Schoox | Bring the Magic Back to Learning

Two professionals being interviewed for Schoox commercial

A stressed hotel manager spirals into a full meltdown while talking about training thousands of employees. She complains about customer spills, gluten allergies, and the chaos of managing staff across locations. A magician tries to calm her down with basic tricks, but she demands “real magic.” He then attempts to explain Schoox while escaping from […]

Schoox | Automate LMS Reporting

Professional looking at LMS Reporting documents for Schoox commercial

A woman sits on a couch surrounded by piles of paper reports. She is overwhelmed trying to organize information for HR and the CFO. As the stress builds, she literally pulls chunks of hair from her head. Suddenly, a magician appears in a cloud of pink smoke. He shows her how Schoox automates reporting and […]

Schoox | Hard to Say, Easy to Learn

magician dressed in purple for Schoox commercial

A magician in a purple tuxedo sits in a stylish lounge and confidently pronounces difficult words like “charcuterie” and “hippopotomonstrosesquippedaliophobia.” He then reveals the real challenge: how to pronounce “Schoox.” After correcting common mistakes, he explains that it’s pronounced “skooks” and positions Schoox as a workplace learning platform that brings more joy to training. The […]

Scribe | Politely Telling Your Boss

Manager reviewing auto-generated meeting agenda created with Scribe documentation software

It’s 5:33 PM on a Friday. An employee is packing up to leave when his manager stops him with a “quick” request: “Can you turn this document into a PDF?” Instead of staying late to do it manually, he opens Scribe. He clicks “Start Capture,” exports the file, and Scribe instantly generates a step-by-step guide […]

Scribe | Race to the Finish

Office team gathered around dual monitors reviewing automated SOP documentation with Scribe

A boss gathers his team and offers $1,000 to the first person who can create a Standard Operating Procedure for a new hire. They have one hour. The screen splits in two: “Without Scribe” and “With Scribe.” On one side, the manual worker types, adjusts fonts, resizes screenshots, and fixes formatting while the clock keeps […]

Webflow | Learn web design, development, and time travel — visually

The spot opens like a high-budget sci-fi movie trailer. A dramatic voiceover asks what web design would look like if we had a single, continuous time machine. Futuristic visuals show complex code being created instantly through visual motion. Midway through, the illusion breaks. We cut to the recording studio, where the voiceover actor is interrupted […]

Notion | A History of Notes

The spot opens with a montage of famous historical paintings—Raphael’s The School of Athens, the signing of the Declaration of Independence, and more. Each scene highlights great minds of history struggling to take notes. A title card declares: “Note-taking has always been… stressful.” The ad then asks, “What if there was a better way?” We […]

Notion | now offline

A person stands in a field, holding their phone up to the sky, desperately chasing a flickering Wi-Fi signal. A voiceover explains that creativity doesn’t wait for a connection. We then see a montage of people in stunning, remote places—a sheep-filled meadow, a mountaintop, a forest, a rocky coastline—each struck by inspiration. The solution comes […]

Hootsuite | #KnowYourSocial: Social Marketing

Amy, a social media strategist, is introduced by a colleague to a new hire, Sasha. The colleague asks Amy a simple question about emojis for tweeting. Instead, Amy replies with technical marketing jargon like “conversion rates,” “Facebook optimized video content,” “organic,” “paid performance,” and “ROI.” Sasha adds by asking if they use “UTM parameters.” Both […]

Hootsuite | #KnowYourSocial: Advanced Social Ads

This B2B video ad shows a marketing manager firing off a rapid stream of acronyms like CPM, CPC, SOV, and SEM during a meeting. Michelle, one of the team members, looks confused and overwhelmed. Next, the scene shifts to a laptop showing Hootsuite Academy’s Advanced Social Advertising Course. A voiceover says, “Good thing you know […]

LinkedIn | Find Your In | Laundromat

LinkedIn’s “Find Your In” campaign takes an unexpected, lighthearted approach to networking by setting the scene in a laundromat—a place where you’d never expect to make a career connection. The ad cleverly challenges traditional ideas of networking, showing that opportunities can pop up anywhere—but LinkedIn makes them happen more intentionally. The Formula (That Works at […]

Black Camel Agency mascot