CAKE.com | Vampire Influencer Shows You How He Keeps His Network Alive
The scene is set in a dark, spooky room. Count Vlad, a vampire, works on his laptop while standing inside an upright coffin. He opens the Pumble app, scrolls through standard work statuses, and cheekily selects “Food time.” After flashing a fanged grin at the camera, he closes his laptop. The ad ends with the […]
CAKE.com | I now pronounce you inefficient
The scene begins at a lavish wedding reception, where guests applaud as dramatic opera music swells. Suddenly, chaos erupts in slow motion as chunks of wedding cake and frosting explode through the air, splattering horrified guests. The source is revealed: the bride and groom are gleefully hacking their wedding cake apart with a running chainsaw. […]
CAKE.com | Unproductive work is expensive work
The ad opens in a chaotic office where employees are wasting time—juggling, sleeping, and playing games. A woman walks in with purpose, receives a briefcase full of cash, and addresses the viewer directly. She explains that unproductivity is like what she’s about to do. She walks to an open window, opens the briefcase, and dumps […]
CAKE.com | Stop burning your money
A woman in an office looks directly at the camera and tells viewers that low productivity is costing their business money. To prove her point, she lights a novelty banknote labeled “YOUR MONEY” on fire. The situation escalates as she grabs entire stacks of cash from a drawer and sets them ablaze on her desk. […]
Cloudbeds | No More Rate Shenanigans
We open on a man and a mannequin sitting at office desks, both hooked up to bright red puppet strings. The man types on an outdated computer, and the mannequin copies him. The screen shows hotel room rates — including one mistakenly listed at $90,000. When the boss walks in, the man proudly introduces the […]
Adobe Creative Cloud | Keep up with Hovering Art Directors
A designer is working on a ginger beer ad when his art director shows up. The feedback? Confusing and contradictory. The ad should be “playful, but rough… also epic, but quite modest.” As the deadline gets closer, the requests become more ridiculous. The art director demands a beard for the model. Then wolves. But not […]
Motion (Creative Analytics) | TAKE THE RED PILL
An executive is asked if he needs to level up his DTC ads. Suddenly, a man resembling Morpheus from The Matrix appears. He offers to “show him the way.” The executive follows him into a dark room filled with screens, code, and data. He sits in a chair, and cables connect him to a machine. […]
ServiceNow | Professor Idris is in
Idris Elba, dressed as a professor, sits in a traditional study and questions outdated ideas about learning and technology. He introduces “ServiceNow University” as a new, fun, and accessible way to learn about AI. The scene shifts to a bright, digital world showing animated learners leveling up their skills through the platform. Idris reappears on […]
Snowflake Inc. | The Story Behind The Founders Of Snowflake
This video tells the Snowflake origin story through the friendship and technical brilliance of its founders, Benoit and Thierry. It opens like a whimsical fairytale, with baby photos and scenes of France. As the pair grow up, we see their bond deepen through a shared love of computer science and data. When Benoit gets the […]
Dropbox | My spicy brief + Your hot idea
The video opens with surreal visuals—melting hot sauce bottles, a toaster with popping toast, and gooey clocks—paired with phrases like “My spicy brief” and “Your hot idea.” It then cuts to a Dropbox Paper screen showing a “Melty Moodboard” filled with abstract images and a task list titled “Final Taco Install.” Items like “Get that […]
Workday | Welcome to the future of HCM
Workday’s Barbry McGann introduces the platform’s capabilities for managing a skills-based workforce. The video explains how Workday’s Skills Miner uses machine learning to map a company’s real-time “Skills Supply” from internal sources—like resumes, performance data, and feedback. It matches this to “Skills Demand” based on open roles and business priorities. The ad also highlights strategic […]
SurveyMonkey | People Powered Data
We open with Zach, an overwhelmed HR manager struggling to create a company-wide survey. The voiceover lists common challenges—what to ask, how to structure it, and how to get useful results. Zach clicks “Build a Survey” on SurveyMonkey. Instantly, the mood shifts. With templates, suggested questions, and scoring tools, Zach quickly builds the perfect survey […]
Palo Alto Networks | This is Precision AI™
Palo Alto Networks introduces “Precision AI™” with a cinematic journey through a futuristic cyber battlefield. The story follows an agent named J, who fends off advanced digital threats using AI-driven tools. It’s a high-tech action sequence that brings together machine learning, deep learning, and generative AI—all under Palo Alto Networks’ cybersecurity umbrella. The Formula (That […]
Salesforce | “Data Forest”
Salesforce’s “Data Forest” commercial features Matthew McConaughey exploring a dense, metaphorical forest—symbolizing the overwhelming complexity of today’s data landscape. As he journeys deeper, the message becomes clear: to thrive in the AI era, companies must not only harness data but do so with trust and ethics. The call to action? “Ask More of AI.” The […]
ClickUp | Whiteboards | Official Song
ClickUp introduces its Whiteboards feature through a catchy musical ad. It shows how teams often use too many tools, making work feel messy and slow. The song highlights this chaos in a fun, exaggerated way—and then shows how ClickUp solves it. With Whiteboards, teams can brainstorm and act in one place. The Formula (That Works […]
Asana | Break away from workplace silos with Asana
In this ad, different workplace teams are shown stuck in their own silos, struggling with confusion, miscommunication, and disconnected workflows. The scenes shift between their frustrations until Asana appears—bringing teams together with a shared workspace. Suddenly, everyone’s on the same page. The ad ends with teams celebrating their new, connected way of working. The Formula […]
Veritas Technologies | The Truth in Cloud: Ransomware
In this ad, three colleagues talk about a ransomware threat at work. A female employee tells the group their boss received a warning letter about ransomware. Another coworker tries to calm her, saying it is likely nothing serious. But as they discuss more, doubt and concern grow. The ad ends by showing Veritas technology as […]
Upwork | Project: Big Important
A corporate employee is assigned a vague but high-stakes task titled “Project: Big Important.”Instead of panicking, he opens Upwork.He quickly assembles a freelance team—designers, developers, researchers—ready to tackle whatever the project turns out to be.The ad shows how Upwork helps businesses find top freelance talent fast, even for mission-critical work. The Formula (That Works at […]
Okta | Therapy
The commercial opens with an IT professional and a developer sitting in a therapy session. They express their frustrations about managing multiple identity systems, dealing with security breaches, and the constant pressure of ensuring seamless user access. The therapist listens patiently as they vent about their challenges. The ad then introduces Okta as the solution […]
Salesforce | Intro to Salesforce for Small Business
Small business owners struggle to manage sales, marketing, and customer contacts. The video shows how juggling multiple tools causes stress and missed opportunities. Salesforce steps in as an all-in-one platform. It helps users manage everything easily in one place. The Formula (That Works at Any Budget) Common Small Business Problems + Unified Software = Easy […]
VMware | Cloud Academy
VMware’s Cloud Academy video showcases how their cloud platform empowers IT professionals to learn, build, and scale cloud infrastructure with confidence. The ad features a series of diverse professionals in dynamic work environments, highlighting practical, hands-on learning with VMware’s training resources. It emphasizes skill-building and real-world application, aiming to make cloud mastery accessible and achievable. […]
Salesforce | Without Salesforce: Chaos.
Salesforce contrasts the chaos of managing business without their platform against the clarity and growth that comes with it. The video opens with a chaotic office scene, where employees struggle with fragmented tools, missed deadlines, and frustrated interactions. Then, Salesforce steps in, presenting a streamlined, connected workspace where teams collaborate smoothly and data flows effortlessly, […]
Horbito | Welcome to the new Cloud
Horbito introduces its browser-based cloud workspace from inside a cluttered garage workshop. The host, surrounded by wires, power tools, and workbenches, gives a hands-on demo of Horbito, emphasizing how it brings all your apps and cloud tools into a single, efficient browser environment. The space is messy but functional—just like your workflow before Horbito. The […]
Zendesk | Helpful AI agents
Zendesk delivers a hilariously dry mockumentary-style ad that introduces its AI tools by doing the opposite of what you’d expect: showing AI agents acting like unhelpful humans. Set in a fictional office called “AI-ssist,” we meet chatbots that are late for meetings, passive-aggressive, and more focused on their lunch than solving support tickets. The twist? […]
DigitalOcean | King of the Ocean
DigitalOcean drops a high-energy, startup-friendly anthem that positions developers as bold visionaries—no longer stuck in the shadows, but ruling the tech seas. The video opens with a confident voiceover: “You’re not just building an app. You’re building a business.” It sets the tone early—this is about empowerment. Visually, it’s fast-paced: devs typing, ideas launching, clouds […]
Veritas Technologies | The Truth in Cloud: It’s not there.
In this satirical commercial, Veritas Technologies addresses a prevalent misconception in cloud computing: the belief that cloud service providers are solely responsible for data protection. The ad humorously underscores the importance of organizations taking proactive measures to safeguard their data, emphasizing that relying solely on cloud providers can lead to vulnerabilities. The Formula (That Works […]
Veritas Technologies | The Truth in Cloud: Are we down?
In this satirical commercial, Veritas Technologies addresses a common misconception in cloud computing: the belief that cloud service providers are solely responsible for data protection and uptime. The ad uses humor to highlight the critical importance of organizations taking proactive measures to safeguard their data, emphasizing that reliance on cloud providers alone can lead to […]
Catchpoint | Transforming Network Insights for Better Sleep
In this product explainer ad, Catchpoint highlights the stress experienced by IT professionals who deal with network monitoring. The video opens with an engineer at his desk, visibly tired and overwhelmed by the network data displayed on his computer screens. He looks frustrated and exhausted, his body language reflecting the pressure of his job. There […]
Workato | Conducting Your Enterprise Symphony
In this ad, Workato transforms enterprise integration into a cinematic metaphor by comparing disconnected systems to a chaotic orchestra. The spot opens with a flustered conductor trying to manage an ensemble that’s completely out of sync—horns blaring off-beat, violins scraping dissonantly, and each section operating in isolation. It’s a sharp, visual dramatization of how misaligned […]
Vividly | Escape Spreadsheet Hell
In this ad, Vividly takes a bold, theatrical approach to showcase the chaos of spreadsheet-driven trade promotion management. The video opens with a sinister narrator—set in a dimly lit office—speaking directly to the audience like a haunted guide through “spreadsheet hell.” He paints a vivid picture of the confusion, errors, and frustration marketers face every […]
Salesforce | Personalize your Partners’ Experience
In this ad, Salesforce highlights how personalizing partner experiences can make a big difference. The story starts with a new partner entering the office. She’s quickly ignored, her name is forgotten, and she’s handed a generic stack of leads. Frustrated, she walks away. Salesforce steps in and transforms the experience by offering a tailored, personalized […]
Walkme | Walkme in real life
In this ad, WalkMe humorously imagines how its digital adoption platform could make life outside of work easier. The ad exaggerates real-life scenarios—like dealing with a smoking car engine, burning food, playing poker, and even helping a stranger give birth in a park—to show how WalkMe’s guidance could simplify even the most chaotic situations. The […]
Squarespace | Make It With Keanu Reeves
In this ad, Squarespace features Keanu Reeves in a surreal and humorous scenario where he rides his motorcycle in the middle of a desert highway while standing on it, citing lines from Will Power’s “Adventures In Success.” The commercial emphasizes the ease and creativity that Squarespace offers to individuals looking to build their own websites. […]
Veritas Technologies | The Truth in Cloud: This is impossible
In this ad, Veritas shows a team in an office, trying to figure out how to migrate to the cloud. The team struggles with the complexity of the task, surrounded by pizza, snacks, and coffee, trying to crack this “impossible” challenge. The ad emphasizes that cloud migration doesn’t have to be as difficult as it […]
Salesforce | Stop playing hide and seek with customer data
Salesforce’s ad brings an unexpected twist to the usually dry subject of customer data management. By using a playful metaphor, the ad emphasizes the power of their CRM tool to bring together scattered data and streamline customer insights. The Formula (That Works at Any Budget): Playful Metaphor + Relatable Frustration = Instant ConnectionThe ad kicks […]
GitHub | Building the Future
GitHub’s spot isn’t just a love letter to developers—it’s a cinematic tribute to the collective power of open source. We move through vignettes of coders around the world, collaborating asynchronously across languages, time zones, and backgrounds. The message is clear: the future isn’t built alone, and it’s probably built on GitHub. The Formula (That Works […]
Dropbox | Keep Rising with Dropbox
Dropbox’s “Keep Rising” is a visual love letter to creators, freelancers, and small business owners. Through cinematic montages and poetic narration, it champions the idea of building something meaningful—even when the path is tough. It’s not a product demo—it’s a brand anthem designed to stir ambition. The Formula (That Works at Any Budget): Cinematic Storytelling […]
Snowflake Inc | The Office Bromance: BI ❤️ IT
Snowflake dives into workplace comedy with a mockumentary-style ad that turns the often-contentious relationship between BI (Business Intelligence) and IT into a full-blown “bromance.” With dry humor and sitcom timing, it highlights how Snowflake brings harmony to departments that typically butt heads over data access, governance, and control. The Formula (That Works at Any Budget): […]
Snowflake Inc | Promoted to the C-Suite
Snowflake serves up satire with a sharp edge in “Promoted to the C-Suite,” where a data engineer is unexpectedly rewarded with a corner office, private jet perks, and full C-level clout—just for choosing Snowflake. It’s a cheeky take on how data can transform not just business results, but entire careers. The Formula (That Works at […]
Snowflake Inc | BI vs. IT: The Struggle for Data Ends Now
Snowflake delivers a comedic battle royale where BI (Business Intelligence) and IT teams square off in a parody of old-school workplace rivalries. In a world where dashboards duel databases, the ad dramatizes a real business pain point: siloed data teams fighting instead of collaborating. Snowflake steps in as the peacekeeper, turning conflict into clarity. The […]
Adobe | Billion Dolla
Adobe’s “Billion Dolla” ad is a wild, fast-paced creative fever dream that follows a young entrepreneur with an idea so big, even she can’t explain it—yet everyone wants in. The twist? She hasn’t built the product. She’s just got the deck. And it was made in Adobe. The Formula (That Works at Any Budget): Big […]
Mailchimp | Now What, That’s What
Mailchimp’s “Now What, That’s What” ad tackles the all-too-familiar moment in business where you’ve just launched something… and then realize you have no clue what comes next. It’s a stylish, clever ride through the “messy middle” of marketing, offering Mailchimp as the clear next step when the excitement of launching fades into a fog of […]
ScreenCloud | IT Hero
ScreenCloud’s ad is a mockumentary-style tribute to the unsung legends of the office: IT teams. Framed like a superhero origin story, it follows one overwhelmed IT pro who unlocks his full potential—not with a cape, but with ScreenCloud’s digital signage solution. It’s a quirky, self-aware reminder that even behind-the-scenes heroes deserve a streamlined way to […]
ServiceNow | Connecting Corners with AI
This cinematic ad from ServiceNow explores what happens when departments work in silos—emails get missed, teams misalign, and time is wasted. But with AI quietly connecting the dots, work starts to flow. The message? ServiceNow helps your business run smarter by bringing everything—and everyone—together. The Formula (That Works at Any Budget): Everyday Inefficiencies = Built-In […]
Okta | That’s Not the Father
Okta flips daytime TV drama into IT comedy gold in this identity-first security spot. Set on a spoof of a Maury-style show, an emotional employee is shocked to discover—live on stage—that the man who logged into her system is not her actual coworker. Enter: the punchline, and the problem—your company’s security is only as strong […]
Trello | Feels Like Magic | Portal
Trello’s “Feels Like Magic” ad leans into a surreal, whimsical tone as it takes us through a productivity portal—literally. A woman opens a glowing wardrobe door and steps into a world where teams are aligned, work flows effortlessly, and nothing gets lost in translation. It’s a visual metaphor for how Trello simplifies project management across […]
Okta | “That’s My IT Guy.”
Okta’s ad spins the usually invisible world of IT into the spotlight—with a twist of spy drama. When a cyberattack threatens a company, one employee proudly proclaims, “That’s my IT guy!” as their identity security expert pulls off the ultimate digital rescue. It’s sleek, dramatic, and glorifies the unsung heroes of the digital age. The […]
Cloudwaremx | Work worth celebrating | The smarter way to workflow
Cloudwaremx’s ad is a punchy, fast-moving ride through the chaotic underbelly of business operations gone wrong—and the dramatic shift when workflow finally clicks. The tone? Snappy. The visuals? Sharp. The message? Work should feel like winning, not whack-a-mole with tasks. The Formula (That Works at Any Budget): Exaggerated Workplace Chaos = Immediate Pain Point RecognitionThe […]
HubSpot | Have you heard of HubSpot?
HubSpot’s ad leans into one of the oldest marketing truths: word-of-mouth wins. But here, it’s turned into a full-on absurdist sketch. Everyone’s heard of HubSpot—except the one person who hasn’t. What unfolds is a surreal, energetic spiral of over-the-top reactions, all centered around one hilarious truth: it’s kind of weird not to know HubSpot at […]
Phonexa | The Startup
This ad from Phonexa leans all the way into startup clichés—with dramatic lighting, motivational quotes, and a hilariously self-serious founder who thinks he’s building the next big thing (spoiler: it’s socks). It’s a pitch-perfect parody that shines a light on overhyped startup culture while cleverly positioning Phonexa as the grown-up in the room. The Formula […]
