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Greatest B2B Video Ads Collection
See how other B2Bs have used clever, witty, and unforgettable video ads & commercials, to inspire your next breakthrough campaign.
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ClickUp | Surgeons Can’t Work Without Their Tools In One Place
Humour
30 seconds
Live Action
Technology & Software
Speaking Actors
Brand Awareness
SaaS
Visual & Music Driven
Over $100K
2021
+
ClickUp | Are You Hitting A Wall-ter At Work?
Humour
30 seconds
Live Action
Product
Voice Over
Technology & Software
Animation
Speaking Actors
Brand Awareness
SaaS
Inspirational
Explainer
$50K–$100K
2021
Mixed Media
+
Mosaik | Everybody’s Happy: the real estate music video
Humour
Live Action
Product
Technology & Software
Speaking Actors
2 minutes
2023
Brand Awareness
On-Camera Narrative
Explainer
Talking Heads & B-Roll
$50K–$100K
Visual & Music Driven
Screen shots / UX
IT Services & IT Consulting
+
Wix | Build a Professional Bookings Website
Humour
Live Action
Product
Technology & Software
1 minute
Speaking Actors
Brand Awareness
On-Camera Narrative
SaaS
Inspirational
Explainer
Over $100K
Screen shots / UX
Classics
Whimsical / Fantasy
Website & E-commerce
+
Veritas Technologies | The Truth in Cloud: It’s not there.
Humour
30 seconds
Live Action
Technology & Software
Speaking Actors
Cloud Computing
Brand Awareness
On-Camera Narrative
Talking Heads & B-Roll
$50K–$100K
Classics
Clean / Minimalist
IT Services & IT Consulting
Serious / Corporate
+
Veritas Technologies | The Truth in Cloud: Are we down?
Humour
30 seconds
Live Action
Technology & Software
Speaking Actors
Cloud Computing
Brand Awareness
On-Camera Narrative
Talking Heads & B-Roll
$50K–$100K
Classics
Clean / Minimalist
IT Services & IT Consulting
Serious / Corporate
+
Zendesk | WTF is Zendesk?
Humour
Live Action
Product
Voice Over
Technology & Software
2 minutes
Stock Video
Brand Awareness
$25K–$50K
SaaS
Explainer
Visual & Music Driven
Screen shots / UX
Classics
Clean / Minimalist
Mixed Media
CRM
Bold & In-Your-Face
IT Services & IT Consulting
+
Wistia | This ad for Soapbox cost $100,000 to produce
Humour
Live Action
Voice Over
Technology & Software
Demand Generation
Speaking Actors
Brand Awareness
On-Camera Narrative
SaaS
Long Form
Over $100K
Classics
Clean / Minimalist
Bold & In-Your-Face
+
Intel | Jim Parsons – B2B: Supercomputers Commercial USA
Humour
30 seconds
Live Action
Product
Voice Over
Technology & Software
Speaking Actors
Celebrity
Brand Awareness
Explainer
Over $100K
Classics
Bold & In-Your-Face
Computer Hardware
+
Maersk | ‘Together, All The Way’
Live Action
Speaking Actors
Brand Awareness
On-Camera Narrative
Inspirational
Long Form
Visual & Music Driven
Over $100K
Emotional / Touching
Classics
Mixed Media
Bold & In-Your-Face
Supply Chain & Logistics
Transportation & Logistics
+
Maersk | Disconnected
Live Action
Voice Over
Animation
Speaking Actors
Brand Awareness
Inspirational
Long Form
Visual & Music Driven
Over $100K
Classics
Mixed Media
Bold & In-Your-Face
Whimsical / Fantasy
Serious / Corporate
Supply Chain & Logistics
Transportation & Logistics
+
Maersk | All the way
Live Action
Voice Over
Speaking Actors
Brand Awareness
On-Camera Narrative
Inspirational
Long Form
Visual & Music Driven
Over $100K
Classics
Mixed Media
Bold & In-Your-Face
Whimsical / Fantasy
Supply Chain & Logistics
Transportation & Logistics
+
Smartsheet | Power Your Process | Unprocessed
Humour
Live Action
Product
Voice Over
Technology & Software
Animation
Speaking Actors
2 minutes
Brand Awareness
On-Camera Narrative
Explainer
$50K–$100K
2022
ERP
Mixed Media
IT Services & IT Consulting
Serious / Corporate
+
Mailchimp | Taking Stock | Original Series
Live Action
Voice Over
Technology & Software
1 minute
Speaking Actors
Brand Awareness
SaaS
Inspirational
Over $100K
Emotional / Touching
Classics
Mixed Media
+
Descript | Introducing Descript
Humour
Live Action
Product
Voice Over
Technology & Software
Speaking Actors
2 minutes
Explainer
Talking Heads & B-Roll
Visual & Music Driven
Over $100K
Screen shots / UX
Classics
Mixed Media
+
Catchpoint | Transforming Network Insights for Better Sleep
Live Action
Product
Voice Over
Technology & Software
2024
$10K–$25K
Cloud Computing
On-Camera Narrative
SaaS
Inspirational
Long Form
Explainer
Visual & Music Driven
Emotional / Touching
Screen shots / UX
Clean / Minimalist
Mixed Media
IT Services & IT Consulting
AI/ML
Serious / Corporate
DevOps & IT Infrastructure
+
Workato | Conducting Your Enterprise Symphony
Humour
2025
Live Action
Product
Voice Over
Technology & Software
Demand Generation
$10K–$25K
Cloud Computing
Brand Awareness
On-Camera Narrative
SaaS
Inspirational
Explainer
Visual & Music Driven
Mixed Media
IT Services & IT Consulting
Whimsical / Fantasy
+
Vividly | Escape Spreadsheet Hell
2025
Live Action
Product
Technology & Software
1 minute
Animation
Speaking Actors
$10K–$25K
Cloud Computing
Brand Awareness
SaaS
Explainer
Emotional / Touching
Screen shots / UX
Big Data & Analytics
Mixed Media
Serious / Corporate
MarTech
FinTech
+
Fiverr | Need a Freelancer? Obviously Fiverr
Humour
Live Action
Demand Generation
Speaking Actors
2 minutes
Brand Awareness
On-Camera Narrative
SaaS
Over $100K
Screen shots / UX
Classics
Mixed Media
Bold & In-Your-Face
Talent & Freelancing
Professional Services
+
Dropbox Sign | Fall in love with an easier way to get work done
Humour
Live Action
Technology & Software
Demand Generation
Speaking Actors
Brand Awareness
On-Camera Narrative
SaaS
Long Form
Talking Heads & B-Roll
$50K–$100K
Screen shots / UX
Classics
Mixed Media
Professional Services
+
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Best B2B Video Ad Library
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Best B2B Video Ad Library
Get 5 Free B2B Video Ad Concepts
Blog
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