Wix | Conflicting Plugins | You Deserve Better
Two men—representing browser plugins—are in a therapy session. They immediately begin physically fighting, slapping and tackling each other. Watching nearby are a frustrated user and a smug man in a sweater with a “W” logo (representing WordPress). While the WordPress rep downplays the chaos as “kids being kids,” the frustrated user explains that these “kids” […]
HubSpot CRM | ‘A Smooth CRM for Rough Seas’
Kathryn Hahn stars as the pirate CEO of a high-seas business in HubSpot’s “A Smooth CRM for Rough Seas.” Set aboard a fully crewed ship, the ad uses a nautical metaphor to show how chaotic customer relationships can feel without the right tools. But with HubSpot CRM, even the most turbulent waters become smooth sailing. […]
Amazon Business | Rome In a Day
Amazon Business rewrites history. In a playful twist on the classic saying, Romulus builds Rome in a single day—with the help of Amazon Business tools. Bulk orders, spend analytics, and fast shipping power the city’s rapid rise. It’s ancient history, modernized. The Formula (That Works at Any Budget) Ancient Story + Modern Tools = Clever […]
Pinterest | ‘The P Is For Performance’
Pinterest’s “The P Is For Performance” campaign features fast-paced mini-movies with two action-hero leads. These cinematic ads—styled like Hollywood blockbusters—highlight Pinterest’s shift from a branding platform to a performance-driven tool for advertisers. The goal? Show that Pinterest now delivers real results like traffic and conversions. The Formula (That Works at Any Budget) Action Scenes + […]
ClickUp | Will GPT-4 replace us?
ClickUp takes a fun, self-aware look at artificial intelligence by having GPT-4 “write” its own commercial. The result? A fast-paced, over-the-top ad full of AI boasting, satire, and visual comedy. It makes one thing clear: AI like GPT-4 can be powerful—but works best when paired with human creativity. ClickUp uses this balance to help teams […]
ClickUp | Not Using ClickUp Is An Engineer’s Nightmare
ClickUp uses humor to show what happens when engineering teams rely on too many disconnected tools. The ad exaggerates the chaos—missed tasks, miscommunication, and total confusion. The message is clear: without one platform to manage everything, work gets messy. ClickUp offers the solution with one place to manage tasks, documents, timelines, and more. The Formula […]
ClickUp | Returning To Work | Work Schooling
ClickUp presents a playful take on the post-pandemic office. The workplace becomes a classroom, where employees “relearn” how to behave in person. From muting mics to navigating real meetings, the ad captures common struggles with returning to the office. ClickUp positions itself as the go-to tool for smooth transitions and improved workplace productivity. The Formula […]
ClickUp | When a tech company drops a track..
In this ad, ClickUp imagines what happens when a tech company decides to release a music track. The result? A fun, fast-paced look at cross-team collaboration, with designers, engineers, and marketers working in harmony—literally. ClickUp’s platform powers it all behind the scenes, turning chaos into coordination. The Formula (That Works at Any Budget) Unexpected Scenario […]
Zoho | Stay on top of your accounting just like Mr. Kutty
In this ad, Mr. Kutty, a CFO, gets an urgent accounting call just as he’s about to paraglide. Without missing a beat, he solves the issue on his phone using Zoho Books. Then, he takes off and enjoys his adventure. The message is clear: you can manage your business from anywhere. The Formula (That Works […]
Veritas Technologies | The Truth in Cloud: Ransomware
In this ad, three colleagues talk about a ransomware threat at work. A female employee tells the group their boss received a warning letter about ransomware. Another coworker tries to calm her, saying it is likely nothing serious. But as they discuss more, doubt and concern grow. The ad ends by showing Veritas technology as […]