B2B Video Ads That Changed
The Game

A Living Archive of Excellence

The definitive collection of groundbreaking B2B video campaigns, curated to spark your next big idea. From pioneering classics to today’s viral successes, discover how leading brands tell their story.

How-to
Customer Stories
Funny
Filter by
Years
  • 2025
  • 2024
  • 2023
  • 2022
  • 2021
  • Classics
Usercases
  • Product
  • Demand Generation
  • Brand Awareness
  • Explainer
Industry
  • Technology & Software
  • Cloud Computing
  • SaaS
  • Cybersecurity
  • ERP
  • Big Data & Analytics
  • CRM
  • IT Services & IT Consulting
  • AI/ML
  • MarTech
  • FinTech
  • Supply Chain & Logistics
  • Computer Hardware
  • Telecommunications
  • Financial Services
  • Manufacturing & Industrial
  • Healthcare & Pharmaceuticals
  • Talent & Freelancing
  • Website & E-commerce
  • Telecommunications & Media
  • Energy & Utilities
  • Professional Services
  • Construction & Real Estate
  • Education & Training
  • Transportation & Logistics
  • Events & Experiences
  • Other
  • DevOps & IT Infrastructure
  • Marketing
  • IT Services and IT Consulting
  • Building Materials
  • Civic and Social Organizations
  • Transportation, Logistics, Supply Chain and Storage
  • Computer and Network Security
  • Biotechnology Research
  • Insurance
  • Semiconductor Manufacturing
  • Human Resources Services
  • Technology, Information and Internet
Mood & Tone
  • Humour
  • Celebrity
  • Super Bowl
  • Inspirational
  • Emotional / Touching
  • Clean / Minimalist
  • Bold & In-Your-Face
  • Whimsical / Fantasy
  • Serious / Corporate
Production Type
  • Live Action
  • Animation
  • Stock Video
  • Stop Motion
  • Screen shots / UX
  • AI Video
  • Mixed Media
  • CGI
Narrative Style
  • Voice Over
  • Speaking Actors
  • On-Camera Narrative
  • Talking Heads & B-Roll
  • Visual & Music Driven
Length
  • 30 seconds
  • 1 minute
  • 2 minutes
  • Long Form
Budget
  • Under $10K
  • $10K–$25K
  • $25K–$50K
  • $50K–$100K
  • Over $100K
HP.com | Phish in a Barrel
UPS | Television Commercial | 2004
T-Mobile | Sprint Wireless/Nextel Commercial 2006 ‘Office Dancing’
T-Mobile | Sprint: Business is Beautiful
Webex | Webex Commercial
HP | EDS Commercial – IT Department
HP | EDS “Airplane”
HP | EDS, an HP Company ‘Cat Herders’
FedEx | 2004 FedEx Commercial
Salesforce | Everyone’s an Einstein – Candy Shop
Xerox | Virgin America & Xerox Funny New Commercial
Xerox | Marriott Hotels _ Resorts Automates Invoicing with Xerox
Xerox | Copiserv TV – Xerox & Brother Dominic Celebrating 40 Years of Miracles
Xerox | Football & Process Mapping
Xerox | 1976 Super Bowl 10 – Xerox Monks Commercial
Salesforce |What is Salesforce Customer 360?
Next Insurance | The Insurance of Your Small Business Dreams
Perimeter 81 | Introduces: The Cybersecurity Experience Platform
Modern Treasury | Move money easier, grow faster with Modern Treasury
AOL | David Cross AOL Commercial (1995)
  2. 1
  3. 2
  4. 3
  5. 4
  6. 5
  7. 6

Let’s jump on a call

The secret behind the world’s greatest B2B adverts, Super Bowl campaigns.

Book a call
STALK US
Black Camel – USA
201 West Main St,
Durham,
NC 27701

[email protected]
Black Camel – UK
85 Great Portland St
London,
W1W 7LT

[email protected]
Black Camel – UAE
Meydan Freezone
Business Centre
Dubai

[email protected]
Black Camel – SA
Buitenkloof Studios
8 Kloof Street Cape Town,
8001

[email protected]

Black Camel – USA
201 West Main St,
Durham,
NC 27701


[email protected]

Black Camel – UK 
85 Great Portland St
London,
W1W 7LT

[email protected]
Black Camel – UAE
Meydan Freezone
Business Centre
 Dubai

[email protected]

Black Camel – SA
Buitenkloof Studios
8 Kloof Street Cape Town,
8001

[email protected]