Most B2B Ads Suck.
Yours Won’t.

A B2B Video Ad Agency For Brands That Refuse to Blend In.
We Make Ads That Grab Your Buyers’ Attention.

Brands we work with

The B2B Ad Formula That Builds Unicorns 🦄

(Used by Slack, Monday.com, Zendesk, Click Up—And Us.)

Most B2B ads are forgettable. The ones that win follow a formula. We’ve reverse-engineered the strategies behind these standout campaigns and developed our own Problem-Humor Formula.

Here’s how it works:

Identify the Core Problem
Pinpoint the genuine pain points your audience faces.

Infuse Clever Humor
Use wit and originality to make the message memorable and engaging.

Deliver a Compelling Story
Craft narratives that resonate, ensuring your brand stands out.

The result? Ads that not only entertain but also drive conversions.

Curious to see it in action? We’re offering 5 free video-ad concepts to showcase how this formula can work for you.

Agency Reviews

B2B Video Ad Portfolio

Technology Brands

Mapscale (AI Mapping) Product Launch

Thales & Exclusive Networks –  Knight Series 1
Identity Access Management.

Thales & Exclusive Networks –  Knight Series 2 Identity Access Management.
Thales & Exclusive Networks – Knight Series 4 Identity Access Management.
Influ2 – Reach Out: Supercadence for SDR Success
Influ2 – Never Miss a Beat: Supercadence for SDR Success

Thales & Exclusive Networks –  Knight Series 3
Identity Access Management.

Catchpoint – Transforming Network Insights for Better Sleep

SecurityHQ – Cyber Security advertising
is so cliche, let’s do something different.

AppSec Phoenix – Follow the thread and rocket social engagement.
F5 – Distributed Cloud Services as a symphony.

What our clients are saying

A testimonial for Black Camel’s B2B Video Production

Phoebe Harper

Vendor Marketing Manager,
Exclusive Network

A testimonial for Black Camel’s B2B Video Production

Ray Bugg

CEO
Digit FYO

A testimonial for Black Camel’s B2B Video Production

Jon Holden

CRO
Aventi (SAP FieldGlass Partner)

B2B Video Production Portfolio

Getting Bums on Seats - Event Marketing Vidoes

Digit Expo 2023 – Award Winner: Somethings are better in person (dinner date).

Digit Expo 2023 – Somethings are just better in person (child birth)

RX Global – IBTM 2024 – The flying lanyard.

RX Global – IBTM 2024 – Filmed a “real” band to show us the future of AI.

RX – IBTM 2023 – Rekindle event culture’s excitement.
RX – IBTM 2024 – Rekindle event culture’s excitement.

Recent Awards

B2B Explainer & Product Videos

Simplifying the Complex

SecurityHQ – SHQ Response Platform Product Lanch

TigerGraph – Welcome to the Age of Graph Technology Introduction

CNTXT – Data Is Everywhere Introduction
Abbott – HIV Awareness Month Video

Stand out in a crowded category with original video concepts

In a market where B2B brands are blending in, originality is your competitive edge. Our creative team develops video concepts that make your brand’s solutions unforgettable.

While other agencies charge for ideas, we provide them for free, showcasing our expertise and ensuring you see the value we bring.

We Let Our Ideas Do The Talking

See your brand's potential through 5 free video concepts

No obligation. No maybes. Just clever, original video concepts that show you exactly what we can do.

The same approach that helped Slack and Mailchimp create their most memorable advertising campaigns in modern B2B history.