Zapier | Put AI to work on real work with Zapier’s AI orchestration

A young woman in an elevator tells her boss about a brilliant idea she had. We flash back to her at her desk, pitching “Zapier AI Orchestration” to a skeptical coworker. She explains that Zapier connects AI to all their existing apps—like Salesforce and OpenAI—to automate workflows “in minutes, not weeks.” The idea spreads quickly, […]

Basis Technologies | Seamless

A woman in a sleek, retro setting explains that running an ad agency “used to be all-consuming.” We flash back to a man desperately hammering away on a typewriter by the pool, interrupted mid-sunbathe by a bellhop delivering a rotary phone. The chaos of old-school agency life plays out in glamorous surroundings—poolside panic, nonstop calls, […]

Notion | A History of Notes

The spot opens with a montage of famous historical paintings—Raphael’s The School of Athens, the signing of the Declaration of Independence, and more. Each scene highlights great minds of history struggling to take notes. A title card declares: “Note-taking has always been… stressful.” The ad then asks, “What if there was a better way?” We […]

Notion | now offline

A person stands in a field, holding their phone up to the sky, desperately chasing a flickering Wi-Fi signal. A voiceover explains that creativity doesn’t wait for a connection. We then see a montage of people in stunning, remote places—a sheep-filled meadow, a mountaintop, a forest, a rocky coastline—each struck by inspiration. The solution comes […]

PortPro Tech | Your prescription for a healthier drayage operation

A group of exhausted logistics professionals sit in a therapy circle with “Dr. Dray, Trucking Logistics Therapist.” Each confesses their industry-specific nightmares: endless “Where’s my container?” calls, running blind with no visibility, and the cash flow pain of manual invoicing. Dr. Dray listens patiently, then reveals the diagnosis: Outdated Drayage Transportation Management System Syndrome (O.D.T.M.S.S.). […]

FedEx | Get your ducks in a row

A frazzled woman runs into FedEx Office, chased by a flock of ducks. She explains she’s overwhelmed preparing for her boutique’s grand opening. The employee, Alex, calmly finishes her sentence: “…ducks in a row?” He then shows how FedEx Office can help with printing, signage, branded merch, and shipping. Relieved, she finally packs her ducks […]

Basis Technologies | Welcome to the New Golden Age of Advertising

Set in a stylish, retro ad agency, an executive explains that the glamorous ideal of her industry is a myth. The reality is a mess of “wildly inefficient processes” and manual spreadsheets burning out her team. After introducing Basis, she tosses the old files as the office transforms. Basis is presented as a central operating […]

Skedda | Book Any Space in the Modern Workplace

Sam arrives at a busy office only to find his favorite desk already taken. What follows is a silent, dramatic standoff with his coworker, ending when she smugly holds up a sign that reads, “I GOT HERE FIRST.” Defeated, Sam leaves. The ad then introduces Skedda. With the platform, Sam can book a desk from […]

Reckon | Payroll

A donut shop owner is working late, looking stressed as she struggles with payroll on her laptop. A voiceover introduces Reckon, and her expression immediately shifts from frustration to a confident smile as she says, “I’ve got this.” The ad then uses a slick split-screen format, showing the clean and simple Reckon software interface on […]

Zendesk | Zendesk Apps Promo

Three departments—Sales, Support, and Engineering—try to help a single customer. A sales rep needs quick information to close a deal, but the request gets trapped in a maze of silos. Sales can’t get a straight answer from Support, Support can’t get a simple fix from Engineering, and the whole thing collapses into jargon, mismatched account […]