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How a ball of wool helped Phoenix Security turn Cybersecurity into something funny.

Phoenix ACT saves the day, one threat at a time. Their software, Phoenix Security, identifies and contextualises the most serious threats and prioritises them dynamically. But let’s be real, cybersecurity is not a job for humans. That’s why we created a humorous video called “Follow the Thread” to showcase their dynamic prioritisation feature and remind viewers that there’s no need to drive themselves crazy trying to go through all the possible security threats.

The video features two men trying to find the threat amongst the chaos, highlighting the difference between guessing and actually solving a problem. The video was a success, opening up the doors for bringing humour and emotions into a ‘serious’ topic like cybersecurity.