Air | Meet Air
Air uses vibrant, character-driven 2D animation to turn the abstract challenge of digital asset management into a fun and relatable story. Colorful, blocky characters face the “chaos of creativity” as they navigate piles of photos, videos, and design files. Air’s clean UI is woven seamlessly into this animated world, showing how it organizes, shares, and […]
Pipedrive | We Make Sales Easy
Pipedrive uses minimalist 2D character animation and a clean line-art style to highlight its philosophy: a CRM built by salespeople, for salespeople. The video avoids feature overload and focuses on clarity and action. Abstract metaphors, like a puzzle cube representing goals, break into simple, daily blocks. Combined with a clean UI demo, the video positions […]
Logitech | Video Conferencing Device Management Software to Support Hybrid Workplaces
Logitech targets IT managers with a clean, professional 2D animation. The video moves from the pain of managing countless video devices to showing how Logitech Sync centralizes control. Abstract ideas like device management and room analytics are visualized with clear UI mockups and a futuristic control center. The message: Sync makes large-scale video collaboration seamless […]
Slack | What is Slack?
Slack reintroduces itself not as a chat app, but as an AI-powered work operating system. The video begins with vibrant, shape-based motion graphics to show the chaos of modern work—siloed knowledge and fragmented data. It then transitions to a high-fidelity UI demo, showcasing how Slack centralizes everything: Salesforce data, AI agents, project management, and automated […]
Metomic | Protect Your Company’s Sensitive Data with Metomic
Metomic uses clean 2D motion graphics to simplify SaaS data security. Instead of technical jargon, it tells a clear story: teams use apps, data leaks happen, and Metomic fixes the issue seamlessly. The animation turns abstract risks into visuals—like leaking files and prying eyes—while showing the solution directly inside familiar tools, such as Slack. The […]
Zendesk | AI for VIP customer service
A young girl loses her teddy bear—“HunBun”—while staying at a hotel. Her mom messages the hotel. Zendesk AI flags her as a VIP and routes the request with urgency. A manager finds the bear, ties a ribbon around its neck, and ships it next-day. The girl receives HunBun and beams with joy. On-screen text reads: […]
ADP | What’s the Plan? HR Outsourcing Can Help
A stressed-out small business owner vents to a friend about juggling hybrid onboarding, payroll in multiple states, and HR compliance. Her friend calmly suggests outsourcing to ADP. She worries she’ll become “just a file on someone’s desk,” but he reassures her: he has a dedicated HR pro, a team of experts, and a personalized plan. […]
ServiceNow | Put AI To Work for People
A spokesperson walks through a typical office, acknowledging the audience’s “AI fatigue.” She introduces employees dealing with slow, manual work—each smiling through gritted teeth. We meet a developer waiting months for code, a support agent digging through case files, a pregnant HR worker confused by policies, and an IT manager barely holding it together during […]
Squarespace | Everything to Sell Something New
The ad opens in a coffee shop where a woman is building her website. A fast-paced montage follows, showcasing entrepreneurs selling everything from abstract ideas—like “a blank slate” and “a breath of fresh air” (at an oxygen bar)—to services like fashion shoot bookings, festival registrations, and physical products like perfume and vintage goods. Each scene […]
Fiverr | Wearable Tents
A woman in an office explains that Fiverr helps you find high-quality freelancers for many services. She talks about getting a business plan for a unique product — “wearable tents.” We see a screen showing the business plan presentation. She also mentions hiring an AI expert on Fiverr to create design prototypes. The camera shows […]