SAP | Innovation can be an uphill battle
A typical office scene quickly turns into chaos. The moment the voiceover mentions innovation, the setting shifts. The office transforms into a grassy hillside where business people, desks, and computers tumble down uncontrollably. The voiceover lists real challenges like new regulations, legal obstacles, and supply chain problems. A woman, overwhelmed by the chaos, pulls out […]
SAP | Business growing fast?
A businessman begins his day calmly at his desk. But as the voiceover talks about growth, his office slowly transforms into a chaotic jungle. The environment spirals out of control—plants burst through his laptop, oversized boxes drop from the sky, and he’s chased by exaggerated versions of customers and developers. He falls into a pit, […]
ServiceNow | Put AI to work in IT
Nick is amazed by how his colleague Patty fixes IT problems before they even happen. Patty reveals her secret: the ServiceNow AI Platform. She explains how autonomous AI agents detect issues, analyze alerts, and suggest fixes automatically. Patty shows how the AI Agent Orchestrator brings together agents from ServiceNow and third parties to solve problems […]
ServiceNow | That was service then, this is ServiceNow
Jim, a customer service manager, talks with his colleague Nick about the challenges their team used to face. They handled a flood of calls, chats, emails, and cases that slowed their work. Jim explains how ServiceNow AI Agents automate many repetitive tasks. These include resolving customer cases, verifying licenses, and updating records — all requiring […]
ServiceNow | Idris Elba explains how AI Agents Work for you
Actor Idris Elba explains the ServiceNow platform in a modern office setting. He introduces AI agents—digital helpers that automate tasks like resolving customer issues and flagging network problems. A co-worker jokes about them being “secret agents.” Idris clarifies they’re more like autonomous minions working behind the scenes. The message is simple: with AI agents, teams […]
ServiceNow | What are ServiceNow AI Agents?
A woman asks her colleague for help regaining access to the HR portal. He tells her not to worry—ServiceNow AI Agents are already handling it. The screen shows AI Agents pulling logs and syncing directories in real time. Surprised, she jokes about having “personal minions.” Her colleague explains these AI Agents automate repetitive tasks so […]
ServiceNow | How do teams of ServiceNow AI Agents collaborate?
Two colleagues talk about using “AI Agents” to automate tasks like collecting time off requests and balancing leave approvals. A third colleague, Nick, joins and asks what they are discussing. They jokingly respond “Geese” and comment on the “V formation.” After Nick leaves, they admit they don’t know what Nick actually does and decide to […]
ServiceNow | Professor Idris is in
Idris Elba, dressed as a professor, sits in a traditional study and questions outdated ideas about learning and technology. He introduces “ServiceNow University” as a new, fun, and accessible way to learn about AI. The scene shifts to a bright, digital world showing animated learners leveling up their skills through the platform. Idris reappears on […]
Teamwork.com | The Profit Sweats
A woman lies awake at night, stressed about going over budget on a client project. Just as she tries to let it go, she gets a late-night text from her boss: “Is the project on budget?” Cut to “After Teamwork.com,” where she’s calm, in the office, using Teamwork.com’s dashboard to track profitability in real time. […]
Teamwork.com | The No-Show
The video opens with a chaotic “Before Teamwork.com” scenario: a frazzled manager suggests lying to a client about WiFi issues to cover for an absent team member. One colleague looks panicked. Another reaches for the router to stage a fake outage. The tone is tense, desperate, and slightly absurd.The scene shifts to “After Teamwork.com.”The same […]
Teamwork.com | The Timelog Slog
The video opens with Ralph, a stressed office worker. Suddenly, a woman storms in holding a megaphone under a giant banner that reads, “DID YOU TRACK YOUR TIME, RALPH?”. She yells reminders about his unlogged hours while confetti (symbolizing relentless nudges) rains down on him. Ralph sits frozen under the pressure.Then—cut to “After Teamwork.com.”The same […]
Rho | “The Father of Accounting”
The video opens in 1494 Italy. Luca Pacioli, known as the “Father of Accounting,” writes by candlelight with a quill. He explains the double-entry bookkeeping system—debits, credits, and the balance of assets and liabilities. But then he begins describing problems that sound surprisingly modern. He complains about broken spreadsheet formulas, clients who don’t understand accounting […]
Dapper | Pulp Fiction, But It’s B2B Marketing
Two men in black suits drive through a city in a scene styled like Pulp Fiction. As they talk, the passenger explains the convoluted process of B2B marketing. He mocks how buyers must first fill out forms, become “Marketing Qualified Leads,” and then wait for a sales rep to contact them—still without seeing pricing. The […]
Storylane | Love at First Demo
The ad portrays a whimsical and exaggerated scenario where a sales representative attempts to deliver a product demo using traditional methods. The demo is disjointed and lacks engagement, leading to a lackluster response from the prospect. Realizing the shortcomings, the rep switches to Storylane, creating an interactive and personalized demo. This new approach captivates the […]
Salesforce | “OMG/YN”
Matthew McConaughey sits in an emergency room, visibly frustrated. A nurse informs him that his appointment was missed due to a scheduling error. McConaughey responds with a sarcastic “OMG/YN” (Oh My God/Yeah No), highlighting the inefficiency. The ad concludes with the message: “What AI was meant to be,” suggesting that Salesforce’s AI tool, Agentforce, can […]
Salesforce | “Not Cool”
This short, punchy ad shows a woman trying to look up a company on her phone, only to find…nothing. No website. No social presence. Her reaction? A disgusted “Not cool.” Salesforce uses this 15-second scene to highlight a very real pain point: if your business isn’t digital, you’re invisible. The Formula (That Works at Any […]
SAP | Swimming in HR problems?
SAP turns a corporate HR nightmare into a literal flood. The video opens on an overwhelmed HR leader sitting in a rapidly flooding office—paperwork floating, employees flailing, and a clear sense of drowning in disorganization. But at the center of it all, the HR lead remains calm, dry, and in control. Why? Because SAP’s human […]
SAP | Is finance in the hot seat?
SAP dramatizes the stress of finance with a literal office fire. The scene opens on a CFO calmly seated at her desk, sipping coffee, while the entire office erupts in flames behind her. Alarms blare, employees panic, and chaos reigns—except for her. Why? Because SAP has her covered. The ad uses fire as a metaphor […]
Workday | Rock Stars Undercover
In this Super Bowl-style B2B ad, Workday takes on a common office phrase: “You’re a rock star!” But instead of praise, the line sparks outrage—from actual rock stars. Legends like Ozzy Osbourne, Joan Jett, Billy Idol, and Gary Clark Jr. are not happy that corporate employees are being called “rock stars” for handling budgets and […]
Workato | Conducting Your Enterprise Symphony
In this ad, Workato transforms enterprise integration into a cinematic metaphor by comparing disconnected systems to a chaotic orchestra. The spot opens with a flustered conductor trying to manage an ensemble that’s completely out of sync—horns blaring off-beat, violins scraping dissonantly, and each section operating in isolation. It’s a sharp, visual dramatization of how misaligned […]
Vividly | Escape Spreadsheet Hell
In this ad, Vividly takes a bold, theatrical approach to showcase the chaos of spreadsheet-driven trade promotion management. The video opens with a sinister narrator—set in a dimly lit office—speaking directly to the audience like a haunted guide through “spreadsheet hell.” He paints a vivid picture of the confusion, errors, and frustration marketers face every […]
Zendesk | The Zendesk AI Effect
In this ad, Zendesk showcases how their AI-powered customer service platform transforms the customer experience. The video highlights real-world examples of businesses leveraging Zendesk AI to enhance productivity, improve service quality, and achieve measurable business results. The Formula (That Works at Any Budget): Real-World Examples = Credible ImpactThe ad features authentic testimonials from businesses that […]
ScreenCloud | IT Hero
ScreenCloud’s ad is a mockumentary-style tribute to the unsung legends of the office: IT teams. Framed like a superhero origin story, it follows one overwhelmed IT pro who unlocks his full potential—not with a cape, but with ScreenCloud’s digital signage solution. It’s a quirky, self-aware reminder that even behind-the-scenes heroes deserve a streamlined way to […]
ServiceNow | Connecting Corners with AI
This cinematic ad from ServiceNow explores what happens when departments work in silos—emails get missed, teams misalign, and time is wasted. But with AI quietly connecting the dots, work starts to flow. The message? ServiceNow helps your business run smarter by bringing everything—and everyone—together. The Formula (That Works at Any Budget): Everyday Inefficiencies = Built-In […]
GoDaddy | Classy Lookin’ Logo
GoDaddy’s latest ad, Classy Lookin’ Logo, injects humor into the often-stressful process of creating the perfect brand identity. The ad showcases an entrepreneur who gets way too carried away with designing a logo, illustrating how easy it is to overcomplicate things. Enter GoDaddy’s simple, sleek solutions to save the day, showing that building your business […]
Teamwork.com | The Client: Part Three
In the third installment of its ongoing mockumentary series, Teamwork.com dives deeper into the painful, hilarious dynamics between chaotic agencies and impossible clients. “The Client: Part Three” features passive-aggressive feedback, contradictory demands, and the never-ending “final, final” revision cycle—all too real for agency folks. The Formula (That Works at Any Budget): Mockumentary Format = Built-in […]
HappySignals | IT is Emotions
HappySignals takes a refreshingly human approach to IT, flipping the script on the typical tech-focused, jargon-heavy messaging. Instead of showcasing software features, the ad reminds us that IT decisions impact real people’s emotions—from frustration to relief. The Formula (That Works at Any Budget): Empathy Over Specs = Deeper Connection – Instead of talking about uptime, […]
Figma | Figma Slides: All hands on deck
Figma’s ad for Figma Slides transforms a dull, predictable corporate meeting into a chaotic, high-stakes naval operation. With a full-blown war room atmosphere, flashing alerts, and a captain barking orders, the ad turns last-minute slide edits into a dramatic crisis—until Figma Slides swoops in to restore order. The Formula (That Works at Any Budget): High-Stakes […]
Monday CRM | CRMCare.org by monday CRM
Monday CRM takes a satirical jab at the struggles of bad CRM software by framing it as a humanitarian crisis. CRMCare.org—a fictional relief organization—”rescues” teams from outdated, inefficient CRMs, treating their suffering as a dire emergency. The ad blends mock-serious philanthropy with over-the-top dramatization to hammer home the pain of clunky CRMs and the relief […]
Volvo | When CEO of Volvo Pulled An Insane Marketing Stunt
Volvo pulls off a high-risk, high-reward marketing stunt that instantly grabs attention. Instead of relying on traditional ads, Volvo’s CEO steps into the spotlight—literally—demonstrating the company’s unwavering commitment to safety and innovation in a way that’s impossible to ignore. The Formula (That Works at Any Budget): CEO as the Ultimate Brand Ambassador – Rather than […]
Air.Inc | BREAKING: Bonnie Blue reacts to new ‘world record’ holder
Air pulls a marketing masterstroke by hijacking a real-world controversy to call out a competitor. Instead of running from Bonnie Blue’s reputation issues, they flip the script—using her as a mouthpiece to expose industry hypocrisy. The Formula (That Works at Any Budget): Real-World Controversy = Built-In Virality – Bonnie Blue was already in hot water, […]
Canva | The Intervention
Canva’s “The Intervention” takes a hilarious, almost sitcom-like approach to highlight the frustrations of bad design. The ad plays out as an intervention for someone who insists on using outdated, clunky design software—while everyone else has moved on to the simplicity and efficiency of Canva. It’s a witty, relatable take on how painful the design […]
GoDaddy | Act Like You Know :30 | GoDaddy Super Bowl Commercial 2025
Let’s face it—most of us are just faking it until we make it. We nod confidently in meetings, toss around buzzwords, and hope no one asks us to explain what “leveraging synergies” really means. GoDaddy’s latest ad, Act Like You Know, highlights this perfectly, showing even professional actors can miss the mark when they don’t […]
Squarespace | A Tale As Old As Websites | Big Game Commercial 2025
Squarespace’s 2025 Super Bowl ad, A Tale As Old As Websites, brings a fresh and whimsical twist to the world of website building. Starring actor Barry Keoghan, this ad humorously takes us back to the Irish countryside where Keoghan delivers laptops to local residents, empowering them to create their own websites and launch businesses through […]
Monday.com | The first work platform you’ll love to use
In “The First Work Platform You’ll Love to Use”, Monday.com sets itself apart by making the work management process fun, engaging, and downright lovable. By showcasing a mix of playful humor and relatable frustrations, this ad positions Monday.com as the work platform that transforms tedious tasks into something you actually want to use. It’s not […]
Adobe | Hasan Minhaj Adobe Acrobat Commercial
Discover how Adobe Acrobat creatively tackled Productivity in their latest video “Acrobat’s Got It | Fresh Scallops (feat. Hasan Minhaj)” within Web Services and Application Software industry. Get ready for a Inspirational journey that’s sure to inspire and captivate. Don’t miss out on this engaging content that’s making waves!
