BT Business | Peter Jones and The Gremlins ad

An office winds down for the night as employees head home—except for one man still at his desk. Suddenly, the elevator opens to reveal a swarm of Gremlins. They pour into the workspace, tearing wires, smashing equipment, and wreaking havoc. The man watches helplessly. A voiceover explains, “Because you never know when an IT problem […]

EDS | Running With The Squirrels

he ad parodies the Running of the Bulls—but instead of bulls, it’s squirrels. Styled like a serious documentary, people dressed in white with red scarves speak about the dangers of “running with squirrels.” Interviewees give dramatic advice like “think like a squirrel” and “respect the squirrel.” Meanwhile, visuals show swarms of squirrels chasing crowds in […]

Teamwork.com | The Profit Sweats

A woman lies awake at night, stressed about going over budget on a client project. Just as she tries to let it go, she gets a late-night text from her boss: “Is the project on budget?” Cut to “After Teamwork.com,” where she’s calm, in the office, using Teamwork.com’s dashboard to track profitability in real time. […]

Teamwork.com | The No-Show

The video opens with a chaotic “Before Teamwork.com” scenario: a frazzled manager suggests lying to a client about WiFi issues to cover for an absent team member. One colleague looks panicked. Another reaches for the router to stage a fake outage. The tone is tense, desperate, and slightly absurd.The scene shifts to “After Teamwork.com.”The same […]

Hootsuite | #KnowYourSocial: Advanced Social Ads

This B2B video ad shows a marketing manager firing off a rapid stream of acronyms like CPM, CPC, SOV, and SEM during a meeting. Michelle, one of the team members, looks confused and overwhelmed. Next, the scene shifts to a laptop showing Hootsuite Academy’s Advanced Social Advertising Course. A voiceover says, “Good thing you know […]

Snowflake Inc. | The Story Behind The Founders Of Snowflake

This video tells the Snowflake origin story through the friendship and technical brilliance of its founders, Benoit and Thierry. It opens like a whimsical fairytale, with baby photos and scenes of France. As the pair grow up, we see their bond deepen through a shared love of computer science and data. When Benoit gets the […]

1Password | You’ll never be a part of this lineup.

A man at a grocery store checkout loudly spells out a complex password over the phone. It includes uppercase letters, numbers, and a dollar sign. He also mentions he doesn’t use two-factor authentication. The cashier, Clara, looks concerned. She explains he’s putting himself at risk of identity theft. Clara shows how 1Password can share sensitive […]

Zendesk | “It’s Mostly Just Astronauts”

A person in an old-fashioned deep-sea diving suit lounges on a couch, reading. An astronaut walks in from the back, talking on what sounds like a phone. He says he’s “go for drinking,” but the group is “mostly just astronauts.” The diver gives a tired sigh. A text overlay reads, “RELATIONSHIPS ARE COMPLICATED.” The scene […]

Dropbox | My spicy brief + Your hot idea

The video opens with surreal visuals—melting hot sauce bottles, a toaster with popping toast, and gooey clocks—paired with phrases like “My spicy brief” and “Your hot idea.” It then cuts to a Dropbox Paper screen showing a “Melty Moodboard” filled with abstract images and a task list titled “Final Taco Install.” Items like “Get that […]

Zapier | On/Off

The ad opens with people struggling through complex, manual business tasks in an “Automation Off” world. A man is overwhelmed at a whiteboard. A woman panics on the phone. Another is buried under crashing data screens. These scenes feel all too real. Then the tone shifts. The ad imagines absurd, magical ways these people wish […]