Set against the backdrop of a dreamy resort, West Coast Derm 2023 marked its debut with a charming challenge: Low initial buzz. Our mission for our client, Tarsus, was to tempt dermatologists with a tantalising blend of career growth and R&R. The result? A quirky video ad that boldly proclaimed, ‘It shouldn’t work together, it just does’. This venture for Tarsus proves we’re not just about marketing – we’re about creating experiences that leave you saying, ‘Why didn’t we do this sooner?’
