SAP | We’re Just Like You
SAP employees are shown in a montage of small, relatable mishaps: trying to catch a falling phone with a foot, hiding a yawn, staring at themselves on a video call, failing to plug in a USB, or losing their car in a garage. The voiceover says, “At SAP, we’re just like everyone.” Then the ad […]
Freshworks | Customer
A man sits in a bleak, gray office struggling with hostile software. Disembodied hands poke him. A giant cursor taps his head. His headset gets yanked out. Everything feels like a fight. Then, with a single click, his entire world shifts. The gray room becomes bright and colorful, and a friendly hand offers him a […]
SAP | Working at SAP
A man on his first day at SAP asks a woman if she works there. She immediately launches into a hyper-fast, fourth-wall-breaking monologue summarizing her entire life — childhood gaming, studying computer science, joining SAP, designing interfaces, and writing code that helps build world-changing technologies. After minutes of epic storytelling, the man quietly reveals he […]
Asana | Where there’s Asana, there’s a way.
The ad uses a split-screen to compare the work lives of employees at home and in the office. On one side: kids climbing on their dad, a cat strolling across a laptop, and general home chaos. On the other: office noise, interruptions, and a messy, unproductive video call. The team is clearly misaligned. The manager […]
Zapier | Commercial with David Banks
The ad opens with a boss congratulating two employees for results so impressive he assumes they must be magicians. The pair hesitates, then starts explaining the automations they built with Zapier. As they speak, simple animated workflow elements float beside them. Their calm explanation quickly escalates into a surreal, spell-casting style duel made of hand […]
Zoho | To Build Anything That Truly Lasts, It Takes Time
The ad opens with sweeping shots of India—temples being carved stone by stone, rituals passed through generations, and artisans working with patience. Over these visuals, a calm voice repeats the phrase “it takes time.” The story then shifts into the modern world, showing technology, collaboration, and innovation. Zoho uses this contrast to make a clear […]
Microsoft Copilot and LALIGA | “Fan Training”
In a bland community hall, a support group for bitter LALIGA rival fans tries (and fails) to behave. A therapist asks each fan to say something nice about the rival sitting next to them. The room freezes. No one can do it.One by one, fans discreetly pull out their phones and open Microsoft Copilot. They […]
Kinsta | Your Stress-Free WordPress Host
A woman is working late at night as holographic charts and chaotic data dashboards explode from her laptop. She’s overwhelmed, exhausted, and clearly stuck. On her desk, a tiny toy robot—the stand-in for chatbot support—utters the most useless line imaginable: “I didn’t get that.”Then everything shifts. The chaos fades. Her screen becomes clean and simple. […]
Kinsta | Built For Speed
A woman celebrates how fast her company’s website has suddenly become. When a colleague asks what changed, she says, “We switched to Kinsta.” The colleague immediately launches into a rapid, overwhelming stream of technical jargon — edge caching, Cloudflare layers, global data centers. The first woman just blinks, smiles, and says, “I understood none of […]
ZoomInfo | Winners don’t wait for leads
A sales team is dreading an upcoming all-hands meeting because performance is down. Throughout the day, different reps quietly use ZoomInfo’s voice-activated AI in their earbuds and phones. The AI identifies prospects who are actively browsing pricing pages, surfaces the perfect case study during a live objection, and even calculates how a manager can still […]
Canva | Spellbound
An HR manager is stuck running a painfully dull mandatory training session. The room is beige, the slides are boring, and the employees are either zoned out or fully asleep. One of them is even clutching a fantasy novel called Witch Code. That sparks an idea. She opens Canva and completely rebrands the training. The […]
Canva | Vamped Up
Bob is a lonely ice cream truck driver with a plain, forgettable brand. No customers. No excitement. Nothing happening. One day, he sees a child ride by in a vampire costume — and it sparks an idea. He opens Canva and completely rebrands his truck as “The Ice Screamery.” The plain white truck becomes a […]
Canva | Slayyy
Barb is a real estate agent trying to promote an open house with a plain, generic sign. Her competitor mocks her, and it’s clear her branding isn’t working. As she sulks, she notices a van painted with a fantasy warrior. It gives her an idea. She opens Canva and creates a bold, heavy-metal–inspired brand for […]
Canva | Debbie & Sons
Debbie runs a small food truck selling crisp-and-gherkin sandwiches that no one wants. Business is slow. Her two eccentric sons step in with an idea: they show her Canva. Together, they redesign everything — the logo, the signage, the menus, the entire brand. The transformation works. The rebranded “Debbie & Sons” truck becomes a hit […]
Upwork | Stop Doing Everything. Build Your Customer Support Team
Jessica sits on a large office staircase, rapidly answering customer support messages as notifications flood her phone. She looks tense and overwhelmed. The manager in the green jacket approaches and asks if she’s now acting as the entire support team. He reminds her, “You’re the boss. You’re not the whole support department,” and shows her […]
Upwork | Stop Doing Everything. Focus on Building
Lenny sits hunched over his laptop, deep in technical work. The manager in the green jacket steps in and stops him—reminding Lenny he’s “the brains behind the company,” not an engineer. He then shows the Upwork Business Plus dashboard with AI and ML specialists ready to hire, making it clear that experts can take over […]
Upwork | You Built the Product. Now Build Your Team
Two small business owners sit in a café-style workspace, exhausted and buried in laptop tasks. They look worn out from trying to do everything themselves. A man in a green jacket—their manager—steps in. He pulls out a photo of media buyers and copywriters, crumples it, and tells his team they are product, not marketing, not […]
SCAYLE | Is your eCommerce platform a pain in the ….?
A woman tries to launch a Black Friday campaign and instantly hits an error. The voiceover asks if her platform is causing pain, then introduces a tube of Scayle E-Commerce Platform Pain Reliever—followed by the reminder: “It’s a metaphor.” We then see employees battling slow systems, endless apps, sync issues, and constant support tickets. Their […]
Datarails | Get Sheet Done
A CFO looks straight into the camera and proudly announces, “I like getting sheet done.” From that moment on, the entire ad revolves around the running “sheet” pun—his “sheet,” his team’s “sheet,” and how Datarails helps him “keep his sheet together.” He explains that he used to spend hours fixing Excel mistakes and cleaning up […]
monday.com | AI you’ll love to use
Employees sit in a modern office, bracing for another disappointing “AI implementation.” The mood is flat. Someone shares a silly AI image of an astronaut with two cats, reinforcing how useless previous tools have felt. Suddenly, the lights drop. Purple neon fills the room. A cloud of smoke appears—and out steps the purple llama, singing […]
monday.com | monday dev, your dev team will actually love it
A development team works inside a casual, industrial-style office. One developer happily uses Monday Dev, his screen showing a bright, clean Sprint Management dashboard. Across from him, a coworker in a hoodie—yogurt in hand—looks confused. He insists Monday.com “isn’t for developers.” His colleague corrects him: this is Monday Dev. The skeptic doubles down. He claims […]
monday.com | This is monday sidekick
Tim, an anxious office worker, hides behind the blinds while his coworkers talk about AI. He’s overwhelmed and skeptical—until a giant, fluffy purple llama appears outside his office. The llama introduces Monday Sidekick AI and walks Tim through what it can actually do: generate complete marketing campaigns, pull insights from messy documents, and flag project […]
MetaSpark | Productivity chaos
Melinda stands in a modern office and speaks directly to the camera. She argues that employees are a company’s most important product—but their time is wasted switching between countless apps. Behind her, Bob battles the chaos she’s describing. His computer screen is packed with dozens of open windows: spreadsheets, calendars, Slack, Adobe apps, preference panels—an […]
Pie Insurance | Wake-up Call
Two mechanics work in a cluttered auto repair shop. One of them holds a renewal notice and casually asks, “Should we renew our workers’ comp insurance?” The other barely looks up—“Yeah, sure.” At that exact moment, a pie suddenly flies across the room and hits him square in the face. Cream everywhere. A calm voiceover […]
Pie Insurance | Bubble Craft Masonry
A construction worker methodically inflates a giant, transparent plastic suit—turning himself into a literal human bubble. Air hisses as he seals his legs and arms, attaches a compressed air hose, and completes the look with gloves and a helmet resting over his plastic head covering. The scene cuts to a busy construction site. Still encased […]
Pie Insurance | Pizzeria
A man, dressed as a firefighter, gears up in a dark locker room—jacket, helmet, and boots. The tone is urgent and cinematic. A voiceover states, “There’s no sure-fire way to prevent accidents at work.” He opens a door and steps not into danger, but into a bustling pizzeria kitchen. Flames roar from the wood-fired oven […]
Pie Insurance | PetalExpress Blooms Workers’ Comp
A woman meticulously suits up in full medieval armor—breastplate, gauntlets, and helmet—in a bright, modern room. Once her armor is complete, she straps on a simple leather gardening belt. The reveal: she’s not preparing for battle, but for work at a flower shop. She arranges bouquets, trims thorny roses with metal gloves, and eventually climbs […]
Pie Insurance | Pet Salon
This ad unfolds like a lighthearted folk tale. Told through playful animation and a folksy ballad, it follows two pet groomers running a “slippery” business where chaos never stops. They get distracted by a poodle’s sky-high hairdo and a mischievous cat climbing through the window—until disaster strikes. One of the groomers slips on a wet […]
Pie Insurance | Cosmic Woodworking
A woman in a full astronaut suit prepares for what seems like a space mission. The lighting, the music, the slow-motion shots—all pure sci-fi. Then the twist: instead of boarding a rocket, she steps out of a van at a residential construction site. She’s a carpenter. She sands wood, cuts lumber, and chats with her […]
Pie Insurance | Hard Working Wheels
A heartfelt folk song about “hardworking wheels” plays over a cinematic montage of small business owners and their work vans. A landscaper in a full football uniform loads a lawnmower into her van. A plumber, dressed in a vintage deep-sea diving suit and flippers, carefully unloads pipes from his truck. The song’s warm, steady rhythm […]
Pie Insurance | Hard Working Boots
A heartfelt folk song plays over a cinematic montage of small business owners — a plumber, a mechanic, a chef, and a landscaper — all wearing absurdly over-the-top safety gear for their everyday jobs. Over these surreal visuals, the narrator explains that Pie Insurance protects hardworking people like these — so they can focus on […]
Pie Insurance | Hard Working Minds
A heartfelt folk song plays over a montage of small business owners — a chef, an auto mechanic, and a plumber — each wearing absurdly over-the-top protective gear for their everyday jobs. The chef dons a full silver fire-proximity suit just to bake a pie.The mechanic wears a hazmat suit to work on a car.And […]
Pie Insurance | Hard Working Hands
A heartfelt country-folk song plays over a cinematic montage of hardworking small business owners — a plasterer, a plumber, and a chef — each facing the daily dangers of their jobs. The song praises their “rugged and worn hands that persevere,” as we see exaggerated depictions of their work: a plumber wearing a cracked deep-sea […]
Vector | Hedge-Level Targeting
A woman is raking leaves in her yard when someone in a ghillie suit suddenly leaps out of a bush. It’s not a prankster — it’s a marketer. The marketer cheerfully explains that the woman is an “in-market, director-level, perfect ICP match” who’s been researching SaaS tools. She proudly points to her shirt, which reads […]
Vector | Carry On Outreach
A man returns home from the airport, unzips a large duffel bag, and out pops a woman — a marketer who’s been physically retargeting him because he fits her company’s Ideal Customer Profile (ICP). She cheerfully explains she’s been following him all day — on his flight, through baggage claim, even inside his luggage. With […]
Bigin by Zoho CRM | The CRM choice for anybody
Told as a Western folk ballad, this ad follows Alma, a dedicated tutor trapped in the chaos of manual communication. In a dimly lit, vintage classroom, she’s surrounded by stacks of books and endless lists of phone numbers, spending “days and nights” calling parents one by one. A solemn narrator sings her struggle: “Business is […]
Bigin by Zoho CRM | The CRM choice for every enterprise
Told as a Western folk ballad, this ad follows Clara, the overwhelmed owner of a busy carwash. Her office is a whirlwind of chaos — sticky notes flying, phones ringing nonstop, and appointments slipping through the cracks. A gravelly-voiced narrator sings that her business has become “a nightmare.” Then, the tone shifts: “One day, Clara […]
Bigin by Zoho CRM | The CRM choice for every executive
Told as a Western folk ballad, this ad follows Marla, the overworked CEO of a small business. Her office is chaos — phones ringing nonstop, cords tangled everywhere, and her team scrambling to keep up. A somber narrator sings her story: a leader buried under the noise of her own success. The line “Business is […]
Bigin by Zoho CRM | Bigin, the CRM choice for every realtor
Told as a Western folk ballad, this ad follows Olsen the Realtor, a man hosting the world’s saddest open house. His only guest? A single mouse. A gravelly-voiced narrator sings about Olsen’s struggles while the line “Business is hard” appears on screen. Then, everything changes: “One day, Olsen found Bigin.” Suddenly, the open house is […]
Bigin by Zoho CRM | Bigin, a CRM choice for every recruiter
Told like a Western folk song, this ad follows Ravi the recruiter, a man drowning in a sea of paper resumes. A deep-voiced narrator sings about Ravi’s struggle to keep up with his workload as stacks of paper pile higher and higher. One day, Ravi discovers Bigin by Zoho CRM. Instantly, the chaos disappears. The […]
Bigin by Zoho CRM | Santa’s Secret to a Merry Christmas
In a cozy stop-motion animation, a tired Santa returns to his workshop after a long night of delivering gifts—only to be told by a reindeer that there’s still more work waiting for him. Instead of a magical scroll, Santa sits down at his computer and opens Bigin by Zoho CRM. He organizes children’s wish lists […]
Bigin by Zoho CRM | Streamline scheduling
A dentist calmly sets up for the day—everything seems under control. Suddenly, he freezes as a horrifying vision appears: a waiting room packed with patients, all sitting with their mouths wide open, waiting for him at once. On-screen text asks: “Overlapping appointments?” The nightmare instantly cuts to the solution: Bigin’s built-in Booking Pages. A clean, […]
Bigin by Zoho CRM | The Case of #TheMissingCustomers
Styled like a colorful, tongue-in-cheek detective mystery, the ad follows a hard-boiled investigator trying to crack “The Case of the Missing Customers” at a failing furniture store. The store’s employees are overwhelmed—losing track of deliveries, missing appointments, and bungling customer requests. As the detective builds his wall of clues, he slowly uncovers the truth: the […]
Bigin by Zoho CRM | Look who’s using #Bigin Forms!
A smooth-voiced narrator introduces a new café “owned by Louie”—only to be interrupted by a talking white cat sitting regally in a leather office chair. “I’m the owner,” the cat declares. The cat explains that Louie, his hapless human employee, has failed at forty previous businesses. But this time, things are different. Louie is using […]
Zoho CRM | Omnichannel Communication
This stop-motion masterpiece unfolds in a world made entirely of cardboard. The narrator explains that customers aren’t flat, one-dimensional “cardboard cutouts.” We follow a charming cardboard character as he plays soccer, jams with his band, and goes on dates — a whimsical illustration of a real, complex human life. As the story unfolds, the ad […]
Zoho CRM | Who said CRMs can’t be easy?
A man works late in a dark, empty office, surrounded by hundreds of floating digital task boxes hovering above his head. A voiceover explains he has to update them all—one by one. Overwhelmed, he sighs… then snaps his fingers. Instantly, every task completes itself. The oppressive cloud disappears. As he packs up to leave, he […]
Zoho CRM | Who said CRMs can’t be beautiful?
A woman walks through a bustling office holding a crying baby, desperate for help. The noise is unbearable. She turns to her calm coworker, Brandon, who simply spins his laptop around. The baby sees Brandon’s custom Zoho CRM dashboard—and immediately stops crying. The office falls silent. The mother stares in disbelief as Brandon, smugly pointing […]
Zoho CRM | Save time on tasks
In a seemingly normal office, no one is actually working. Employees are playing bingo, taking a life-drawing class, and doing group yoga on their desks. A narrator wonders how they have so much free time. One worker casually explains that their new CRM, Zoho, automates their work so efficiently that everything gets done faster. The […]
Zoho CRM | Befriend your customers
The spot plays as a joyful montage of genuine, feel-good customer moments. A saleswoman receives a surprise cheesecake from a grateful client. Another employee casually plans to attend a football game with a customer over the phone. A third proudly presents a “Customer of the Year” award before everyone gathers for a celebratory selfie. It […]
Zoho CRM | Work can be Smooth, Easy and Cool
An office worker sighs, wondering aloud if work could just be “smooth.” In a flash of sparkles, his drab office transforms into a stylish jazz club. A charismatic host appears on stage, introducing Zoho CRM as the key to making work flow effortlessly. Suddenly, his coworkers become musicians: Sales on sax, Marketing on piano, Operations […]
