Monday.com | Back to the office (or not)

This Monday.com ad captures the awkward limbo of hybrid work culture by following one employee’s very literal and very funny attempt to “return to the office.” As the camera follows her through parks, stairwells, and near-empty conference rooms, it becomes clear: the workplace isn’t one place anymore—and that’s exactly why Monday.com exists. The Formula (That […]
WalkMe | Employee Frustration can be Difficult to Diagnose

WalkMe’s ad takes a humorous and insightful approach to highlighting employee frustrations in the workplace. The ad features a comical “diagnosis” of a worker’s frustration with technology. The scenario uses a doctor-patient dynamic, where the employee’s frustrations are misinterpreted and treated as something far more complex than they are. Ultimately, WalkMe positions itself as the […]
WalkMe | Imagine a couples therapy session with your software! #2

In WalkMe’s second ad in the therapy series, the focus shifts to a hilarious and relatable couples therapy session—this time between a software and its user. The user voices all their frustrations with the software, while the software gets a chance to defend itself. The comedic portrayal highlights the miscommunications and unmet expectations that occur […]
WalkMe | What would your software say to you in therapy? #1

WalkMe’s ad takes a humorous look at the relationship people have with software. The ad imagines a software program going through therapy to voice all its frustrations about being misused, misunderstood, and underappreciated by its users. This comedic take offers a light-hearted approach to the challenges of tech adoption and user experience, highlighting how WalkMe […]
GoDaddy | Classy Lookin’ Logo

GoDaddy’s latest ad, Classy Lookin’ Logo, injects humor into the often-stressful process of creating the perfect brand identity. The ad showcases an entrepreneur who gets way too carried away with designing a logo, illustrating how easy it is to overcomplicate things. Enter GoDaddy’s simple, sleek solutions to save the day, showing that building your business […]
GoDaddy | GoDaddy Airo® Can – Friendship Saver

GoDaddy continues its surreal streak with “Friendship Saver,” an ad where two friends nearly implode over a heated name debate for a new business. Enter GoDaddy Airo®—the AI tool that swoops in like a digital best friend, solving naming crises and saving friendships with just a few clicks. The Formula (That Works at Any Budget): […]
GoDaddy | GoDaddy Airo® Can – Tube Man

GoDaddy’s “Tube Man” ad takes a literal wind-powered marketing gimmick—the wacky inflatable tube guy—and brings it into the AI era. The spot introduces GoDaddy Airo®, their AI-powered tool for small businesses, by imagining what happens when even the Tube Man gets an upgrade. It’s fast-paced, ridiculous, and delightfully self-aware, targeting entrepreneurs who want to make […]
Workbooks | the No BS CRM

Workbooks’ “No BS CRM” campaign takes a bold and humorous approach to highlight the frustrations many businesses face with traditional CRM systems. By using exaggerated scenarios and a candid tone, the ad positions Workbooks as a straightforward, reliable alternative for midsize businesses seeking a no-nonsense CRM solution. The Formula (That Works at Any Budget): Humorous […]
Monday.com | for whatever you run

Monday.com’s latest ad takes a creative leap by portraying a business being run inside an orca. This imaginative setting underscores the platform’s versatility, emphasizing that no matter how unconventional or unique your business environment might be—even inside a giant marine mammal—Monday.com can adapt to your needs. The Formula (That Works at Any Budget): Unconventional Setting […]
SAP | When Business Works Together

SAP’s “When Business Works Together” ad focuses on the power of collaboration in business, showing how different organizations, when aligned and using the right tools, can achieve extraordinary results. The ad emphasizes SAP’s role in creating seamless connections across various functions, helping businesses achieve greater efficiency and success. The Formula (That Works at Any Budget): […]
Flux | a better way to make hardware

Flux’s ad showcases how their technology transforms hardware design and production. It targets engineers and product designers, highlighting how Flux simplifies and streamlines the process of creating and manufacturing hardware by leveraging modern tools and methodologies. The Formula (That Works at Any Budget): Clear Problem + Innovative Solution = Instant Connection – The ad starts […]
WeTransfer | Doubt. Create. Repeat.

WeTransfer’s film “Doubt. Create. Repeat.” isn’t a typical B2B ad—it’s a poetic manifesto. Stripped of product demos or punchlines, the spot dives deep into the raw, often messy emotional experience of creating. It acknowledges the self-doubt, the imposter syndrome, the creative block—and then gently reminds creators to keep going anyway. The Formula (That Works at […]
Adobe | The Heist

Adobe flips the typical high-stakes heist story on its head with a hilarious twist: in a world of cutting-edge security, the real challenge isn’t cracking a safe—it’s opening a simple PDF. The ad leans into spy-movie tropes before delivering a perfectly absurd punchline, making Adobe Acrobat the unexpected hero of the mission. The Formula (That […]
Zoho | Excitement meets Zoho One

Zoho One’s ad leans into absurd humor and exaggerated enthusiasm to make business software—usually a dry topic—feel like the most exciting thing on the planet. The spot plays on over-the-top excitement, treating Zoho’s integrated business software suite like a life-changing revelation. The Formula (That Works at Any Budget): Exaggerated Reactions = Immediate Engagement – The […]
LinkedIn | Find Your In | Laundromat

LinkedIn’s “Find Your In” campaign takes an unexpected, lighthearted approach to networking by setting the scene in a laundromat—a place where you’d never expect to make a career connection. The ad cleverly challenges traditional ideas of networking, showing that opportunities can pop up anywhere—but LinkedIn makes them happen more intentionally. The Formula (That Works at […]
Slack | “So Yeah, We Tried Slack…”

Slack’s ad, “So Yeah, We Tried Slack…”, brilliantly captures the before-and-after chaos of workplace communication. It plays out like a mockumentary, featuring employees trapped in a productivity nightmare—endless email threads, lost messages, and confusion—until Slack swoops in to save the day. The Formula (That Works at Any Budget): Exaggerate the Pain Points – The ad […]
Oracle | Oracle Commercial

Oracle’s “Oracle Commercial” dives into the world of advanced data solutions with a sense of high-tech sophistication. The commercial emphasizes Oracle’s role as a leader in helping businesses make smarter, more informed decisions by harnessing the power of cloud technology and data analytics. The ad captures the essence of cutting-edge innovation, offering viewers a glimpse […]
IBM | Innovation Man Yelling

IBM’s “Innovation Man Yelling” ad delivers a fast-paced, humorous portrayal of the chaos that comes with tech innovation. With an overly enthusiastic and dramatic “Innovation Man,” the ad showcases how IBM can help companies tame this whirlwind of excitement and transform creative chaos into effective solutions. The Formula (That Works at Any Budget): Exaggerated Character […]
Splunk | Cloud Fact: Splunk Takes the Turbulence Out of Your Cloud Journey

Discover how Splunk creatively tackled Business & Work in their latest video Cloud Fact: Splunk Takes the Turbulence Out of Your Cloud Journey within the Software Development industry. Get ready for a Inspirational journey that’s sure to inspire and captivate. Don’t miss out on this engaging content that’s making waves!
Monday.com | Achieve Even Your Wildest Work Ideas

Discover how Monday.com creatively tackled Productivity in their latest video Achieve even your wildest work ideas with monday.com Work OS within the Software Development industry. Get ready for a Inspirational journey that’s sure to inspire and captivate. Don’t miss out on this engaging content that’s making waves!
Stream Security | Living Healthy is Complicated – Cloud Operations Shouldn’t Be

Discover how Lightlytics creatively tackled Health & Fitness in their latest video living healthy is complicated – Cloud operations shouldn’t be within the Software Development industry. Get ready for a Humour journey that’s sure to inspire and captivate. Don’t miss out on this engaging content that’s making waves!
IONOS | I Own This

Discover how IONOS creatively tackled Business & Work in their latest video “I Own This” within the IT Services and IT Consulting industry. Get ready for a Humour journey that’s sure to inspire and captivate. Don’t miss out on this engaging content that’s making waves!
Globant | Stuck in Consultancy TV Commercial (June 2023)

Discover how Globant creatively tackled Business & Work in their latest video Stuck in Consultancy – I, AI within the IT Services and IT Consulting industry. Get ready for a Humour journey that’s sure to inspire and captivate. Don’t miss out on this engaging content that’s making waves!
Dialpad | “The Good Ai ” (Ai That Works for You)

Discover how Dialpad creatively tackled Business & Work in their latest video Dialpad – “The Good Ai ” (Ai That Works for You) within the Software Development industry. Get ready for a Humour journey that’s sure to inspire and captivate. Don’t miss out on this engaging content that’s making waves!
CloudAlly | Dedicated to the #Idiot! Who Deleted My Budget Doc!

Discover how CloudAlly creatively tackled Productivity in their latest video Dedicated to the #Idiot! who deleted my Budget doc! #sharepoint #sharepointonline within the Technology, Information and Internet industry. Get ready for a Inspirational journey that’s sure to inspire and captivate. Don’t miss out on this engaging content that’s making waves!
Brandfolder | Say Goodbye to Lost Content

Discover how Brandfolder creatively tackled Productivity & Utilities in their latest video Say Goodbye to Lost Content | Brandfolder within the Technology, Information and Internet industry. Get ready for a Humour journey that’s sure to inspire and captivate. Don’t miss out on this engaging content that’s making waves!