SAP Concur | Hair Cut

A small business manager calmly explains why efficiency matters. To save time, she cuts her own hair while mining cryptocurrency on a server rack and playing a game of chess against herself. She casually mentions that SAP Concur handles all her business finances, keeping expenses and invoices under control without slowing her down. The ad […]

SAP Concur | keeps you ahead of problems

A man wearing a black T-shirt with a warning icon represents the everyday “problems” of traditional expense management. He appears across offices and travel moments, quietly disrupting work. He scatters physical receipts with a fan, invades coworkers’ personal space to show disconnected systems, flips airport boards to “Cancelled,” and even steals a lobster tail from […]

Veeam | Don’t let your cybersecurity budget be slashed

In a dark, modern boardroom, an executive informs his IT lead, Sam, that her cybersecurity budget is being cut—first by 10%, then by 20%—to fund AI research. As he speaks, a masked intruder wielding two knives quietly appears directly behind him. Sam is visibly terrified, but the rest of the board remains completely unaware of […]

Veeam | Make Cybersecurity Less Alien for Your C-Suite

A technical presenter stands in a boardroom explaining cyber risk quantification to a group of executives, using dense jargon like MFA, privileged accounts, and lateral movement. The executives stare back, bored and confused, until one finally admits the truth: “Honestly, it’s all aliens to me.” That metaphor becomes literal when the presenter begins to physically […]

Adverity | Make Data Extraordinary

A man named Alan walks through a quiet office while coworkers whisper in awe, wondering if he is “a myth.” It’s revealed that Alan manages all of the company’s marketing data. Everyone relies on him. Campaigns don’t launch without him. The worship escalates.Coworkers claim they’ve named dogs and children after Alan. One even has a […]

Check Point | Exposure Management, Protecting You From Exposures

A woman in a modern office watches her boss walk past wearing a bright yellow blazer.She sends a sarcastic message to a colleague about it — and instantly realizes she hit Reply All. The situation escalates into a futuristic Security Operations Center.Digital analysts flag the email as a threat and race against the clock.Seconds before […]

Workday | Competitors

A team is on a tense video call trying to figure out why they keep losing to competitors. Rob, sitting alone in a glass-walled office, calmly points out the real issue: the competition has a better finance system. The people on the call start repeating phrases like “finance system” and “better decisions faster” in a […]

Webflow | Friday afternoon “ask”

At 4:38 PM on a Friday, a manager named Roger approaches a designer, Grace, with last-minute changes for a live website. He uses vague, familiar client language — asking for buttons that feel “more elegant” but still have “a bit of pop.” While Roger continues explaining with frantic hand gestures, Grace calmly makes the changes […]

Webflow | Learn web design, development, and time travel — visually

The spot opens like a high-budget sci-fi movie trailer. A dramatic voiceover asks what web design would look like if we had a single, continuous time machine. Futuristic visuals show complex code being created instantly through visual motion. Midway through, the illusion breaks. We cut to the recording studio, where the voiceover actor is interrupted […]

Semrush | All Your Marketing Tools In One Place

A fast-talking, charismatic host moves through a retro-styled office, speaking directly to “full-stack marketers” who are burned out from juggling SEO tools, ad platforms, content software, and analytics dashboards. He dramatizes the frustration of paying for multiple subscriptions that don’t actually move results. Semrush is introduced as the fix: a single, all-in-one platform. A giant […]

Squarespace | Jeff Bridges’ Sleep Tapes

Jeff Bridges sits in a dark, wood-paneled bedroom beside a sleeping woman. He looks directly into the camera and begins humming — slowly, deeply, and without explanation. He then lifts a wooden mallet and a Tibetan singing bowl, circling its rim to create a low, resonant vibration. The camera gradually pulls back, revealing he’s seated […]

Adobe Acrobat | Acrobat Studio Jingle Auditions

Two overly serious creative directors hold auditions for Adobe Acrobat’s next jingle. What should be a simple branding task becomes an absurd, high-stakes performance review. Big-name talent like Kristin Chenoweth and Chance the Rapper audition alongside bizarre contenders, including a folk singer who can’t explain what “PDF” stands for and a death-metal vocalist screaming document […]

VistaPrint | Dragon Jerky

Gwen Griffiths, CEO of Dragon Foods, calmly explains her family’s 11,000-year history of dragon farming in Wales. As she speaks in a polished, corporate tone, dragons roar, breathe fire, and wreak havoc around her office. While narrowly avoiding dragon-related disasters, Gwen explains that Vistaprint handles the hardest part of the business: branding and marketing. Business […]

VistaPrint | Wrexham Merch Merch

Rob McElhenney and Ryan Reynolds appear on a video call discussing a “good problem”: Wrexham AFC has completely sold out of merchandise. Demand is so high that fans can’t buy official gear. Rob proposes a solution using their sponsor, Vistaprint. Instead of restocking, they create “Wrexham Merch Merch”—official products that feature high-resolution photos of the […]

VistaPrint | We Print That

The ad opens by acknowledging what everyone already associates with Vistaprint: business cards. Then it immediately flips that perception. Through a fast, high-energy montage, we see a wide range of branded products—T-shirts, banners, table tents, tote bags, and laser-engraved water bottles. The story moves through different small businesses, including a poke shop, a gym, a […]

Lenovo | “Chad”

An IT administrator recounts the legend of “Chad,” a user who is absolute murder on machines. The spot plays like a war story, cutting through a montage of Chad’s tech-destroying habits: scorching a laptop on a hot plate, tumbling down concrete stairs, getting a screen crushed by elevator doors, and letting his bulldog chew on […]

Cisco | Pep Talk

Ewan McGregor walks through a cinematic journey of human progress — from ancient pyramids to robotic dogs, 3D-printed organs, particle accelerators, and drones protecting wildlife. He moves between advanced research labs and remote villages where connectivity enables clean water, healthcare, and financial access. The message is simple: this moment in history is unprecedented, and Cisco […]

Cisco | “The Hacker”

A smooth, well-dressed man represents the “hacker.” Instead of hiding in a basement, he casually strolls through secure offices, relaxes in boardrooms, snaps selfies with sensitive data, and even meddles with a live soccer match. He’s everywhere — confident, charming, and unchecked. That is, until he tries to enter a corporate building and is instantly […]

Apple | The Underdogs: BSOD

The Underdogs team attends a massive packaging trade show, Container Con, hoping to land a deal with a powerful “Big Fish” buyer. Just as they prepare to pitch, a catastrophic global outage hits. Every PC in the building crashes with the infamous Blue Screen of Death. Chaos spreads instantly. Attendees abandon booths, panic sets in, […]

Navan | Are you a strong CFO?

A CFO sits at his desk attempting to meditate, repeating the mantra, “I am a strong CFO.” A calm voiceover reassures him that he is in control of company travel expenses — until he breaks character and admits he’s completely overwhelmed. As he spirals, chaotic expense examples appear on screen: Sarah flying economy plus, Mikey […]

Navan | The Travel Platform That Makes Every Employee Happy

A business traveler is stuck using outdated, 1990s-style travel software. Everything is slow, frustrating, and tinted in dull green. He’s placed on a 40-minute customer support hold while his CFO grows increasingly stressed. In contrast, another traveler uses Navan. His experience is seamless across laptop, phone, and watch. While the first traveler is still waiting, […]

QuickBooks | Outdo it – Lily’s Catering

Inside a fast-paced professional kitchen, a chef stays focused on cooking while animated, glowing line-art characters quietly work in the background. These characters represent AI agents handling back-office tasks like tracking employee hours and preparing payroll. Notifications appear to confirm tasks are completed without interrupting her workflow. The voiceover refers to this invisible help as […]

ServiceNow | ServiceNow breaks down the walls for total AI control

In a dark, wood-paneled boardroom, Idris Elba voices a familiar frustration. Companies have poured billions into AI — yet nothing actually works together. As his frustration peaks, the boardroom physically cracks apart.Walls retract. Floors split. The space collapses. Behind it is a bright, open, modern office where teams are already moving in sync. Nick, ServiceNow’s […]

Monday.com | Become the best manager with monday.com

A man stands in front of a wall filled with framed “Employee of the Month” photos. Every single one of them is him. He explains that Monday.com is the reason. He walks through how his team used to work with clunky spreadsheets and slow processes. Leadership wasn’t unhappy — they were just “satisfied.” Then leadership […]

TurboTenant | Landlord Holiday

On Christmas morning, a young girl happily unwraps a teddy bear. Her brother, meanwhile, opens a giant novelty rent check for $150 made out to “The Landlord” and reacts with pure excitement. His next gift is a thick stack of lease agreements, which he proudly holds up while his parents smile approvingly. The sister watches […]

Anaplan Inc | Decisions, Decisions

A charismatic host known as the “Business Genius” walks briskly through a busy office, outlining the high-stakes challenges modern businesses face. He warns that a single wrong decision can cause a “share price faceplant.” As he moves, employees are shown using Anaplan to surface insights and make confident calls. The ad repeatedly undercuts its own […]

GoDaddy | Bri Rises with GoDaddy Airo

A young female athlete pushes herself through brutal early-morning and late-night training, guided by an intense internal monologue. Halfway through, the ad resets. That same discipline is now applied to every part of her life: studying, eating well, managing her time, and building her personal brand website using GoDaddy. The inner voice that once coached […]

CrowdStrike | Move Faster

A confident woman walks calmly through a busy city while everything around her moves at impossible speed or freezes in time. Crowds blur past her. Objects hang mid-air. She speaks directly to the camera, explaining that as AI accelerates business, security must keep up. While the world spins out of control, she remains calm and […]

SEON | Behind the Pain (Hide the Pain Harold) 2

The ad is framed as a therapy session with András Arató — the man behind the “Hide the Pain Harold” meme. He explains that thousands of fake online profiles using his face have pushed him into an identity crisis. Because of this, he can’t prove who he is to banks or holiday rental sites. His […]

SEON | Behind the Pain (Hide the Pain Harold) 1

The spot is framed as a behind-the-scenes interview with András Arató — the man behind the iconic “Hide the Pain Harold” meme. He tries to talk about his real achievements, but the off-screen director keeps interrupting, insisting he “do the meme face.” Harold then gets a notification for a limited-edition sneaker drop and rushes to […]

ServiceNow | What does ServiceNow do?

The scene takes place on the set of a “customer film” for ServiceNow, where real employees are being interviewed. Leaders from IT, Security, HR, and Finance explain how the platform simplifies their work and connects their teams. When the director asks Nick — the lovable, clueless recurring character — to summarize what ServiceNow does, he […]

ServiceNow | That was security then, this is ServiceNow

Nick gets an email making him a hiring manager and immediately spirals into chaotic excitement. He races to HR lead Kate, who is calmly meditating. She explains that ServiceNow’s AI has already started the entire hiring process — sourcing candidates, scheduling interviews, and even finding an alternative equipment supplier. Relieved, Nick sprints away in joy… […]

ServiceNow | Security built for the AI era

Nick proudly tells Taylor, the cybersecurity lead, that he spotted the company’s phishing “test.” Taylor informs him it wasn’t a test — it was a real attack. Nick instantly panics, admitting he clicked the link “a bunch of times” and worries he’ll be fired “again.” Taylor stays calm. She explains that ServiceNow’s AI already detected […]

SAP | We’re Just Like You

SAP employees are shown in a montage of small, relatable mishaps: trying to catch a falling phone with a foot, hiding a yawn, staring at themselves on a video call, failing to plug in a USB, or losing their car in a garage. The voiceover says, “At SAP, we’re just like everyone.” Then the ad […]

Freshworks | Customer

A man sits in a bleak, gray office struggling with hostile software. Disembodied hands poke him. A giant cursor taps his head. His headset gets yanked out. Everything feels like a fight. Then, with a single click, his entire world shifts. The gray room becomes bright and colorful, and a friendly hand offers him a […]

SAP | Working at SAP

A man on his first day at SAP asks a woman if she works there. She immediately launches into a hyper-fast, fourth-wall-breaking monologue summarizing her entire life — childhood gaming, studying computer science, joining SAP, designing interfaces, and writing code that helps build world-changing technologies. After minutes of epic storytelling, the man quietly reveals he […]

SAP | Let’s Do This

Clive Owen delivers a dramatic monologue about the idea of “thinking.” As he talks, he appears in a rapid-fire series of unexpected locations—a server room, a car factory, an operating room, a greenhouse, even standing on shipping containers. His point: everything in the modern world is “thinking.” Sensors, machines, software, systems—all producing endless data. But […]

Asana | Where there’s Asana, there’s a way.

The ad uses a split-screen to compare the work lives of employees at home and in the office. On one side: kids climbing on their dad, a cat strolling across a laptop, and general home chaos. On the other: office noise, interruptions, and a messy, unproductive video call. The team is clearly misaligned. The manager […]

Zapier | Commercial with David Banks

The ad opens with a boss congratulating two employees for results so impressive he assumes they must be magicians. The pair hesitates, then starts explaining the automations they built with Zapier. As they speak, simple animated workflow elements float beside them. Their calm explanation quickly escalates into a surreal, spell-casting style duel made of hand […]

Zoho | To Build Anything That Truly Lasts, It Takes Time

The ad opens with sweeping shots of India—temples being carved stone by stone, rituals passed through generations, and artisans working with patience. Over these visuals, a calm voice repeats the phrase “it takes time.” The story then shifts into the modern world, showing technology, collaboration, and innovation. Zoho uses this contrast to make a clear […]

Microsoft Copilot and LALIGA | “Fan Training”

In a bland community hall, a support group for bitter LALIGA rival fans tries (and fails) to behave. A therapist asks each fan to say something nice about the rival sitting next to them. The room freezes. No one can do it.One by one, fans discreetly pull out their phones and open Microsoft Copilot. They […]

Kinsta | Your Stress-Free WordPress Host

A woman is working late at night as holographic charts and chaotic data dashboards explode from her laptop. She’s overwhelmed, exhausted, and clearly stuck. On her desk, a tiny toy robot—the stand-in for chatbot support—utters the most useless line imaginable: “I didn’t get that.”Then everything shifts. The chaos fades. Her screen becomes clean and simple. […]

Kinsta | Real Human Support Makes All the Difference

A man in an office is impressed by how smoothly his Kinsta dashboard works. A colleague tells him to try the live chat. He dismisses it, assuming it’s another useless chatbot. She casually replies that it’s a real person named Marcus, who she “talks to sometimes.” He pauses, looks at her suspiciously, and asks: “Are […]

Kinsta | Enterprise Security That Works

A developer is furiously attempting to hack into his own company’s website. Two colleagues watch him with mild amusement, explaining that ever since the switch to Kinsta, he’s been treating the platform’s security as a personal challenge. Every attempt ends the same way: “Access Denied.” Eventually, he collapses in defeat. His coworkers shrug, completely unconcerned, […]

Kinsta | Built For Speed

A woman celebrates how fast her company’s website has suddenly become. When a colleague asks what changed, she says, “We switched to Kinsta.” The colleague immediately launches into a rapid, overwhelming stream of technical jargon — edge caching, Cloudflare layers, global data centers. The first woman just blinks, smiles, and says, “I understood none of […]

ZoomInfo | Winners don’t wait for leads

A sales team is dreading an upcoming all-hands meeting because performance is down. Throughout the day, different reps quietly use ZoomInfo’s voice-activated AI in their earbuds and phones. The AI identifies prospects who are actively browsing pricing pages, surfaces the perfect case study during a live objection, and even calculates how a manager can still […]

Canva | Spellbound

An HR manager is stuck running a painfully dull mandatory training session. The room is beige, the slides are boring, and the employees are either zoned out or fully asleep. One of them is even clutching a fantasy novel called Witch Code. That sparks an idea. She opens Canva and completely rebrands the training. The […]

Canva | Vamped Up

Bob is a lonely ice cream truck driver with a plain, forgettable brand. No customers. No excitement. Nothing happening. One day, he sees a child ride by in a vampire costume — and it sparks an idea. He opens Canva and completely rebrands his truck as “The Ice Screamery.” The plain white truck becomes a […]

Canva | Slayyy

Barb is a real estate agent trying to promote an open house with a plain, generic sign. Her competitor mocks her, and it’s clear her branding isn’t working. As she sulks, she notices a van painted with a fantasy warrior. It gives her an idea. She opens Canva and creates a bold, heavy-metal–inspired brand for […]

Canva | Debbie & Sons

Debbie runs a small food truck selling crisp-and-gherkin sandwiches that no one wants. Business is slow. Her two eccentric sons step in with an idea: they show her Canva. Together, they redesign everything — the logo, the signage, the menus, the entire brand. The transformation works. The rebranded “Debbie & Sons” truck becomes a hit […]

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