy collapses under […]

KlientBoost | Is Your Marketing Agency Acting Like a Toddler?

Marketing manager Amy vents her frustration. She says an agency should be “an extension of your team,” but hers feels more like “a toddler on a leash.” Enter Brent, her 23-year-old junior account manager. Brent behaves like a child instead of a professional. He eats crackers loudly, asks basic questions, fumbles with his headset, and […]

Paychex | SECURE Act 2.0 Tax Credits

Three small-business owners share a simple goal: do right by their teams. An office manager, a restaurant owner, and a woodworker explain how Paychex—already their payroll partner—helped them add retirement plans and take advantage of Secure Act 2.0 tax credits. The spot highlights Paychex as the #1 401(k) provider and reframes the brand as an […]

Process Street | Workflow Automation Software

A lone employee sits at a desk in a vast, empty space, ready to onboard new hires. Her computer explodes into chaos: countless windows stack on top of each other, then a towering, scrolling wall of text lists hundreds of company processes. She introduces Process.st and the mess collapses into clear, shareable checklists. Tasks route […]

Livestorm | Experience an end-to-end video engagement platform

The video opens with a sleek, fast-paced montage of professionals hosting and joining online events. Product demos, webinars, and team meetings unfold seamlessly inside Livestorm’s browser-based platform. The smooth transitions showcase branded registration pages, live audience polls, real-time analytics dashboards, and automated post-event follow-ups. The narration reinforces three clear benefits: no downloads are required, the […]

Atlassian | It starts with Jira!

A team of innovators stands proudly in a high-tech workshop with a futuristic, egg-shaped vehicle. The ad then flashes back to show how they got there. Through a fast-paced montage, engineers, designers, and managers collaborate across locations. They constantly reference Jira to track progress, fix code, and update designs. Simple animated icons—code, lightbulbs, checkmarks—visualize their […]

Atlassian | Jira Service Management

A calm man sits in a coffee shop. He tells a colleague how well his teams work with Jira Service Management. His colleague arrives late, looking stressed. She has a pen stuck in her hair and suddenly gets a nosebleed. Outside, her angry team protests. They throw paintballs and hold signs asking for faster approvals. […]

Atlassian | Rovo

In a modern office, employees are baffled by a new hire called the “newbie,” who is impossibly brilliant and fast. He instantly completes tasks for colleagues—writing a blog post, drafting a job description with interview questions, and generating a marketing campaign. His work is so good that the company launches a project three months ahead […]

Atlassian | Unstuck your team with Loom

A man called the “Unstucker” walks through an office, explaining how many teams feel stuck. He collects comment boxes filled with employee frustrations like too many meetings and slow approvals. He reveals Loom as the solution. The ad shows how video messages help: an engineer skips writing a long email, a woman avoids a 4 […]

Spendesk | Automated Invoice Management

Spendesk turns expense management into a frictionless experience. The ad follows a single invoice as it flows through the approval process with ease. It begins with a man on a rooftop submitting the invoice on his laptop. A woman instantly approves it on her phone, another teammate tracks it on a dashboard, and with one […]

HubSpot | Scale Your Service

In a dark, depressing office breakroom, a woman struggles with a customer support issue on her laptop, which displays a complicated interface. A voiceover explains that as companies grow, supporting customers gets tougher. In a moment of pure frustration, she dumps an entire pot of coffee over her head. The scene immediately cuts to the […]

Zendesk | AI agents help you scale fast

Lucy, a lamp designer, is in her peaceful workshop when her creations suddenly go viral. Customer inquiries flood in—literally—as chat bubbles fill the space. A Zendesk AI Agent steps in, handling questions about shipping, returns, inventory, and influencer deals. Lucy relaxes and hugs her cat, while happy customers are shown enjoying their quirky lamps. It’s […]

Zendesk | AI agents help you resolve problems instantly

A woman named Cal wakes up early for a final job interview as a game designer. But her coffee machine is broken. She panics. She messages the manufacturer. A Zendesk AI Agent instantly reads the error code and offers a quick fix. Coffee made, nerves calmed, Cal aces the interview. The narrator explains the ripple […]

Zendesk | AI agents help your team get back on track fast

Raj, an employee, faces a last-minute crisis—his email crashes just as he’s about to send a critical report. He contacts IT, and Zendesk’s AI Agent jumps in. It flags the issue as urgent, completes security checks, and restores his access. The crisis is averted. But the story doesn’t stop there. His relief spreads to his […]

Zendesk | Help my AI! presents: Serenit-E

Zendesk stages a mock therapy session with a dysfunctional competitor AI named “Serenit-E.” The AI is portrayed as a glam, caterpillar-like robot lying on a therapy couch, refusing to work and declaring itself “too fabulous.” As a calm therapist questions it, the AI complains about its working conditions. The ad ends with Zendesk’s clear contrast: […]

Intuit TurboTax | Now Taxes is So Sweet

Issa Rae races through a city in a chaotic car packed with receipts and tax documents. She’s on a frantic mission to file her taxes in person. She battles traffic, crammed elevators, and packed parking lots—only to discover the tax office has moved.Suddenly, she’s poolside, calm and relaxed. A TurboTax Live expert is handling everything […]

Intuit Mailchimp | Guess Less, Sell More

Set in a retro control room, two operators in yellow jumpsuits sit at a vintage green console. One man answers a giant, absurdly large yellow telephone. A voiceover says, “It’s a big phone.” He then pulls a tiny phone from his ear. The voiceover adds, “It’s a small phone.” The ad ends with: “Guess less, […]

Dialpad | Failed VoiceAI Auditions

A sarcastic, glitchy robot auditions to become an AI sales and support coach. It talks back, delivers awkward one-liners, and malfunctions — until Dialpad’s real AI shows how coaching is supposed to work. The Formula (That Works at Any Budget) Bold AI Personality = Instant EntertainmentThe robot doesn’t just fail technically — it’s smug and […]

Flock Freight | Your Answer to Everything

A new logistics manager sits in a “Flock HQ Orientation.” The Flock Freight executive points to a whiteboard full of shipping acronyms: TL, VLTL, PTL, 3PL, OTIF, DOT, NMFC, BOL, NOI, PRO, CNEE, CNOR. The manager looks overwhelmed. Then comes the better option: FlockDirect. The executive hands him a tablet. On-screen, the FlockDirect interface shows […]

Iterable | Ditch the Cult!

A group of marketers gather in a storage room, dressed in homemade costumes made from office supplies. Their leader, wearing a tall paper hat and robes, leads a bizarre “batch and blast” session, chanting outdated marketing buzzwords. A woman watches from outside, looking unimpressed. She interrupts, suggesting a better way: “real one-to-one interactions” tailored to […]

Fiverr | Nobody Cares: The Musical

The video kicks off like a stage musical: “Nobody Cares! The Musical.” From there, it mocks the current AI hype. We see AI-generated social ads, AI cats, AI models, AI music tools, AI images, AI prompts—you name it. In every case, someone proudly mentions AI, only to be met with the blunt musical interruption: “Nobody […]

Motion (Creative Analytics) | TAKE THE RED PILL

An executive is asked if he needs to level up his DTC ads. Suddenly, a man resembling Morpheus from The Matrix appears. He offers to “show him the way.” The executive follows him into a dark room filled with screens, code, and data. He sits in a chair, and cables connect him to a machine. […]

ZoomInfo | GTM Intelligence

Business professionals go about their day — working from home, at the office, in the gym, cooking, even attending conferences. Wherever they are, they rely on ZoomInfo to instantly access the business data they need. With quick voice commands or taps on their devices, they pull up account summaries, contact updates, lead qualifications, deal progress, […]

Microsoft | Introduction to Microsoft Excel 1990

A man rushes through an office building, panicked about an unfinished spreadsheet just minutes before a big meeting. He hops into an elevator, where a calm colleague notices his distress. With no time to lose, the colleague opens Microsoft Excel on a laptop and shows off key features like AutoFill and AutoFormat. Within seconds, the […]

ServiceNow | That was service then, this is ServiceNow

Jim, a customer service manager, talks with his colleague Nick about the challenges their team used to face. They handled a flood of calls, chats, emails, and cases that slowed their work. Jim explains how ServiceNow AI Agents automate many repetitive tasks. These include resolving customer cases, verifying licenses, and updating records — all requiring […]

Hootsuite | #KnowYourSocial: Advanced Social Ads

This B2B video ad shows a marketing manager firing off a rapid stream of acronyms like CPM, CPC, SOV, and SEM during a meeting. Michelle, one of the team members, looks confused and overwhelmed. Next, the scene shifts to a laptop showing Hootsuite Academy’s Advanced Social Advertising Course. A voiceover says, “Good thing you know […]

Dapper | Pulp Fiction, But It’s B2B Marketing

Two men in black suits drive through a city in a scene styled like Pulp Fiction. As they talk, the passenger explains the convoluted process of B2B marketing. He mocks how buyers must first fill out forms, become “Marketing Qualified Leads,” and then wait for a sales rep to contact them—still without seeing pricing. The […]

Zendesk | Why Zendesk?

Jessie Prestige has a problem: the photo upload isn’t working on the MondoPics website. She submits a support ticket. On the other side, Zendesk support agent Jason Borden receives the ticket and begins typing a reply—but then switches to live chat. Jessie joins the chat and admits she doesn’t know her browser version. Jason responds […]

Wix | Conflicting Plugins | You Deserve Better

Two men—representing browser plugins—are in a therapy session. They immediately begin physically fighting, slapping and tackling each other. Watching nearby are a frustrated user and a smug man in a sweater with a “W” logo (representing WordPress). While the WordPress rep downplays the chaos as “kids being kids,” the frustrated user explains that these “kids” […]

HubSpot CRM | ‘A Smooth CRM for Rough Seas’

Kathryn Hahn stars as the pirate CEO of a high-seas business in HubSpot’s “A Smooth CRM for Rough Seas.” Set aboard a fully crewed ship, the ad uses a nautical metaphor to show how chaotic customer relationships can feel without the right tools. But with HubSpot CRM, even the most turbulent waters become smooth sailing. […]

Amazon Business | Rome In a Day

Amazon Business rewrites history. In a playful twist on the classic saying, Romulus builds Rome in a single day—with the help of Amazon Business tools. Bulk orders, spend analytics, and fast shipping power the city’s rapid rise. It’s ancient history, modernized. The Formula (That Works at Any Budget) Ancient Story + Modern Tools = Clever […]

Pinterest | ‘The P Is For Performance’

Pinterest’s “The P Is For Performance” campaign features fast-paced mini-movies with two action-hero leads. These cinematic ads—styled like Hollywood blockbusters—highlight Pinterest’s shift from a branding platform to a performance-driven tool for advertisers. The goal? Show that Pinterest now delivers real results like traffic and conversions. The Formula (That Works at Any Budget) Action Scenes + […]

ClickUp | Will GPT-4 replace us?

ClickUp takes a fun, self-aware look at artificial intelligence by having GPT-4 “write” its own commercial. The result? A fast-paced, over-the-top ad full of AI boasting, satire, and visual comedy. It makes one thing clear: AI like GPT-4 can be powerful—but works best when paired with human creativity. ClickUp uses this balance to help teams […]

ClickUp | Not Using ClickUp Is An Engineer’s Nightmare

ClickUp uses humor to show what happens when engineering teams rely on too many disconnected tools. The ad exaggerates the chaos—missed tasks, miscommunication, and total confusion. The message is clear: without one platform to manage everything, work gets messy. ClickUp offers the solution with one place to manage tasks, documents, timelines, and more. The Formula […]

ClickUp | Returning To Work | Work Schooling

ClickUp presents a playful take on the post-pandemic office. The workplace becomes a classroom, where employees “relearn” how to behave in person. From muting mics to navigating real meetings, the ad captures common struggles with returning to the office. ClickUp positions itself as the go-to tool for smooth transitions and improved workplace productivity. The Formula […]

ClickUp | When a tech company drops a track..

In this ad, ClickUp imagines what happens when a tech company decides to release a music track. The result? A fun, fast-paced look at cross-team collaboration, with designers, engineers, and marketers working in harmony—literally. ClickUp’s platform powers it all behind the scenes, turning chaos into coordination. The Formula (That Works at Any Budget) Unexpected Scenario […]

Zoho | Stay on top of your accounting just like Mr. Kutty

In this ad, Mr. Kutty, a CFO, gets an urgent accounting call just as he’s about to paraglide. Without missing a beat, he solves the issue on his phone using Zoho Books. Then, he takes off and enjoys his adventure. The message is clear: you can manage your business from anywhere. The Formula (That Works […]

Veritas Technologies | The Truth in Cloud: Ransomware

In this ad, three colleagues talk about a ransomware threat at work. A female employee tells the group their boss received a warning letter about ransomware. Another coworker tries to calm her, saying it is likely nothing serious. But as they discuss more, doubt and concern grow. The ad ends by showing Veritas technology as […]

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