Zapier | Rebel against the backlog with AI orchestration

A woman recounts how she once pitched “Zapier AI Orchestration” to her skeptical CEO. In a flashback, her IT colleague explains how Zapier used AI to cut their support ticket backlog by 50%—“in minutes, not weeks”—without hiring more people. The idea succeeds beyond expectations. The ad ends back in the present, where the once-dismissive CEO […]

Zapier | Put AI to work on real work with Zapier’s AI orchestration

A young woman in an elevator tells her boss about a brilliant idea she had. We flash back to her at her desk, pitching “Zapier AI Orchestration” to a skeptical coworker. She explains that Zapier connects AI to all their existing apps—like Salesforce and OpenAI—to automate workflows “in minutes, not weeks.” The idea spreads quickly, […]

Notion | A History of Notes

The spot opens with a montage of famous historical paintings—Raphael’s The School of Athens, the signing of the Declaration of Independence, and more. Each scene highlights great minds of history struggling to take notes. A title card declares: “Note-taking has always been… stressful.” The ad then asks, “What if there was a better way?” We […]

Notion | now offline

A person stands in a field, holding their phone up to the sky, desperately chasing a flickering Wi-Fi signal. A voiceover explains that creativity doesn’t wait for a connection. We then see a montage of people in stunning, remote places—a sheep-filled meadow, a mountaintop, a forest, a rocky coastline—each struck by inspiration. The solution comes […]

PortPro Tech | Your prescription for a healthier drayage operation

A group of exhausted logistics professionals sit in a therapy circle with “Dr. Dray, Trucking Logistics Therapist.” Each confesses their industry-specific nightmares: endless “Where’s my container?” calls, running blind with no visibility, and the cash flow pain of manual invoicing. Dr. Dray listens patiently, then reveals the diagnosis: Outdated Drayage Transportation Management System Syndrome (O.D.T.M.S.S.). […]

Upwork | Creating Opportunity in Every Era of Work

Upwork tells the story of how work has evolved. A fast-paced montage contrasts the old world of rigid 9-to-5 office life with today’s flexible, global, and remote talent. The spot positions Upwork as central to this shift and introduces AI as the next chapter. The voiceover stresses that while AI can handle tasks, only humans […]

Skedda | Book Any Space in the Modern Workplace

Sam arrives at a busy office only to find his favorite desk already taken. What follows is a silent, dramatic standoff with his coworker, ending when she smugly holds up a sign that reads, “I GOT HERE FIRST.” Defeated, Sam leaves. The ad then introduces Skedda. With the platform, Sam can book a desk from […]

Apple | Writing Tools

Warren, a weary office worker, struggles to draft an important email to his boss. His message is clumsy and loaded with awkward slang like “zhuzhing” and “big enchilada.” With a single tap of Apple Intelligence “Writing Tools” on his iPhone, the draft instantly transforms into a polished, professional email. His boss reads it and looks […]

Snowflake Inc | Secret AI Agent

A CEO demands his dev team “whip up” a working AI agent in just three hours for a board meeting. Knowing it’s impossible, the team decides to fake it. They cram into a supply closet, with one dev eavesdropping through a vent and relaying the board’s questions while the others type answers on a laptop. […]

Snowflake Inc. | Quick Numbers

Data analyst Eva sees a Slack message she dreads: “PHIL – INCOMING!!!!!!” Phil from marketing is on his way for “quick numbers.” To avoid him, she stages a full-blown escape. She darts through the office like a secret agent, crawls through vents, and ends up stuck in a vending machine—all while her coworkers carry on […]