Intuit TurboTax | Now Taxes is Done For You

In this B2B video ad example, a small business owner runs a futuristic food truck called Intergalactic Pizza. He’s visibly stressed, staring at an inbox full of unanswered tax questions. Unsure what qualifies as a deduction, he connects via video chat with a TurboTax expert who specializes in his industry. The expert confirms that not […]
Squarespace | Skydive

A woman sits alone in her quiet kitchen and opens her laptop to search for a domain. As she types into the “find your dream domain” field, the world around her begins to react. Wind fills the room. Furniture slides. The ceiling starts to rip apart. When she enters skydiving.school, the kitchen completely explodes into […]
NAB | Rattlesnake

A small business owner works late into the night, buried under a chaotic pile of loose paper receipts. As the tension builds, the receipts begin to move on their own—slithering, stacking, and transforming into a menacing cobra made entirely of paper. Just as the “receipt snake” strikes, she calmly opens her NAB Business Account on […]
IBM | Let’s put smart to work

A team of IBM consultants takes “attention to detail” to a comical extreme while working with a furniture retailer. They measure air velocity inside ventilation shafts, use tape measures on warehouse shelving, and physically jump onto sofas to test firmness. One consultant is even buried up to his neck in packing peanuts to confirm the […]
SAP Concur | Hair Cut

A small business manager calmly explains why efficiency matters. To save time, she cuts her own hair while mining cryptocurrency on a server rack and playing a game of chess against herself. She casually mentions that SAP Concur handles all her business finances, keeping expenses and invoices under control without slowing her down. The ad […]
SAP Concur | keeps you ahead of problems

A man wearing a black T-shirt with a warning icon represents the everyday “problems” of traditional expense management. He appears across offices and travel moments, quietly disrupting work. He scatters physical receipts with a fan, invades coworkers’ personal space to show disconnected systems, flips airport boards to “Cancelled,” and even steals a lobster tail from […]
Veeam | Make Cybersecurity Less Alien for Your C-Suite

A technical presenter stands in a boardroom explaining cyber risk quantification to a group of executives, using dense jargon like MFA, privileged accounts, and lateral movement. The executives stare back, bored and confused, until one finally admits the truth: “Honestly, it’s all aliens to me.” That metaphor becomes literal when the presenter begins to physically […]
Workday | Competitors

A team is on a tense video call trying to figure out why they keep losing to competitors. Rob, sitting alone in a glass-walled office, calmly points out the real issue: the competition has a better finance system. The people on the call start repeating phrases like “finance system” and “better decisions faster” in a […]
Semrush | All Your Marketing Tools In One Place

A fast-talking, charismatic host moves through a retro-styled office, speaking directly to “full-stack marketers” who are burned out from juggling SEO tools, ad platforms, content software, and analytics dashboards. He dramatizes the frustration of paying for multiple subscriptions that don’t actually move results. Semrush is introduced as the fix: a single, all-in-one platform. A giant […]
VistaPrint | We Print That

The ad opens by acknowledging what everyone already associates with Vistaprint: business cards. Then it immediately flips that perception. Through a fast, high-energy montage, we see a wide range of branded products—T-shirts, banners, table tents, tote bags, and laser-engraved water bottles. The story moves through different small businesses, including a poke shop, a gym, a […]